7 Shifts

MARCH 10, 2021

A successful business plan covers everything from the food you’ll serve to how your restaurant will look and how you want your customers to feel. The pandemic accelerated the rise of contactless solutions like mobile ordering and payment and self-ordering kiosks. Marketing is an integral part of every business plan.

Management 370

Management Management Small Business Email Marketing 370

7 Shifts

FEBRUARY 15, 2022

Your smartphone is your restaurant's media center. It's a full-on media company. Shawn is the host of not one but two podcasts— Digital Hospitality and Restaurant Influencers —and he stopped by ours to talk about creating a media brand out of your restaurant. That smartphone is your media center. Why texting?

Social Media 448

Social Media Hiring Website Management Hospitality 448

Restaurant Engine

APRIL 26, 2023

You can create customer engagement in many places, including the digital arena. Customer engagement is a term you hear a lot about these days. In fact, one study shows that 80% of customers say the experiences they have with your business are as important to them as your food and services. Showcase new product offerings.

Email Marketing 105

Email Marketing Loyalty Program Social Media Mobile Ordering 105

Modern Restaurant Management

JANUARY 18, 2021

As the world quickly came to a screeching halt in the early months of 2020, restaurants quickly accelerated an already existing shift towards digitalization to adapt to customers' new safety and priorities. For some customers, digital touchpoints may be the only ones they have with your brand. Prioritize Digital Experiences.

Loyalty Program 204

Loyalty Program Mobile Ordering Customer Experience Online Ordering 204

Modern Restaurant Management

SEPTEMBER 16, 2020

Customers are going to be hesitant to dine indoors. By providing a safe, pleasant and healthy indoor dining experience, and promoting and marketing it to your new and past customers, restaurants can help to hasten the return of customers and keep everyone safe. Pizza chains still getting orders via phone 70 percent of the time.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

The Rail

MARCH 21, 2023

By Andrea Abbondanza, Contributor In our previous QR blog post , we looked at seven reasons why your restaurant should start using QR codes and the immense benefits they provide both your guests and your staff. Menu Stands QR codes on menu stands provide a convenient and contactless way for customers to access restaurant menus.

Social Media 111

Social Media Email Marketing Front of House Customer Experience 111

Next Restaurants

SEPTEMBER 1, 2020

Be innovative to solve your problems and that of your customers. Whether this means taking orders for collection, or building booths to limit contact and other food safety measures during the COVID-19 pandemic, innovation is essential. . Over the years mobile marketing has become the preferred search tool for hungry diners.

Advertising 125

Advertising Marketing Social Media Email Marketing 125

7 Shifts

AUGUST 26, 2021

The fast-paced nature of the restaurant industry makes it difficult for owners and managers to sit down, let alone read reports, restaurant magazines and blog posts to gain industry knowledge. Walchef, founder of Cali BBQ and Cali BBQ Media. It is Secret Sauce's mission to find more customers and turn them into repeat business.

Coaching 195

Coaching Website Management Email Marketing Retail 195

Restaurant365

JANUARY 27, 2022

Restaurant operators have chosen to go digital to ensure customers’ health and safety as these touchless menus can help mitigate virus spread. In Hospitality Technology’s 2021 Customer Engagement Technology Study , it was found that 37% of diners prefer to dine at restaurants that do not have a paper/physical menu.

Mobile Ordering 148

Mobile Ordering Social Media Customer Experience Online Ordering 148

Hot Schedules

MAY 10, 2021

Social Media. You guessed it – social media. Use your Instagram, Facebook and/or Twitter feeds to announce job openings and have your team share them on their channels in order to amplify the message. Seasonal venues service tens of thousands of people – often in a single night! Mobile Devices.

Hiring 147

Hiring Training Mobile Ordering Coaching 147

Social Hospitality

MAY 6, 2020

Nevertheless, some brands have demonstrated how to be good to their customers, associates, healthcare providers, and communities during this time. Recently, they’ve encouraged followers to play outside and also thanked nurses for their service. Social also donated and delivered 200 meals to Costa Mesa first responders.

Hospitality 195

Hospitality Airlines Healthcare Hotels 195

Restaurant365

MAY 25, 2022

According to the National Restaurant Association’s 2022 State of the Restaurant Industry, below is the percentage breakdown of adult (age 18+) consumers who say they would be likely to use the following options if they were offered by a restaurant in their area they patronize: Order and pay for food or beverages using a restaurant website: 74%.

