Open for Business

APRIL 3, 2023

The “4 Ps of marketing” may sound like blah business jargon to restaurant types, but these four principles—product, price, place, and promotion—can magnetize new guests and keep regulars coming back. Here’s how to put the 4 Ps of marketing to work for your restaurant, plus a few examples to get you started.

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Marketing Email Marketing Social Media Loyalty Program 78

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. What are they ordering?

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Marketing 2021 SEO Loyalty Program 195

Bingage

MARCH 18, 2023

Maybe the quality of the product is good, maybe the prices are reasonable, maybe the shipping is quick and seamless or the brand sends you super personalized discounts and offers that make you feel special and a strong bond between you and the brand. You can spend less on marketing by targeting customers instead of prospects.

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Loyalty Program Social Media Email Marketing Customer Service 52

The Rail

MARCH 21, 2023

They help with everything from always have an updated menu, to faster service, to direct in-house marketing, and even less stressful staff! QR codes in menu stands can also be used to promote specials, deals, and events, providing an additional marketing opportunity for restaurants. This reduces the risk of spreading germs and viruses.

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Social Media Email Marketing Front of House Customer Experience 111

Bingage

MARCH 18, 2023

Maybe the quality of the product is good, maybe the prices are reasonable, maybe the shipping is quick and seamless, better customer experience or the brand sends you super personalized discounts and offers that make you feel special and a strong bond between you and the brand. Do you know why? What’s the reason?

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Modern Restaurant Management

DECEMBER 28, 2020

And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond. Restaurant owners are as busy as they’ve ever been, so they will look for marketing platforms that allow them to efficiently and effectively set their marketing campaigns, to drive traffic and growth without added effort.

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Apicbase

AUGUST 5, 2022

At first glance, they look equally good: the food is excellent, the staff friendly, the price right and everything well organised. If you look under the bonnet, you will see that struggling businesses often lack a clear restaurant marketing plan. Okay, stop right there, if you’ve started googling for a restaurant marketing agency.

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Marketing Operations Social Media Email Marketing 97

QSR Automations

DECEMBER 22, 2023

Online reservation and booking Although online reservations aren’t exactly new, we can see that numerous businesses are attempting to improve the customer experience on that front. Unfortunately, loyalty programs can only go so far , and they traditionally depend on rewarding customers for returning to your restaurant.

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Open for Business

NOVEMBER 21, 2022

Make the pen-powered reservation book a thing of the past by moving the reservation-making process online. A system like OpenTable takes reservations day and night, running the book even when you’re away from the restaurant. Better yet, it can send email and text confirmations without restaurant staff ever picking up the phone.

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Technology Front of House Back of House Online Ordering 147

Gourmet Marketing

AUGUST 17, 2021

The system is powered by a customizable floor plan which you can use with your online booking widget to provide the availability to your guests. There are three ties to Resy’s pricing. You also get a free iPad to use in your restaurant for that price. . Eat App offers two pricing tiers.

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Loyalty Program Reservations Online Ordering Website Management 52

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video. 11) Start A Blog.

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Modern Restaurant Management

DECEMBER 21, 2020

Chris Prociv, VP Marketing & Innovation at La Brea Bakery. We’ve also noticed the increased importance of loyalty programs at times like this. During the start of the pandemic, data show that sales from loyalty program customers dropped off more slowly and ultimately recovered faster than anonymous ones.

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2020 Kitchen Safety Food Safety Loyalty Program 197

Open for Business

OCTOBER 20, 2023

Quick links Market research and business plan Location and layout Budgeting and costs Licenses and legal requirements Creating the menu Staffing Technology and systems Marketing and branding Opening your restaurant Market research and business plan Market research and crafting a solid business plan are foundational steps in opening a restaurant.

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Mad Mobile

FEBRUARY 29, 2024

Beyond that, they can adjust pricing throughout the day, store recipes for your staff, and let you know who’s pouring heavy. We’ll walk you through the bells and whistles and show you why CAKE is the best bar POS system on the market. However, you can expect more from the industry-leading systems in today’s market.

