Goliath Consulting

SEPTEMBER 6, 2021

It’s now the standard that business owners use social media to promote their businesses. Restaurant owners, especially, must be focused on marketing their products on social media. Social media is an important influence on a consumer’s buying decisions. Build your social media presence.

Social Media 243

Social Media Marketing Influencer Customer Service 243

ChowNow

FEBRUARY 12, 2025

New concepts, ghost kitchens, and delivery-only brands are popping up constantly, making it harder for any single restaurant to stand out. Consumer behavior is constantly evolving. Today, customers rely on Google searches, online reviews, and social media to decide where to eat. Everything is getting more expensive.

2025 195

2025 Marketing Email Marketing Operations 195

7 Shifts

AUGUST 12, 2021

In today's highly competitive environment, restaurant marketing requires precise, dependable, and complete consumer data. Data acquired about your actual consumers can be used in both online and offline marketing campaigns. For example, how do new consumers find your restaurant on the internet? Engagement on Social Media.

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

Modern Restaurant Management

OCTOBER 9, 2020

Had you only looked at the foot traffic data for the first two months of 2020, you might have been tempted to declare—and not without good reason—that it was shaping up to be a banner year for brick-and-mortar establishments. And then, beginning in early March, the bottom fell out. The economy was booming.

Online Ordering 474

Online Ordering Email Marketing Social Media Retail 474

7 Shifts

OCTOBER 22, 2024

Nowadays, running a successful restaurant takes more than great food and good service. To do so, you must have an optimized website and engaging social media profiles. If your website isn’t optimized for mobile, you could be losing out on potential customers.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

DECEMBER 21, 2020

New independents will arise out of the ashes. The new wave of restaurateurs will learn from the recent crisis and will focus on sustainability of operations by leaning hard into delivery, take-home, curbside pick-up, contactless payment, and other enabling technology. Digital advertising will become high priority.

2021 478

2021 Online Ordering Email Marketing Advertising 478

Modern Restaurant Management

MAY 27, 2022

Well, keep reading this article to find out exactly how to incorporate images into your promotional emails. It doesn’t matter how good the food is at your restaurant, if your customers can’t see the quality through high-quality images, the email marketing won’t work. Invest in High-Quality Pictures of Dishes.

Email Marketing 508

Email Marketing Marketing SEO Social Media 508

Modern Restaurant Management

MAY 21, 2020

However, as long as you keep the spotlight on food safety – sanitization, employee health monitoring and personal hygiene, and social distancing – your restaurant won’t be a hub of contagion. Take additional precautions by removing reusable items such as ketchup bottles and salt and pepper shakers. Hire Specialists.

Social Media 539

Social Media Food Safety Cash Management Customer Service 539

Modern Restaurant Management

DECEMBER 31, 2024

Deploying training to enhance operators and guest experience is key, especially as restaurant operators expect continued shifts in consumer preferences and employee turnover challenges, with 39 percent of those surveyed seeing turnover in the 11 percent to 25 percent range. Cottage cheese had a social media-fueled renaissance.

Franchise 221

Franchise Franchising 2024 Mobile Ordering 221

Modern Restaurant Management

APRIL 5, 2021

Many business owners spend a lot of time perfecting their desktop site, but consumers are now using their phones for everything, from finding brands on social media to online shopping. With consumers emphasizing convenience, it’s crucial that they’re able to reach your business on-the-go.

Marketing 443

Marketing Coupons Consumer Goods Small Business 443

Modern Restaurant Management

JUNE 15, 2021

While what consumers eat won’t change, post-COVID-19, how they will get it will. While some automation and technology solutions can require quite an investment, there are plenty of things to enhance your presence, improve efficiency and tempt consumers that are more cost effective and expedient to implement.