Technology 78

Technology Mobile Ordering Social Media Online Ordering 78

Indoor Media

NOVEMBER 4, 2021

Many customers may feel better eating takeout than visiting your restaurant in person due to the ongoing COVID-19 pandemic. However, in 2020, loyal customers spent twice as much on takeout meals compared to those who were not members. You can promote your offerings with a website, email newsletters, and social media.

Loyalty Program 78

Loyalty Program Email Marketing Social Media Advertising 78

Restaurant Engine

JULY 22, 2020

The customer experience starts with your online presence before it gets to your dining room. It’s often the “door” your customers first walk through. You want to always be working on improving customer experience for your restaurant online. How to Boost Customer Satisfaction. Create a Customer Experience Strategy.

Customer Experience 126

Customer Experience Customer Service Online Ordering Social Media 126

Restaurant365

FEBRUARY 25, 2020

Full-Service Restaurants. A full-service restaurant typically includes table service and more involved customer service experiences, spanning fine dining to a sit-down dinner. Catering Services. Profit margins average 7-8% for catering service businesses. Add Online Ordering to Your Restaurant.

Loyalty Program 183

Loyalty Program Fast Casual Point of Sale Online Ordering 183

Restaurant365

JULY 24, 2020

Shelter-in-place orders, dine-in restrictions and diners’ hesitation to eat out have combined to prompt restaurants to shift their focus to takeout and delivery. Sometimes called a virtual restaurant, virtual kitchen or cloud kitchen, a ghost kitchen is a food-service business that serves customers exclusively through online orders.

Front of House 147

Front of House Online Ordering Kitchen Safety Customer Service 147

Restaurant365

MAY 7, 2020

Most states have issued executive orders that provide specific requirements that must be followed in order to reopen dining rooms. Adhere to protocols addressing the protection of both customers and employees. Research new codes, and make sure you stay in compliance to ensure your customers and staff have a safe experience.

Food Safety 142

Food Safety Cash Management Point of Sale Social Media 142

ChowNow

NOVEMBER 11, 2020

These middleman platforms with millions of users lure restaurateurs with promises of big sales and countless new customers. Even those with their own restaurant ordering system may list their restaurant on one or more delivery apps to tap into large user bases and strong brand recognition. Tip: Get your diners to order better.

Ordering 138

Ordering Loyalty Program Online Ordering Mobile Ordering 138

Restaurant Engine

OCTOBER 28, 2020

It’s the central hub for all your food truck marketing, and not only does your food truck website need to be mobile friendly, it also must be user friendly and provide all the necessary information. When you put Google Maps on your website, your customers can find your food truck easily. Second, it must be mobile-friendly.

Food Truck 78

Food Truck Social Media Food Mobile Ordering 78

Restaurant365

FEBRUARY 18, 2022

Between self-service, order management, home delivery options, and futuristic robotic servers, there’s no shortage of great ideas for boosting front-of-house productivity. Every establishment’s goal is to deliver an outstanding customer experience. To create long-term, loyal customers they must deliver on customer expectation.

Technology 78

Technology Dietary Restrictions Back of House Front of House 78

OneDine

SEPTEMBER 26, 2023

It demands a combination of strategic thinking, customer-centric approaches, and efficient operations. In this blog post, we will unveil five top secrets that every restaurant owner should know to thrive in the competitive culinary landscape. Blanket rewards are OUT! Get specific.

Loyalty Program 52

Loyalty Program Social Media Sustainability Waste 52

Restaurant365

APRIL 9, 2020

Marketing your restaurant in a constantly changing digital world can be challenging, but digital marketing is essential both for converting former dine-in customers into takeout and delivery customers, and bringing in new and existing customers when restaurant restrictions are lifted. Promote user-generated content (UGC).

Marketing 88

Marketing Social Media SEO Email Marketing 88

Lavu

MARCH 6, 2020

The success of a restaurant depends on the ability to attract and retain customers. To improve restaurant customer engagement and satisfaction, restaurant leverage should technology to offer better services. At the heart of restaurant technology for marketing is customer analytics. Customer Engagement.

Technology 78

Technology Marketing Loyalty Program Social Media 78

Restaurant365

MARCH 25, 2020

Adjusting how you get your menu items in front of customers could help curb the drop in your sales numbers due to the COVID-19 pandemic. As many restaurant operators transition from dine-in service to delivery and takeout service only, there are many operational decisions to make. Update your website’s home page.

