Modern Restaurant Management

JULY 16, 2024

" Lynch has more than 20 years’ experience managing large CPG and retail brands in marketing and brand strategy. Kristin was previously Vice President with Round Table Pizza and Director of Marketing for well-known brands such as Thorntons, Pyrex, and Craftsman Tools. "Loyalty for brands in the 50th percentile and $30.16

Innovation 492

Innovation Loyalty Program Email Marketing Customer Experience 492

7 Shifts

AUGUST 18, 2024

You'll have late nights and have to work on weekends and public holidays The market is saturated with loads of competition. This document will outline your bar's concept, menu, marketing strategy, and financial projections. Sourcing the Right Equipment Your budget, target market, and concept will dictate your equipment needs.

Bar 370

Bar License Email Marketing Customer Service 370

7 Shifts

SEPTEMBER 9, 2021

For many business owners, email marketing is the ideal solution to fostering relationships outside the restaurant. Most people would think that only big companies should use email marketing while the small ones should go for other restaurant marketing strategies. Pros of Using Email Marketing.

Email Marketing 195

Email Marketing Marketing Seasonal Menu Coupons 195

ChowNow

FEBRUARY 12, 2021

While in the past your customers may have traveled far and wide to taste your menu, chances are your most frequent customers now are the ones who live nearby. If you are already using ChowNow , it’s easy to share your direct ordering link to help Nextdoor users order from your menu. Email Marketing Made Easy for Restaurants.

Email Marketing 370

Email Marketing Online Ordering Social Media Customer Service 370

The Rail

AUGUST 4, 2022

With global restaurant brands gobbling up more of the market, it has become extremely challenging for small restaurants to compete and gain loyal customers. Thankfully, email marketing for restaurants can help you pull in your target customers ! 3 Reasons You Should Consider Using Email Marketing for Your Restaurant.

Email Marketing 130

Email Marketing Marketing Online Ordering Loyalty Program 130

7 Shifts

DECEMBER 11, 2019

Clever marketing and strong branding from a restaurant’s corporate offices can boost sales for franchised restaurants. Example: Quizno’s In 2009, Quizno’s decided to go head-to-head with Subway’s “Five Dollar Footlong” special, offering coupons to patrons for a free sandwich. However, with the highs usually come the lows.

Franchise 435

Franchise Franchising Email Marketing Communication 435

Modern Restaurant Management

SEPTEMBER 12, 2024

Personal Information: Contact details such as phone numbers or email addresses can help you reach your audience through additional channels. Understanding customer preferences and behaviors gives restaurants valuable insights into their customer base, helping them refine their offerings and marketing strategies.

Loyalty Program 447

Loyalty Program Merchandise Customer Service Customer Experience 447

SpotOn

NOVEMBER 21, 2024

Add holiday items to your menu A holiday menu is a must for this season, and you don’t need to go big if you don’t want to. Assess your existing menu to see what items are most popular and profitable, and engineer your seasonal menu accordingly. All while increasing your profits.

Loyalty Program 98

Loyalty Program Seasonal Menu Email Marketing Cash Management 98

7 Shifts

OCTOBER 9, 2020

According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. Menu - Your menu page is one of the most important pages of your restaurant's website. Online ordering - Ditto. Customize the navigation.

Design 397

Design Online Ordering Social Media Website Management 397

Harbor Touch

MARCH 18, 2025

Give them a week of shadowing seasoned staff, clear checklists like Greet tables in 2 minutes or Check orders before they leave the pass, and a full menu rundownspecials included. Free meals after long shifts or a staff pick on the menu build camaraderie. Financial and Marketing Strategies 7. Look at menu performance too.

Management 148

Management Management Seasonal Menu Cash Management 148

Restaurant Engine

NOVEMBER 11, 2020

According to one email service provider , email marketing outranks popular marketing tools like social media, SEO, and PPC advertising. This means email marketing for your restaurant is more important than ever. Let’s look at the most effective email marketing subject lines for restaurants.

Email Marketing 96

Email Marketing Marketing Coupons Mobile Ordering 96

Restaurant Business

DECEMBER 2, 2022

When consumers dine out, they choose where to go based on a number of factors—menu variety, value, the experience and service they get when they go to a certain place and more. Post-dining experiences can include such things as receiving a thank you email for visiting, being sent a text message with a coupon for the next visit and so on.

