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Avoid Digital Pitfalls When a Restaurant Changes Hands

Modern Restaurant Management

To prevent issues down the road, it's best to make sure you speak with your attorney to have all the necessary information. If a domain name is lost, the valuable search engine optimization (SEO) associated with it is erased. Part of what you’re paying for when purchasing a restaurant is the brand reputation and web history.

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Restaurant Marketing for Inflationary Times

Modern Restaurant Management

Most prospects use Google search to find a local restaurant, so make SEO optimization a priority. SEO (search engine optimization) covers strategies to improve the website positions in search results. Include such information in the footer to appear wherever visitors go on the website and make a dedicated page with contact details.

Marketing 204
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How to write a restaurant marketing plan that puts butts in seats [Ideas and Strategies]

7 Shifts

Your marketing plan is a central place that outlines and informs your marketing strategy. Knowing they have a lunch special on Wednesdays is invaluable knowledge and can inform your decision-making. What to use it for: Communicating with existing customers, event promotion, and acquiring new customers. You need a marketing plan.

Seating 221
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Driving Recovery and Revenue with Digital Marketing Strategies

Modern Restaurant Management

Keeping websites up to date with fresh content and complete restaurant information including menus, hours of operation, and address can improve SEO (Search Engine Optimization). Focusing on local SEO. Local SEO is an effective digital marketing strategy that can increase the visibility of a restaurant in local search results.

Marketing 225
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Ultimate Restaurant Website Design Guide for Beginners

7 Shifts

After all, intuitive design and up-to-date information can turn a website visitor into a paying customer. Use these notes to inform your website's aesthetic and functionalities. Include essential information like the restaurant's address, hours, and phone number. How to build your restaurant’s website. Online ordering - Ditto.

Design 397
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Maximize Your Restaurant’s 4th of July Sales

Modern Restaurant Management

Restaurant owners can use a digital marketing campaign to communicate Independence Day deals and specials to their customers. Using SEO-friendly keywords to boost your patriotic messages is also important so that your restaurant’s website ranks higher in search engines and diners can find you online. Implement SEO Strategies.

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Top Marketing and Public Relations Trends for the Restaurant Industry in 2021

Modern Restaurant Management

Overall communication strategies had to pivot and adapt throughout the chaotic year of 2020. If nothing else, 2020 clearly demonstrated that restaurants need to start utilizing social media influencers more strategically, giving the spotlight to their core values, and incorporating SEO practices into any and all online copy.

2021 216