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With 90% of diners checking a restaurant online before visiting, you also need a strong online presence to attract and boost reservations. To do so, you must have an optimized website and engaging social media profiles. Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices.
In this article, you will learn: How to optimize your Google Business Profile to boost visibility and credibility. How to improve your website and listings to rank higher in local searches. Restaurants that rank higher in local search results get more foot traffic, online orders, and reservations.
By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door. To learn more about restaurant branding, check out our article, Restaurant Branding 101 , to get started.
Too many missed reservations? A smart reservation and waitlist system can help. An inventory management system with automated restocking alerts keeps your stock levels in check. Order Management : Reduce human error and speed up service with tableside ordering, kitchen display system (KDS) integration, and self-service kiosks.
What diners first see: After clicking on your GBP in the sidebar, customers will see your restaurant listing, including photos, hours, reviews, contact information, your location, menu, and links to your restaurant website and online ordering system. Add high-quality photos. family-friendly,” “vegetarian options”) 2.
A complete Google Business Profile, an inviting website, and an active social media presence all signal that your business is trustworthy, professional, and worth their time. Drive Direct Orders and Reservations A strong online presence encourages potential customers to take action. Here are the four most essential areas to focus on.
Whether someones deciding where to make a reservation or who gets their lunch order, what others say about you online carries real weight. Its not just about the messaging youve created on your website or social mediaits about what others are saying about you, and whether that feedback builds trust before a guest even walks through the door.
AI isnt about replacing peopleits about making everyday tasks faster, smarter, and easier to manage. Thanks to user-friendly software and integrations, many AI tools are now built specifically for independent restaurants and multi-location operators, allowing restaurant managers to implement these tools without needing an IT department.
In this article, youre going to learn five restaurant customer retention strategies that will not only keep your current regulars happy but will also help you grow your repeat customer base. Time Management: 80% of tasks completed often come from 20% of the effort. Sales: 80% of sales typically come from 20% of clients.
You may also like our article on how digital marketing has evolved in the coffee industry. Some of the most integral digital marketing channels for B2B include content and search engine optimisation (SEO), email (whether for cold outreach or targeted newsletters), and website. “We’ve seen a lot of shifts. Is it fast enough?
Limited-time offers also give you content for social media, email, and your website. Use your restaurant website and social media to tell people what theyll get: faster and easier checkout. For example, this section on a restaurant website encourages users to download their mobile app. Dont do it manually.
This encompasses everything from review quantity and quality to website authority and social media presence. Five-Star Strategy: Turning Reviews Into Reservations Customer reviews represent perhaps the most influential element of your local search presence. Ensure your website loads quickly and functions perfectly on mobile devices.
If you manage a restaurant or sling plates as a server, youve probably noticed tech creeping into every corner of the industry. Between juggling reservations, keeping the kitchen humming, and making sure guests leave with a smile, theres a lot on your plate. Why Smart Tools Matter for Restaurants Running a restaurant is no picnic.
In this article, we look at why rewards matter and how to go about setting a program up. Paid Membership Some restaurants offer VIP clubs with a monthly or annual fee in exchange for perks like priority reservations, complimentary drinks, or members-only events. Several platforms offer robust loyalty management systems.
🔑 The Fix: Smart inventory management keeps track of every item, auto-replenishes stock at optimal levels, and reduces waste. Without real-time visibility, operators are left guessing—and those guesses cost real money. The result? Less overspending and no last-minute supplier scrambles.
This article includes some simple digital marketing strategies that restaurants can quickly implement ahead of the Valentine’s Day holiday. Give Your Website All of the Love. Restaurant websites should have a clean, uncluttered feel and customers should easily be able to navigate between pages.
In this article, we'll look at why cybersecurity is important in the restaurant business, and how you can protect yourself from cyber attack. Secondly, make sure that you secure your website. As the most visible and accessible part of your business, your website is a magnet for hackers. Finally, lockdown your WiFi network.
Since 98% of consumers read reviews to help inform their decisions , it’s crucial for restaurants to encourage satisfied customers to provide feedback and manage their online reputation effectively. Now, let’s walk through how your team should manage these reviews.
Claiming their GMB account can help restaurateurs manage how their business appears in Google search results and improve website rankings on Google Maps and local search results. phone number, website URL, type of payments accepted, menu items, and photos of the establishment. Last year alone there were 6.9 Title Tags.
This is defined in articles from local newspapers to the New York Times, from industry magazines and websites to social media, and from industry blogs to podcasts by the dozens – everyone states the problem, points a finger, and portrays the issue as someone else’s doing. . Why is this the case?
It’s also wise to implement a strong reservation abandonment strategy that allows you to recover most of the direct bookings. . This is one way to promote perks and encourage future reservations. . Hilton Hotels had to furlough much of its staff and has set up a website for those employees to find work.
When properly developed and integrated into your operation, the mission statement will impact who you hire, how you train, the products you develop and sell, the way you lead and manage, how employees interact, the way that guests are approached, and how the world perceives you (the business) to be. Choose wisely.