Customer Experience 246

Customer Experience Loyalty Program Email Marketing Coupons 246

ChowNow

NOVEMBER 11, 2020

Grubhub prices are often higher for diners because many restaurants will try to offset the cost of commissions with higher menu prices. Half of women and 44 percent of men said they would try a new restaurant if they had a coupon, according to Publishers Clearing House. This makes it easier for you to market to them again.

Ordering 345

Ordering Loyalty Program Online Ordering Mobile Ordering 345

7 Shifts

JUNE 16, 2024

This is where being well-equipped with a fool-proof restaurant marketing plan comes in. After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back. a boycott).

Marketing 195

Marketing 2024 Email Marketing Social Media 195

7 Shifts

AUGUST 2, 2024

By tracking metrics like customer retention and employee turnover rate, contribution margin, and menu item profitability, restaurant managers can identify each area’s strengths and what areas need improvement. To compute this, use the formula: Menu Item Profitability = No.

Point of Sale 397

Point of Sale Inventory Seasonal Menu Cash Management 397

The Rail

AUGUST 28, 2024

Publications on the establishment's website, social networks, emails, and SMS notifications should contain detailed information about the date of the move, the new address, and any changes in the operation of the establishment. Creating buzz around your new location is the first step in a successful marketing campaign.

Loyalty Program 219

Loyalty Program Social Media Customer Service Coupons 219

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Both sides agreed that a negative take-out experience – ranging from a reduced menu to poor service – was a deal-breaker.

2020 493

2020 Mobile Ordering Loyalty Program Food Safety 493

Modern Restaurant Management

MAY 27, 2020

Aramark examined front and back of house processes to establish tailored playbooks for all of its businesses and market segments, leveraging innovative solutions, new service methods, and rigorous safety protocols. Installing self-serve micro markets and pop-up groceries. ” Menu Anywhere.

Food Safety 441

Food Safety Kitchen Safety Mobile Ordering Guest Recovery 441

The Restaurant Coach University

MARCH 2, 2017

When business is slow, many restaurants turn to discounts and coupons in order to get more people through the door. CREDIBLY: What’s the main problem with a restaurant using coupons to attract customers? DONALD BURNS: I find that people who use coupons are loyal only to the coupon. They bounce around.

Loyalty Program 126

Loyalty Program Coupons Seating Customer Experience 126

Modern Restaurant Management

APRIL 2, 2020

Customers can also sign up on the website to receive email updates as new information is posted on the site. Customers can also continue to leverage the Company’s e-commerce portal SGProof.com in markets where available for online ordering and self-service. TransAct® Technologies Incorporated is offering its BOHA!

Employee Relations 516

Employee Relations Healthcare Online Ordering Customer Service 516

Restaurant Engine

MARCH 10, 2021

Coupons can bring in repeat customers to your restaurant. One option that hits both of those marketing goals is the restaurant coupon. By offering current customers a “come-back” type of coupon, you help strengthen their loyalty. But you may be wondering, “Do coupons really help drive dining traffic?”.

Coupons 80

Coupons Email Marketing Social Media Website Management 80

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

Seating 221

Seating Email Marketing Marketing SEO 221

Touch Bistro

MAY 18, 2021

Few marketing channels are as effective as restaurant email marketing. A whopping 59% of people say that marketing emails influence their purchase decisions. And, email has proven to generate the highest return on investment of any marketing channel at $38 for every $1 spent. Download Now.

Email Marketing 97

Email Marketing Marketing Loyalty Program Mobile Ordering 97

Restaurant Engine

MAY 28, 2025

Get your customers excited for your new menu with a strong marketing plan. Are you expanding your menu at your restaurant? Introducing new menu items is a great idea because it keeps your restaurant fresh and competitive in an ever-growing industry. Once youve launched your new menu, make a splash on your website.

Menu 52

Menu Marketing Email Marketing Social Media 52

Focus POS

OCTOBER 1, 2020

They include special coupons, certain days where menu items are priced more affordably, and even tailored savings and offers specifically for individual customers. For restaurants, loyalty programs are a wonderful way to collect data on customers’ ordering preferences, helping you target your marketing efforts to your proper audiences.

