Modern Restaurant Management

JANUARY 24, 2024

The technology allowed patrons to bypass physical menus and access digital menus instead, lowering the risk of spreading the virus. But QR codes offer much more than a pathway to a menu on our phones. Include social media in your digital marketing strategy. Businesses use the 2D barcode in new, exciting ways every day.

Loyalty Program 197

Loyalty Program Social Media Coupons Customer Experience 197

Modern Restaurant Management

MARCH 27, 2024

While there are many marketing strategies to get customers in the door, it is just as important to create customer service strategies that keep them coming back. Offer Menu Recommendations Menu recommendations are more than just suggestions to drive sales. Attracting new customers is important to every business owner.

Customer Service 189

Customer Service Loyalty Program Customer Experience Employee Relations 189

Modern Restaurant Management

OCTOBER 12, 2022

Offering discounts to incentivize customers to enroll and engage with loyalty programs has been a common practice in the restaurant industry for years. With the continued uncertainty of the current macroeconomic climate, brands must find ways to reduce marketing spend while driving more value from their customer base.

Loyalty Program 188

Loyalty Program Merchandise Mobile Ordering Fast Casual 188

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

Seating 221

Seating Email Marketing Marketing SEO 221

Indoor Media

MARCH 11, 2021

Today, whether you’re running a print ad or advertising through an online platform — you’re going to want to design the best dry cleaning coupons possible. Coupons are one of the easiest promotions to keep track of because customers must turn them in to take advantage of your special. Why Use Coupons?

Coupons 148

Coupons Design Advertising Loyalty Program 148

Modern Restaurant Management

FEBRUARY 5, 2024

In this edition of MRM Research Roundup, we feature pizza predictions, Valentine's Day menu trends and lots about loyalty. However, the best available coupon and fastest delivery time tied in second place. 56 percent of diners said overall quality and taste matter most when choosing a restaurant to order pizza from.

2024 196

2024 Loyalty Program Food Order 2030 196

Restaurant Engine

MAY 22, 2024

Knowing this can help you craft a marketing strategy to get more office workers in your restaurant over the lunch hour. 3: Offer Prix Fixe Meals You can also reserve a portion of your menu where you feature a prix fixe meal. Then, on their birthday or even their half-birthday, send them a coupon for a free appetizer, side, or dessert.

Loyalty Program 103

Loyalty Program Email Marketing Coupons Online Ordering 103

Touch Bistro

AUGUST 20, 2021

Did you know that implementing a restaurant loyalty program is one of the best ways to incentivize repeat business? In an industry that’s so closely tied to fluctuations in the economy and consumer behavior, restaurants depend on customer loyalty for survival. Benefits of a Restaurant Loyalty Program.

Loyalty Program 52

Loyalty Program Point of Sale Online Ordering Customer Experience 52

Modern Restaurant Management

NOVEMBER 15, 2023

Price was the top priority for all consumers, followed by menu and location. For example, attractive menu items are important to nearly 60 percent of households without children but just 47 percent of households with children. They reported that coupons and promotions that offered them the opportunity to save money appealed to them.

Loyalty Program 110

Loyalty Program Mobile Ordering Website Management Online Ordering 110

Modern Restaurant Management

NOVEMBER 7, 2022

Putting Value Back on the Menu. Of those surveyed, 68 percent compare prices before making a menu choice, and 67 percent know the price of the menu item they’re ordering. We recommend incorporating the following strategies in your 2023 planning: Schedule regular value messaging into your 2023 marketing calendar.

Pricing 203

Pricing Loyalty Program Point of Sale 2023 203

Goliath Consulting

DECEMBER 1, 2022

Winter Menu Trends. Chef Dana mentioned some of her favorite meals you can include in your updated winter menu, such as harissa-braised lamb shank with carrot puree and anise-scented yogurt and crispy skinned lemon chicken with smashed chickpeas and braised rainbow chard. Loyalty ideas. Healthy alternatives. Promote catering.

2022 88

2022 Menu Seasonal Menu Coupons 88

Modern Restaurant Management

OCTOBER 24, 2023

As part of these studies, Medallia Market Research analyzed the credit and debit transactions of more than five million U.S. consumers and conducted multiple market research surveys of more than 2,000 participants to gain consumer insights related to third-party ordering and inflation.