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POS Bar Brewery Customer Service 40

Cheetah

SEPTEMBER 23, 2020

Most restaurants today are using online ordering and reservation software to streamline their table booking process to avoid having to deal with no-show clients and empty eateries. Pricing (monthly) $89 - $899 $199 $248 $199 - $699 Online. OpenTable charges $1 per cover book on the website and $0.25 Resy OpenTable Yelp Tock.

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Reservations Website Management Online Ordering Mobile Ordering 78

Cheetah

SEPTEMBER 23, 2020

Most restaurants today are using online ordering and reservation software to streamline their table booking process to avoid having to deal with no-show clients and empty eateries. Pricing (monthly) $89 - $899 $199 $248 $199 - $699 Online. OpenTable charges $1 per cover book on the website and $0.25 Resy OpenTable Yelp Tock.

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Reservations Website Management Online Ordering Mobile Ordering 78

BNG Point of Sale

OCTOBER 7, 2021

A point of sale (POS) system is a combination of restaurant software and hardware for placing orders, and monitoring sales and cashflow, as well as tracking stock and pricing information to aid in restaurant performance. Gift card and loyalty program capabilities keeps customers coming back. Gift card and loyalty benefits.

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Point of Sale 2021 POS Loyalty Program 52

Modern Restaurant Management

JULY 14, 2020

based participating restaurants of DoorDash’s program to support Black-owned businesses who Kiva approves for a loan* by seeding a revolving loan fund starting at $150,000 with potential to grow the investment in the coming months. Customers will see Black-owned carousels on DoorDash in select markets including Washington D.C,

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Mobile Ordering Certification Loyalty Program Kitchen Safety 164

Sling

AUGUST 9, 2023

A Guide for Managers March 2023 12 Best Restaurant Schedule Software Programs for Small Businesses March 2023 11 Expert Tips for Handling Scheduling Conflicts March 2023 Exempt Vs. Non-Exempt Employees: What’s The Difference?

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Restaurant365

NOVEMBER 19, 2019

Maintaining accurate, profitable menu pricing and planning. Because a menu is one of the most visible pieces of restaurant marketing, maintaining a relevant, profitable menu is essential for a restaurant’s bottom line. Maintaining online reviews and social media marketing. Accurately tracking business intelligence.

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Operations 2020 Mobile Ordering Social Media 92

Takeaway Solutions

JANUARY 28, 2019

When you receive an order or table booking, confirm the order straight from your iOS or Android device. Advanced marketing and customer loyalty Using an online ordering system helps to build your brand. These are only a few marketing tools you can use in conjunction with your online ordering system. Contact us now!

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Online Ordering Loyalty Program Food Website Management 47

Notch

JANUARY 23, 2019

You can find the cheapest place to purchase food—but you can’t control the weather conditions, or gas prices that may cause food prices to rise. Shifts in the real estate market can raise rent. Monitor your menu Make sure you’re pricing your menu to maximize gains. Trends can change. We'll go over how to do both below.

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Email Marketing Merchandise Website Management Point of Sale 72

Notch

JANUARY 23, 2019

You can find the cheapest place to purchase food—but you can’t control the weather conditions, or gas prices that may cause food prices to rise. Shifts in the real estate market can raise rent. Monitor your menu Make sure you’re pricing your menu to maximize gains. Trends can change. We'll go over how to do both below.

Email Marketing 52

Email Marketing Merchandise Website Management Point of Sale 52

7 Shifts

FEBRUARY 8, 2024

Apple | Android Team Communication The Team Communication tool from 7shifts fixes the chaos of disconnected conversations, text threads, and email chains that seem to go nowhere. You’ll also gain powerful data into your guests’ behavior and preferences, which you can feed back into your marketing efforts or your loyalty program.

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Operations Management Management Mobile Ordering 367

7 Shifts

FEBRUARY 8, 2024

Apple | Android Team Communication The Team Communication tool from 7shifts fixes the chaos of disconnected conversations, text threads, and email chains that seem to go nowhere. You’ll also gain powerful data into your guests’ behavior and preferences, which you can feed back into your marketing efforts or your loyalty program.