Technology 508

Technology Loyalty Program Front of House Online Ordering 508

7 Shifts

OCTOBER 22, 2024

89% of people do dining research on their phones, so if you’re not making the most of your online presence, you're missing out on a huge opportunity. 72% of American consumers prefer to do business with companies that share their values both in the retail and restaurant industries.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Modern Restaurant Management

FEBRUARY 18, 2020

” Their answers touched on a variety of subjects including AI, virtual reality, virtual kitchens, staffing and retention, social media marketing, sustainability and third-party delivery. These types of services are going to drastically alter the way we think about going out to eat.

Mobile Ordering 539

Mobile Ordering Front of House Customer Service Customer Experience 539

Modern Restaurant Management

NOVEMBER 20, 2019

You can guess what they are searching for too; social media platforms, communication accounts, leisure and entertainment options (and that includes restaurants!). Leverage Social Media. With social media, you can actually develop a more intimate relationship with your customers.

Social Media 336

Social Media Mobile Ordering Online Ordering Influencer 336

7 Shifts

OCTOBER 28, 2021

Coronavirus did take first place as a concern in 2020, when the pandemic was front and center and still shutting down or modifying dine-in practices. Much like technology has improved consumer engagement with restaurants through digital channels, it must also be utilized to support employee engagement. Surprising? Which leads us to.

Recruiting 370

Recruiting Technology Hiring Consumer Goods 370

Modern Restaurant Management

APRIL 14, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. "Cox Media has been very supportive to us during this difficult time. . "In MRM Restaurant Survival Guide Updates.

Online Ordering 530

Online Ordering Back of House Small Business Customer Service 530

The Rail

FEBRUARY 7, 2025

By Torrey Tayenaka, Contributor In a highly competitive restaurant industry, its crucial to stand out from the crowd and bring an influx of new guests through the door. Taking it a step further than high-quality images , video marketing taps into the sensory appeal that text and photos cant achieve. The same is true of videos.

Marketing 130

Marketing Serving Loyalty Program Social Media 130

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. COVID-19 Consumer Dining Trends. Mixed take-out bag.

2020 493

2020 Mobile Ordering Loyalty Program Food Safety 493

7 Shifts

OCTOBER 22, 2019

In a social media-heavy world, the visual appeal of a restaurant has become more important than ever. Instagram is now reshaping the way diners consume their food, and in return restaurants have changed to accommodate the need for “ Instagrammable ” experiences. Write your full brand name for your display name.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Modern Restaurant Management

JULY 1, 2020

Consumer Interest in Restaurants is Shifting Quickly. Takeout and delivery has continued to sustain interest on Yelp, still up 148 percent based on consumer interest relative to pre-pandemic levels. What Consumers Mean by 'Safe' Recent research conducted by Ecolab Inc. Diners are Ready, but Concerned.

2020 450

2020 Travel Food Safety Consumer Goods 450

Indoor Media

JULY 8, 2021

Truth in advertising is of crucial importance. What you might not know is that truth in advertising is actually the law. The Federal Trade Commission (FTC) takes action to prevent fraud perpetrated against consumers, including false advertising. This applies to any advertisement , physical or digital.

Advertising 148

Advertising Social Media Consumer Goods Cash Management 148

Restaurant Engine

NOVEMBER 8, 2022

If not, a social media manager can help. When considering the question, “Should your restaurant have a social media manager,” many people in the restaurant business might automatically answer no. However, everyone has a social media account, so can’t anyone manage yours? The Social Media Strategy.

Social Media 119

Social Media Management Management Website Management 119

Modern Restaurant Management

DECEMBER 21, 2020

Yet at the same time, every marketer blasted out email updates “we’re in this together” filling consumer’s inboxes, rendering email virtually ineffective and driving down open rates from the pre-pandemic abysmal 20 percent. When you give back to the community, the community takes care of you.

2020 450

2020 Online Ordering Customer Experience Point of Sale 450

7 Shifts

AUGUST 18, 2024

Buying into a franchise can be a good option because it provides support and brand recognition. This could be a good choice if you find a business that is already established and has a loyal customer base. You also need to be prepared to deal with any challenges that come with taking over an existing business.