While the FeedFeed does have a website where recipes are collected, the company is most prominent on social media — particularly Instagram — where it operates an account with 2 million followers, as well as the hashtags #feedfeed and #thefeedfeed, which appear under many food pictures on Instagram. But what does that actually mean?
A well-crafted operations plan not only ensures consistency and quality but also helps you manage resources effectively and achieve long-term success. In this article, we’ll walk through a comprehensive guide on how to write an operations plan for your restaurant, complete with examples.
Managing this transition effectively is a must to ensure customer satisfaction and meet customer expectations. In this article, we will explore the key aspects that need to be taken into account to maintain and even increase customer loyalty when relocating a restaurant.
This is true for everything processing reservations and orders, to marketing, to being able to deliver entertainment in your establishment. Technologies for Restaurant Management. It’s tricky to run and manage a restaurant. Then, there are reservationmanagement systems. Technologies for Entertainment.
and will enable TouchBistro to fully integrate customer loyalty and guest marketing into its all-in-one point-of-sale (POS) and restaurant management platform. Its proprietary guest engagement solution, which is used by more than 600 restaurants throughout the U.S. ” Tyga Bites Launches. . ” DeliverThat Expansion.
Restaurant technology has revolutionized the way that restaurants are managed - replacing arduous and tedious task management with efficiency, automation, and clarity. In 2022, there aren't many areas in restaurant management that can't be made better with technology. Top Restaurant Management Apps. Try 7shifts for Free.
Restaurant reservation systems help solve one of the biggest challenges of the foodservice industry – managing the constant influx of reservations and customers. In this article, we compare 4 of the best reservation systems out there to help you make the right choice for your restaurant.
Restaurant marketing strategies combine online and offline techniques to help managers create a strong brand identity, attract new customers, retain old diners, promote their restaurants, and ultimately increase revenue. Not only that, 34% of consumers choose where to dine based on peer-reviewed websites.
Restaurant reservation systems help solve one of the biggest challenges of the foodservice industry – managing the constant influx of reservations and customers. In this article, we compare 4 of the best reservation systems out there to help you make the right choice for your restaurant.
Rather than requiring consumers to phone your restaurant to make reservations, it’s worth considering adopting online reservation processes. Perhaps provide your catering services for charitable events or give staff and management paid time off to volunteer for activities. Your guests certainly benefit from this.
In this article, we’ll dive deep into the various benefits of Google My Business and how it can transform your restaurant’s online presence. However, it’s not just about collecting reviews; it’s also about managing them. Google My Business allows you to integrate reservation systems and online ordering directly into your profile.
In this article, we’ll list the best Baltimore restaurants. 1622 Eastern Ave, Baltimore, MD 21231 Visit Website. 225 W 23rd St, Baltimore, MD 21211 Phone: (443) 900-8983 Visit Website. 806 N Charles St, Baltimore, MD 21201 Phone: (410) 752-0311 Visit Website. Make a Reservation. Make a Reservation.
And when you think about it that way, it’s the holy grail that all managers strive for. In this article, the experts at Sling share 12 tips to help you keep your employees motivated, engaged, and productive. As a manager, you know that those small tasks play a large role in the productivity and success of your company.
372 Lafayette St, New York, NY 10012 Phone: 347-662-3522 Visit Website. Make a Reservation. 284 3rd Ave, Brooklyn, NY 11215 Phone: 347-721-3126 Visit Website. Make a Reservation. 35 E 21st St, New York, NY 10010 Phone: 212-913-9659 Visit Website. Make a Reservation. Multiple locations Visit Website.
Did you know, though, that a POS system is great for managing your business and improving your efficiency? In this article, we look at how paying attention to your productivity levels will enhance the success of your business. 1: Inventory Management. By using inventory management, you’ll see a rapid increase in productivity.
Aimee Cicero, PR Events Manager of The Brownstein Group suggests creating life-sized menu items as a way of proactive marketing to create a buzz about a restaurant opening. An article by experts at Fiscal Tiger recommends asking customers for specific feedback in regards to particular aspects of the business.
A well-designed website can draw in new customers, highlight your food and ambiance, and offer essential details like the address and opening times. However, not all restaurant owners have the time or technical know-how to build and manage their own websites. A website developer can help with that.
After the pandemic began, they shifted production from gallon bags to jars, and set their website up for online sales. By the end of the month, she was selling ready-to-heat meals through her website : Maafè one week, Nambè another, Yassa for Independence Day week. Adapting to a new reality. But she knew she needed more outlets.
This easy add-on feature gives you the power to stay efficient while managing food orders, all the while providing a wealth of backend information to help you manage your restaurant teams for improved performance. This new online ordering system allows waiters, managers, and customers to send orders directly to the kitchen.
This article discusses how restaurant operators can capture customer data, and use it to their advantage. . With this data in hand, they can better manage the restaurant inventory, avoid food wastage, and decide which menu items to promote. Online Table Reservation System. Make Your Websites And E-mailers Interactive.
Diners are doing more research than ever and a restaurant website is a critical touchpoint of the guest experience. There’s a common misconception that building a restaurant website will incur significant expense or require advanced technical skills. Why is a restaurant website important?
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