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Optimize Local SEO for Your Restaurant

Modern Restaurant Management

When it comes to attracting customers to restaurants, local SEO is crucial and can optimize their online presence to attract more local customers. What Is Local SEO? Why Is Local SEO Important? Local SEO is important for several reasons. Furthermore, local SEO is an affordable way to promote your business.

SEO 507
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The Ultimate Guide To Restaurant Marketing: Strategies for Restaurant Operators In 2025

ChowNow

Everything from food to labor is getting more expensive, which means restaurant margins are tighter than ever. The right marketing strategy helps you get the most out of every dollar by increasing customer retention , boosting order volume, and encouraging repeat visits. Even if your food is incredible, youre not operating in a vacuum.

2025 195
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How to Calculate and Optimize Your Restaurant’s Customer Acquisition Cost (CAC)

7 Shifts

For example, if you run a social media campaign or pay for online ordering integrations, all of these contribute to your overall marketing expenses. Imagine you own a café, and you’ve just run a campaign to boost your online ordering. You spent $800 on Facebook ads and in-store promotions over a month.

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Simple Restaurant Marketing Plan for 2020 [PDF Template]

7 Shifts

Word of mouth is fantastic, but when it comes to scaling a restaurant or reopening after months of closure, you need to rely on more than just the possibility of a customer loving your food and telling their friends about it. Make all touchpoints of your restaurant feel like the cool, casual, fusion, or fine dining establishment it is.

Marketing 418
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MRM Research Roundup: Valentine’s Day Edition

Modern Restaurant Management

Takeout orders increased 46 percent Shift in Guest Dining Preferences for Valentine's As restaurants prepare for Valentine's Day, new data from Tock reveals a clear shift in guest dining preferences and booking patterns. Analyzing data from full-service restaurants on Feb. contributing 21 percent of total transactions.

2024 221
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How to Find the Target Market for Your Restaurant

ChowNow

Climate & Seasonality: Does the weather impact what people order or when they dine out? Ask yourself: Dining Preferences: Do they prioritize health-conscious options, indulgent comfort food, or trendy dishes? Lifestyle Choices: Do they prefer fast, casual meals or long, social dining experiences?

Marketing 195
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The Pandemic Made Delivery a Necessity for Restaurants. What’s Next? 

Modern Restaurant Management

But as reality of the pandemic sunk in and dining rooms remained closed, it became apparent that ordering delivery and takeout was the best way to help restaurants weather the storm — and there was a significant consumer appetite to do so. By August 2020, Americans reported ordering takeout 2.4 So what’s next?

Delivery 422