Loyalty Program 187

Loyalty Program Email Marketing Coupons Customer Service 187

Indoor Media

JANUARY 16, 2019

Which is why just about every restaurant either considers offering or actually runs special discounts through coupon advertising. Did you notice we said coupon advertising ? Whether you think of it this way or not, a coupon is actually an ad for your restaurant with an incentive attached. That’s right. Learn more.

Coupons 78

Coupons Advertising Email Marketing Seating 78

The Rail

NOVEMBER 11, 2022

Offering a special or a drink on the menu that benefits a particular charity is another excellent way to share the love. Try swapping coupons or providing special deals together for customers. Planning a charity event where a percentage of the profit goes to a nonprofit is a good way to boost business and be able to donate to a cause.

Social Media 264

Social Media Events Online Ordering Consumer Goods 264

ChowNow

JULY 3, 2024

A well-executed grand opening is a critical marketing tool and opportunity to start on the right foot and set your restaurant up for success. Send an Invitation Via Email Utilize your current contacts and invite people to your grand opening via email. This will help you make the most of the grand opening and not overspend.

Email Marketing 195

Email Marketing Social Media Customer Service Training 195

Restaurant Engine

JULY 9, 2025

Digital marketing strategies are the best way to promote your new carry-out services. In this article, we look at carry-out services and seven brilliant marketing strategies to launch your restaurant’s new offering. Your email marketing is a powerful tool. You can also include coupon codes for carry-out.

Loyalty Program 52

Loyalty Program Marketing Email Marketing Online Ordering 52

Modern Restaurant Management

JUNE 28, 2024

“Our data indicates that QSR burger chains have generally been the hardest hit by the California increase in minimum wage and subsequent increase in menu prices,” writes Hottovy. The chain benefits from a combination of high perceived value through its “3 for Me” menu and service strength through employee retention.

2024 294

2024 Mobile Ordering White Paper Food Order 294

Indoor Media

FEBRUARY 15, 2021

When business owners are already struggling with these kinds of expenses, they’re not going to want to shell out a lot on marketing. When a guest registers with your system, you can request as much information as you feel comfortable with — and every bit of data can help you improve your marketing.

Loyalty Program 148

Loyalty Program Email Marketing Advertising Small Business 148

Goliath Consulting

MAY 31, 2023

This location-based marketing technique uses GPS or RFID technology to create a virtual boundary around a specific area, such as your restaurant’s location. Geo-fencing allows you to effectively track the marketing you are doing for your restaurant by using advanced attribution reporting. Look no further than geo-fencing!

Point of Sale 195

Point of Sale Email Marketing Customer Experience Advertising 195

7 Shifts

MAY 23, 2024

We’ve studied what makes the 20% of restaurateurs successful and categorized them into essential categories, including optimizing your menu, providing unforgettable experiences, hosting events, and improving takeout. When done right, menu engineering can grow your sales by as much as 15% !

Social Media 195

Social Media Loyalty Program Email Marketing Seasonal Menu 195

Buzztime Business

SEPTEMBER 26, 2023

Along the way, we whipped up some graphics you can totally use on Instagram, Facebook, in your emails…anywhere. However, there’s so much more to the month… Say Yes to Oktoberfest Create an Oktoberfest happy hour menu complete with German classics like giant soft pretzels and house-made sausage. Not sure where to find a farmer?

Bar 157

Bar Social Media Email Marketing Coupons 157

The Rail

JUNE 10, 2022

The industry is competitive, so you must step up your marketing campaigns. Restaurant email marketing through newsletters is one of the best ways to market your business. The subject line on your email newsletter is the first thing your email subscribers see when they receive your emails.

Email Marketing 130

Email Marketing Coupons Social Media Events 130

7 Shifts

JANUARY 31, 2023

Table of Contents Valentine's Day Menu Ideas 7 Promotion Ideas for your Restaurant Staffing for Success during the Holiday Valentine’s Day Menu Ideas A good Valentine’s Day menu will encourage customers to come in for a romantic dinner or dessert on the 14th of February, and it will also encourage them to come back again at a later date.

Specials 195

Specials Online Ordering Email Marketing Loyalty Program 195

Lavu

JUNE 26, 2025

Well, accounting brings deep insights into the financial status of your business and its performance in the market. Let’s start with some basic terms: Cost of Goods Sold (COGS): This is the cost of all the items and ingredients on your menu (Beginning Inventory + Purchased Inventory – Ending Inventory).

2025 113

2025 Cash Management Point of Sale POS 113