ChowNow

FEBRUARY 13, 2025

Too many missed reservations? A smart reservation and waitlist system can help. If customer retention is a priority consider a digital loyalty program or automated marketing tools. Multi-Channel Integration : Sync with online ordering platforms, third-party delivery apps, and marketing tools for a connected restaurant ecosystem.

2025

ChowNow

AUGUST 1, 2025

Influencer marketing sounds like something reserved for big-name brands with massive budgets and full-time social media managers. diners trying out a new restaurant because of social media, now’s the time to make influencer marketing a part of your marketing strategy, without blowing your budget or partnering with the wrong people.

Influencer

ChowNow

MAY 30, 2025

A restaurant marketing strategy that works for a sports bar might fall flat at a vegan cafe. Restaurant Promotion Ideas Your Customers Will Love You dont need a full-fledged marketing team to pull off these promotions. Limited-time offers also give you content for social media, email, and your website.

Ordering

Perfect Daily Grind

JUNE 15, 2025

Current market challenges mean it’s never been harder to operate a coffee business – and this includes marketing and branding. High and volatile green coffee prices , along with increasing operational costs, are creating a more competitive market. Print and offline marketing remain crucial tools.

Marketing

Restaurant Business

JUNE 13, 2025

Photo: Shutterstock San Francisco-based delivery service DoorDash announced Friday that it has completed its purchase of SevenRooms, a New York-City-based reservations and marketing platform for restaurants. View All Articles by This Author Want breaking news at your fingertips? billion, both in cash. billion, both in cash.

Reservations

ChowNow

JUNE 6, 2025

Drive Direct Orders and Reservations A strong online presence encourages potential customers to take action. It creates a clear path to online ordering and reservations, turning online interest into revenue. These marketing tools let you bypass third-party platforms, lower your costs, and stay in control of your brand online.

Social Media

ChowNow

MARCH 28, 2025

Its powering voice assistants, helping people write emails faster, and even suggesting what to watch or where to eat next. These botsoften built into your website or online ordering platformcan handle tasks like: Taking reservations Answering FAQs (Are you open on Mondays?) Artificial intelligence (AI) is everywhere right now.

Front of House

ChowNow

MARCH 14, 2025

Marketing and Customer Engagement Even the best-run restaurant wont thrive if no one knows about it. A strong marketing strategywhether through social media, email campaigns , or loyalty programs helps bring in new customers and keep existing ones coming back.

Operations

Restaurant Business

JUNE 23, 2025

They are popping up more often in conversations this year, and they point toward deeper trends in the restaurant tech market. One example is OpenAI’s Operator, a tool that can perform web-based tasks like making a restaurant reservation or ordering food from a delivery app. They are getting into restaurant reservations.

Hiring

ChowNow

AUGUST 1, 2025

It’s probably fair to say that most operators know why they should use social media marketing for their restaurant. But actually knowing how to use social media marketing to grow their business is where restaurant owners get stuck. Social proof and visibility in a crowded market A consistent social media presence helps you stand out.

Social Media

Restaurant Engine

MARCH 12, 2025

Take your restaurant marketing to the next level with AI tools. In this article, we look at how you can leverage AI tools to optimize your restaurants marketing in 2025. In this article, we look at how you can leverage AI tools to optimize your restaurants marketing in 2025. Are you one of these?

2025

Restaurant Engine

NOVEMBER 13, 2024

” So, if you want to light your marketing on fire and grow your business, data analytics is a must. Knowing and understanding this data can help you make good marketing decisions. Data is the key to making informed marketing decisions. This data is really important as you build out your marketing strategy.

Point of Sale

Restaurant Business

JUNE 17, 2025

17, 2025 Facebook Twitter LinkedIn DoorDash now offers services like reservations and advertising. Last month, DoorDash announced plans to acquire reservations and marketing service SevenRooms for $1.2 Is that a good thing for restaurants? By Joe Guszkowski on Jun. These days, it is starting to look more like a hub.

Leadership

Restaurant Engine

MAY 28, 2025

Get your customers excited for your new menu with a strong marketing plan. In this article, we look at nine marketing tips to get your dining guests excited for your new menu. Marketing your updated menu should be as strategic as the recipe development itself. Are you expanding your menu at your restaurant?

Menu

Robert Ancill Restaurant Consulting

JULY 14, 2025

More about Meet with Robert Ancill This entry was posted in Articles. Bookmark the permalink.

2025

Restaurant Business

JULY 15, 2025

Image courtesy of OpenTable Reservations platform OpenTable has launched an AI chatbot that can field customer questions about different restaurants before they book a table. View All Articles by This Author Want breaking news at your fingertips? By Joe Guszkowski on Jul. Sign up here.

Leadership

ChowNow

JUNE 20, 2025

Marketing shouldn’t feel like throwing money onto a bonfire and hoping someone sees the smoke. Most restaurant marketing ideas sound good in theory, but fall flat in the day-to-day of running a busy restaurant. A consistent restaurant marketing strategy starts with how your brand looks, sounds, and feels—both online and in person.

Marketing

Restaurant Engine

MAY 14, 2025

In this article, we look at why rewards matter and how to go about setting a program up. With a well-crafted strategy, you can market to your customers on an ongoing basis as well, strengthening the customer relationship. Step #1: Set Goals Like all marketing, your successful loyalty program starts with a clear objective.