Ordering 197

Ordering Online Ordering Loyalty Program Customer Experience 197

Bingage

NOVEMBER 11, 2022

Promoting our products and brands in WhatsApp is said to be WhatsApp marketing. There is a huge chance to increase engagements by whatsapp marketing. Key Benefits of WhatsApp Marketing. Better customer engagement: Customer engagement is highly important for any kind of business marketing ans so whatsapp is the best tool.

Marketing 98

Marketing Coupons Point of Sale Advertising 98

Open for Business

APRIL 3, 2023

The “4 Ps of marketing” may sound like blah business jargon to restaurant types, but these four principles—product, price, place, and promotion—can magnetize new guests and keep regulars coming back. Here’s how to put the 4 Ps of marketing to work for your restaurant, plus a few examples to get you started.

Marketing 78

Marketing Email Marketing Social Media Loyalty Program 78

Bingage

FEBRUARY 9, 2023

In this competitive world, Restaurant Marketing requires every single person’s guest data, marketing automation, and many more that we will discuss in this blog. Hyper Personalised Marketing 2.0 Marketing automation frees up time elsewhere but also results in more impactful campaigns.

Customer Experience 98

Customer Experience 2023 Loyalty Program Email Marketing 98

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video. 11) Start A Blog.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Cheetah

OCTOBER 22, 2020

As businesses are gradually reopening in California , restaurants are coming up with reopening marketing strategies to fit a COVID-19 world. Now we’re here to share with you 4 proven marketing tips and techniques to help you keep loyal customers and get some new ones. Reopening Marketing Tips for Worried Diners.

Marketing 78

Marketing Loyalty Program Social Media Email Marketing 78

Indoor Media

FEBRUARY 15, 2021

When business owners are already struggling with these kinds of expenses, they’re not going to want to shell out a lot on marketing. The research report emphasized that “Successful restaurants use extensive and continued training programs customized to the modern learner to improve information retention.”

Loyalty Program 148

Loyalty Program Email Marketing Advertising Back of House 148

Modern Restaurant Management

JULY 6, 2022

With higher menu prices, consumers perceive the value gained from restaurant visits to be much lower and choose to spend their time/ money elsewhere as a result. The Value of a Good Deal and Incentive Marketing. A loyalty and rewards program that offers incentives and deals can also play an important role.

Consumer Goods 197

Consumer Goods Coupons Loyalty Program Pricing 197

Modern Restaurant Management

OCTOBER 6, 2022

Data reveals that bars with happy-hour programs had an average increase in revenue of 26 percent during happy hours. Happy hour promotions can help build brand loyalty and create a sense of community around your business. Make a Special Menu, Don't Include Everyday Things. Load Up the Menu With Shareables.

Loyalty Program 203

Loyalty Program Social Media Point of Sale Customer Experience 203

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Buzztime Business

DECEMBER 26, 2023

Result: Increase Sales of Menu Items by 27% Here’s just one example of bar and restaurant goals focused on upselling: Instruct servers to vividly describe a dish to increase its sales by 27%, according to a Cornell University study. Put fun on the menu. A Facebook Loyalty Study asked 14,000 adults to describe businesses they like best.

2024 97

2024 Bar Email Marketing Loyalty Program 97

Touch Bistro

MAY 18, 2021

Few marketing channels are as effective as restaurant email marketing. A whopping 59% of people say that marketing emails influence their purchase decisions. And, email has proven to generate the highest return on investment of any marketing channel at $38 for every $1 spent. The Ultimate Guide to Restaurant Marketing.

Email Marketing 97

Email Marketing Marketing Loyalty Program Mobile Ordering 97

Aaron Allen & Associates

AUGUST 24, 2022

The Most Effective Pizza Marketing Campaigns Pizza marketing tends to have a higher-than-average marketing budget, but it doesn’t always take big dollars to create an effective promotions campaign. Here are some of the most effective pizza marketing campaigns the global pizza industry has seen. The lesson?

Marketing 52

Marketing Loyalty Program Point of Sale Mobile Ordering 52

Indoor Media

NOVEMBER 4, 2021

You can try these restaurant marketing ideas to spread the word about your takeout business and reach more potential customers. 3 Marketing Basics for Your Takeout Business As a restaurant owner, you can rely on a guide to restaurant marketing to help you. You can also use them on your receipts.

Loyalty Program 78

Loyalty Program Email Marketing Social Media Advertising 78

Gourmet Marketing

SEPTEMBER 23, 2021

We’re a Restaurant Marketing Agency that’s worked with restaurants for over a decade. Restaurant Marketing Ideas. As such, it’s important to use unique marketing ideas in order to truly stand out from other restaurants. Establish a loyalty program to offer your customers rewards. In-restaurant ideas.