Delivery 107

Delivery FOH Front of House Mobile Ordering 107

Touch Bistro

JULY 15, 2021

Everything you need to know about social media, digital marketing, SEO, and more! In order to make sure customers remember your restaurant long after they’ve dined with you, it’s important to define your brand identity. This refers to the tone and language you use when communicating with customers. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Lavu

DECEMBER 6, 2019

Customers are able to reserve tables, order meals, and show up to the restaurant at mealtime to skip the line and not wait in the kitchen. Set up a digital menu online through an integrated app and serve customers faster while increasing sales and decreasing wait times. Outsourced Delivery Services.

Kitchen Safety 78

Kitchen Safety Social Media Point of Sale Front of House 78

Lavu

MAY 27, 2020

Khatri, CEO of Lavu and MenuDrive, wrote that the National Restaurant Association 2019 State of the Industry report indicated that nearly half of adults were more likely to order food delivery online than just two years prior. He knew that online ordering would be increasingly important to a restaurant’s success as this trend continued.

Online Ordering 78

Online Ordering Ordering Loyalty Program Mobile Ordering 78

Restaurant Engine

JANUARY 27, 2021

In order to market your daily lunch specials, you need to determine your target audience, so you know who you’re marketing to. Conversely, if you’re catering to a more social crowd who likes to linger, you can cater your lunch specials to draw in these new patrons who have more time to spend. Use Mobile Ads.

Specials 116

Specials Mobile Ordering Catering Social Media 116

Restaurant365

NOVEMBER 19, 2019

Employees determine the customer service experience in a restaurant. Tools like cloud-based scheduling and centralized mobile apps for employees can help make labor scheduling more efficient. With customers demanding more accountability and transparency, flexibility in making menu updates has become a necessity.

Operations 92

Operations 2020 Mobile Ordering Social Media 92

Restaurant Engine

SEPTEMBER 23, 2020

Require customers to provide their email address or cell phone number to sign up. During the COVID-19 pandemic, and for the foreseeable future, your restaurant customers want delivery options. Your diners want convenience, and they want to be safe while ordering food from your restaurant. Concentrate on Social Media.

2020 94

2020 Marketing Email Marketing Social Media 94

Restaurant Engine

AUGUST 12, 2020

Online ordering is perfect for upselling customers. Today’s restaurant customer wants what they want when they want it. They want to be able to order it the minute they think about it. Your customers believe that your restaurant should be available with an online ordering system when they want to use it.

Online Ordering 89

Online Ordering Ordering Loyalty Program Email Marketing 89

Restaurant365

DECEMBER 4, 2020

This includes enforcing health requirements with your employees, and also making sure to communicate your policies to customers. Customer behavior isn’t something that will likely change overnight, so a challenge in 2021 will be to instill customer confidence in your business while still maintaining healthy operations.

2021 78

2021 Operations Mobile Ordering Social Media 78

Restaurant Engine

DECEMBER 9, 2020

Some of your customers have even asked about catering options. You might consider hiring specific team members for your catering service to ensure it runs smoothly every time. You also want to make sure your kitchen is large enough to handle any size of catering order. Do you have the extra services customers might want?

Catering 113

Catering Website Management Seasonal Menu Food Supply 113

Indoor Media

APRIL 5, 2018

Your website is as important to the success of your business as the employees you hire and the product or service you offer. You may need to spend time learning HTML and CSS in order to get the website you really want. You’ll get a custom design that will certainly stand out against your competitor’s, but at what cost?!

SEO 78

SEO Mobile Ordering Social Media Small Business 78

Open for Business

NOVEMBER 21, 2022

This restaurant ordering technology means no one needs to enter incoming delivery orders into your POS manually. This scheduling software is user-friendly, mobile, and cloud based. This tool helps you manage a restaurant’s inventory, ordering, and invoicing on the go. Agorapulse. Try Buffer or Hootsuite as well.

Food Safety 78

Food Safety Email Marketing Mobile Ordering Website Management 78

Gourmet Marketing

SEPTEMBER 23, 2021

Follow our blog to soak up some of the lessons we’ve learned along the way. As such, it’s important to use unique marketing ideas in order to truly stand out from other restaurants. Establish a loyalty program to offer your customers rewards. The key here is to make the program feel rewarding whenever your customers use it.

Marketing 61

Marketing 2021 Social Media Website Management 61

Restaurant Engine

NOVEMBER 11, 2020

According to one email service provider , email marketing outranks popular marketing tools like social media, SEO, and PPC advertising. It helps you get promotions and events into the hands of your customers. It also helps you build relationships with your customers, increasing their loyalty. tweet this).

Email Marketing 96

Email Marketing Marketing Coupons Mobile Ordering 96