Loyalty Program

Restaurant Business

JUNE 11, 2025

In addition to delivery, it now offers software such as online ordering and mobile apps, and will soon add reservations and marketing tools with the pending acquisition of SevenRooms. “At News marketing delivery technology Joe Guszkowski is a senior editor with Restaurant Business covering technology and casual-dining chains.

Advertising

Modern Restaurant Management

FEBRUARY 9, 2021

This article includes some simple digital marketing strategies that restaurants can quickly implement ahead of the Valentine’s Day holiday. With the Marketing Rule of 7 , it takes an average of seven interactions with a brand before a purchase takes place.

Marketing

ChowNow

JUNE 5, 2024

In this article we will walk through strategies for growing the number of restaurant reviews on your Google profile, and how you can leverage this feedback to boost loyalty and attract new diners. Check out this related article to learn how to master local search marketing.

Email Marketing

Social Hospitality: Restaurants

MARCH 27, 2020

As worldwide markets continue to feel the pain of COVID-19, companies of every size are suffering from the effects. This pandemic has forced most companies to reevaluate their financial plans and marketing strategies. This pandemic has forced most companies to reevaluate their financial plans and marketing strategies.

Hospitality

Culinary Cues

AUGUST 31, 2024

Every marketer insists that a company have a clear mission statement that is designed to give direction to a company and clearly articulate to the customer and employee, what the company stands for. Ahh…the mission statement. Restaurants with a clear, “bought into” mission statement are successful. Choose wisely.

Customer Service

Modern Restaurant Management

OCTOBER 31, 2019

If you are reading this article you are one of the brave. Allow Customers to Make Reservations Online. Adding a simple widget like Open Table’s Make a Reservation for customers brings several advantages. Email isn’t going away. Strong enough to take the risk and I commend you!, Newsletter Sign Up.

SEO

Modern Restaurant Management

NOVEMBER 22, 2019

In a previous article on brand development [link to 2019-09 REDCAP Refine your restaurant's brand with these 3 questions], I challenged you to identify what your brand delivers beyond a perfectly prepared meal. Consider sharing a Google My Business short URL on your website, in your email signature, or on your social media profiles.

SEO

The Rail

AUGUST 28, 2024

In this article, we will explore the key aspects that need to be taken into account to maintain and even increase customer loyalty when relocating a restaurant. They must be informed in advance about when and where you are moving so that they can plan their visit or reserve a table.

Loyalty Program

EATER

JANUARY 11, 2022

It began as an Instagram account, where Dan, then a radiologist, would post photos of meals made by Julie, a digital marketing executive and a professionally trained cook. Reading this article about Jake Cohen and what went down at feedfeed and that he was able to profit off that smiley NJB brand while treating folks like that.nope.

Influencer

7 Shifts

JUNE 16, 2024

This is where being well-equipped with a fool-proof restaurant marketing plan comes in. After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back. a boycott).

Marketing

Modern Restaurant Management

JULY 30, 2021

However, according to a 2019 report from the Federal Reserve Bank, 37 percent of all Americans could not cover an unexpected $400 expense without going into debt. “The market is still ripe for continued expansion and growth,” said Kapoor. “We are very excited about our partnership with SaverLife.

Franchising

7 Shifts

MARCH 10, 2022

Reservation software keeps your hosts organized, review sites provide you with actionable feedback on your performance, and staff management software keeps your team in sync with auto scheduling. The team communication tool from 7shifts solves for the ranging conversations, text threads, and email chains that seem to go nowhere.

Management

The Rail

AUGUST 18, 2023

By Sergey Solonenko, Contributor Creating an actionable inbound marketing strategy is never easy. Despite having the best modern tools at your disposal, it's still hard to create a converting marketing funnel and increase brand awareness in an ideal customer. This is why we use blogs and social media posts to lure people to our place!

Bar

Cheetah

SEPTEMBER 23, 2020

Restaurant reservation systems help solve one of the biggest challenges of the foodservice industry – managing the constant influx of reservations and customers. In this article, we compare 4 of the best reservation systems out there to help you make the right choice for your restaurant. Reading Time: 5 minutes.

Reservations

Cheetah

SEPTEMBER 23, 2020

Restaurant reservation systems help solve one of the biggest challenges of the foodservice industry – managing the constant influx of reservations and customers. In this article, we compare 4 of the best reservation systems out there to help you make the right choice for your restaurant. Reading Time: 5 minutes.

Reservations

Social Hospitality: Restaurants

SEPTEMBER 3, 2019

Want to boost your restaurant marketing? Psychological techniques can give your restaurant marketing an effective boost. Luckily, utilizing well-known psychological theories can add that extra something to your marketing strategy. Psychology-based marketing allows you to market your restaurant in a different way.

Marketing

Social Hospitality: Restaurants

OCTOBER 21, 2019

Want to boost your restaurant marketing? Psychological techniques can give your restaurant marketing an effective boost. Luckily, utilizing well-known psychological theories can add that extra something to your marketing strategy. Psychology-based marketing allows you to market your restaurant in a different way.

Marketing

EATER

SEPTEMBER 10, 2020

That’s one of the things they’re doing, and then they’re also selling at farmers’ markets or doing catering.”. In December, Ryland had pitched Naija Buka to PCC Community Markets , a Seattle-based co-op. But fresh food vendors also have to be immediately responsive to market changes or their inventory spoils.

Food

The Restaurant Times

JULY 13, 2020

This article discusses how restaurant operators can capture customer data, and use it to their advantage. . Generating Repeat Business: As personalization is the key to establishing long-term customer loyalty, this data helps marketers create personalized offers and give regular customers an exclusive experience.

Loyalty Program