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Operations Management Management Mobile Ordering 352

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

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Marketing 2021 Email Marketing Social Media 77

7 Shifts

JANUARY 31, 2023

You might also consider adding lower-priced wine selections as well so that customers don't have to choose between splurging on a bottle of champagne. Prepare special offers for people ordering online With this busy day, most people won’t even get the chance to book a table. 7 Valentine’s Day promotion ideas for your restaurant 1.

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Specials Online Ordering Email Marketing Loyalty Program 195

7 Shifts

FEBRUARY 7, 2024

Better team communication: Say goodbye to endless text threads, email chains, and whatever other inefficient methods your team uses to negotiate schedules. ChowNow : Online ordering, marketing, and operations with a commission-free marketplace and a smart dispatching system. Ideal for venues with simpler or more limited offerings.

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Technology Mobile Ordering Social Media Online Ordering 312

Modern Restaurant Management

SEPTEMBER 30, 2020

Followed (not surprisingly) by restaurants and delivery drivers following proper safety protocols, price, and ease of ordering from the restaurant. Restaurant operators should also focus on remarketing to guests through email or other means, as well as offering return visit incentives to keep customers coming back.

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RGU

NOVEMBER 6, 2019

By: Adam Guild Editor's note: While this article focuses on email marketing for restaurants, the information, links to resources, and tips and advice are easily applied to other industries. In today's hyper-visual world of social media, it may seem like email marketing is a little old-fashioned. Not necessarily!

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Email Marketing Marketing Mobile Ordering Social Media 40

Restaurant Clicks

FEBRUARY 17, 2020

Restaurant point of sale software can often handle bookings, arrange seating, collect and track customer information, and more. Marketing & CRM. Loyalty programs. The most basic plan starts at roughly $119 per month, and extra terminals add onto the price. Loyalty programs. Loyalty programs.

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POS 2020 Point of Sale Loyalty Program 78

Lavu

MARCH 11, 2020

With so many options available in the market, it can be a huge challenge to determine which one will fit the needs of your business. For many years, restaurants used the pen and paper method for taking reservations and booking. It also allows real-time tracking and visualization of restaurant booking status. Waitlist System .

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Gourmet Marketing

SEPTEMBER 23, 2021

We’re a Restaurant Marketing Agency that’s worked with restaurants for over a decade. Restaurant Marketing Ideas. As such, it’s important to use unique marketing ideas in order to truly stand out from other restaurants. Establish a loyalty program to offer your customers rewards. In-restaurant ideas.

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Marketing 2021 Social Media Website Management 61

Bingage

FEBRUARY 6, 2020

Create a Productive marketing campaign is your task on priority. Restaurant with a good loyalty program , that increase chances of visiting by 22%. Read the exciting valentine’s day marketing ideas for your restaurant that your guest will definitely love : Intrigue the couples with an unnatural touch?

Marketing 98

Marketing Loyalty Program Social Media Email Marketing 98

Marketing4Restaurants

MAY 20, 2021

It works as a good service provider for people who prefer to order food online and is a great platform for restaurants to market what they offer. And upon using online platforms, sites like FROLO capture the visitor’s contact details, most websites ask for the customer’s email address and offer loyalty programs and other promos.

Online Ordering 52

Online Ordering Ordering Email Marketing Point of Sale 52

BNG Point of Sale

JUNE 29, 2021

Pricing Food in the Restaurant Business. You will gain a deeper understanding of food costs and pricing methods to ensure you maintain a profitable restaurant. . How to Set Your Menu Pricing. Keep in mind that your prices shouldn’t maximize profit over all other considerations. Tasty profits! The CoGS Margin Model.

Customer Service 52

Customer Service POS Point of Sale Food Truck 52

Indoor Media

SEPTEMBER 26, 2017

Besides the obvious daily concerns, like cooking, hiring and firing, managing the books, and ordering food, is advertising. You should consider creating a rewards program that gives an incentive to return soon. If a loyalty program sounds daunting, don’t fret. Never Overlook the Power of Restaurant Coupon Marketing.

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