Marketing 61

Marketing 2021 Social Media Website Management 61

The Rail

AUGUST 4, 2022

With global restaurant brands gobbling up more of the market, it has become extremely challenging for small restaurants to compete and gain loyal customers. Thankfully, email marketing for restaurants can help you pull in your target customers ! 3 Reasons You Should Consider Using Email Marketing for Your Restaurant.

Email Marketing 52

Email Marketing Marketing Loyalty Program Online Ordering 52

The Restaurant Times

JUNE 29, 2020

Despite the favorable dynamics, a proper cloud kitchen marketing plan is integral for ensuring business longevity. Your cloud kitchen brand might be serving top-quality food, but effective marketing is necessary to amplify your brand’s reach. How To Market Your Cloud Kitchen In Saudi Arabia. Create Loyalty Programs.

Loyalty Program 98

Loyalty Program Email Marketing Marketing Mobile Ordering 98

Restaurant Engine

JULY 27, 2022

You want to find new customers and retain your current ones through attractive and enticing marketing. Most of your marketing channels will point back to your website. When they find your pages, they’re looking for your location, your hours, your website, and your menu. Do you use email marketing for online engagement?

Email Marketing 106

Email Marketing Social Media Loyalty Program Coupons 106

Focus POS

AUGUST 19, 2020

San Antonio, TX — August 19, 2020 — Focus POS, a leading provider of restaurant point of sale software, introduces Focus Loyalty + Gift. Focus Loyalty empowers restaurateurs to keep in touch with customers even in the most difficult of times. Focus Loyalty plans can be configured in a variety of ways. About Focus POS.

Loyalty Program 78

Loyalty Program Point of Sale Email Marketing Coupons 78

Lavu

DECEMBER 16, 2019

While it may seem like just another trend it’s really the next best thing for expanding your customer base and building customer loyalty. How to Build a Loyalty Program. If you don’t already have a loyalty program started, you’ll need to think about the following while considering an app: know your customer base.

Loyalty Program 78

Loyalty Program Customer Service Point of Sale Mobile Ordering 78

Modern Restaurant Management

JANUARY 6, 2022

Your digital menus offer promotional opportunities, as well. Set up a simple pop-up on your website, so that when your visitor scans the QR code to access the menu, they’re served up a notice that you have a gift card promotion going on. Think of them as coupons, or limited-time discounts.

2022 197

2022 Online Ordering Loyalty Program Customer Experience 197

Indoor Media

SEPTEMBER 9, 2021

They’re all massive, established organizations with big marketing budgets. If you’re reading this, you probably don’t have those same infinite marketing options. But, that’s alright — just because you have a small or local business doesn’t mean you can’t run an effective marketing strategy!

Small Business 78

Small Business Marketing Social Media Advertising 78

Restaurant Business

DECEMBER 2, 2022

When consumers dine out, they choose where to go based on a number of factors—menu variety, value, the experience and service they get when they go to a certain place and more. Utilizing data to own the entire customer experience can help boost brand loyalty—and increase repeat visits—by enhancing the post-dining experience.

Customer Experience 72

Customer Experience Loyalty Program Email Marketing Customer Service 72

Modern Restaurant Management

OCTOBER 4, 2021

According to the data, consumers deleted restaurant apps if menu items were missing or if there was limited ability to customize orders. Missing menu items are a deal breaker. Gaps in menu choices and ability to customize disappoint consumers. Gaps in menu choices and ability to customize disappoint consumers.

2021 170

2021 Fast Casual Mobile Ordering Social Media 170

Restaurant Engine

FEBRUARY 28, 2024

Did you know the market size for the food truck industry was more than $2.2 There’s plenty of room in the market for more trucks because people are eating out like never before. . #1: 1: Conduct the Research Before crossing the threshold and purchasing a food truck , you first want to conduct some market research.

Food Truck 52

Food Truck Food License Website Management 52

Restaurant Engine

FEBRUARY 14, 2024

Digital marketing is integral to your restaurant’s overall marketing strategy, and it helps you increase your bottom line and drive growth. Upsell Menu Items You know that upselling is a marketing tactic that works right in your restaurant. You have several options: Offer them a coupon for stopping by.

Email Marketing 52

Email Marketing Loyalty Program Social Media Online Ordering 52