Bar 370

Bar License Email Marketing Customer Service 370

Modern Restaurant Management

JANUARY 31, 2025

The research found that businesses worldwide – particularly restaurants – intend to experiment more in 2025, especially with customer retention programs like loyalty, as they face the triple challenge of sustained high inflation, shrinking consumer wallets and the need to raise prices across the board.

Marketing 221

Marketing Loyalty Program 2024 2025 221

7 Shifts

OCTOBER 9, 2019

You wake up, have a coffee, and decide that it’s a perfect day to go out for a nice brunch. There are a few things you can do to take your loyalty program to the next level. Integrating your mobile app with your POS takes things a step further by helping you gather more meaningful data and provide exceptional customer service.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Modern Restaurant Management

SEPTEMBER 15, 2021

Uncovering consumer confidence and preferences in an ever-shifting market as a result of COVID-19 restrictions, Restaurants Canada is shining a light on what restaurateurs and chefs can expect with the release of the 2021 Discerning Diner Report. Despite these struggles, Alignable also learned in its poll that the No. Dining Trends in Canada.

2021 447

2021 Retail Online Ordering Loyalty Program 447

EATER

DECEMBER 18, 2020

The ads of the late 1970s and ’80s were so a part of the culture that they didn’t even feel like advertising Every year during the holidays from 1982 to 1991, McDonald’s would air a commercial that, thanks to its consistency, has become as synonymous with Christmas as candy canes and reindeer. she asks me. “My

Advertising 329

Advertising Back of House Consumer Goods Social Media 329

7 Shifts

FEBRUARY 8, 2024

The ripple effects of the pandemic continue: the National Restaurant Association finds that off-premises dining continues to happen much more frequently than before, with 66% of consumers more likely to order takeout in 2023 than they were before the pandemic. With BevSpot, restaurants can take inventory “any time, anywhere.”

Management 367

Management Management Operations Mobile Ordering 367

7 Shifts

FEBRUARY 8, 2024

The ripple effects of the pandemic continue: the National Restaurant Association finds that off-premises dining continues to happen much more frequently than before, with 66% of consumers more likely to order takeout in 2023 than they were before the pandemic. With BevSpot, restaurants can take inventory “any time, anywhere.”

Management 352

Management Management Operations Mobile Ordering 352

EATER

MARCH 16, 2023

So, in an unapologetically selfish plea to the powers that be, I’ve laid out some simple requests for the future flavors sure to drop as part of whatever marketing stunt comes next. Many limited-edition riffs go wrong right out of the gate by overpromising.

Consumer Goods 322

Consumer Goods Social Media Take-out Advertising 322

Indoor Media

JUNE 17, 2020

While we are a bit biased and believe our advertising is the first, best way to advertise for all small businesses, we also believe that every business owner should explore the best way to advertise for themselves. Step 1: Define Advertising Success. The purpose of advertising is to increase profits.

Small Business 143

Small Business Advertising Coupons Point of Sale 143

7 Shifts

OCTOBER 31, 2022

Taking the time and energy to create one proves to others (and yourself) that you're serious about the venture. A good operator looks back on their Business Plan on a monthly or quarterly basis to gauge where they are in terms,” says Mark Moeller, president, and owner of The Recipe of Success , a national restaurant consulting firm.

Point of Sale 397

Point of Sale Back of House Document Download 397

Bingage

DECEMBER 5, 2019

Well, social media is a quite familiar term for everyone! When it comes to building a marketing strategy to increase restaurant business sales , social media and online marketing is an unavoidable element. and how to take photos that are customer-friendly and proper social media monitoring.

Social Media 98

Social Media Marketing Consumer Goods Influencer 98

Bingage

APRIL 26, 2023

Undoubtedly, social media is a powerful yet effective tool for e-commerce. Social media for e-commerce has become a powerful element to prove identity in the market and gain exclusive revenue in your business. Using social media platforms to boost your sales revenue offers many benefits to building a strong business.

Social Media 98

Social Media Marketing Influencer Advertising 98

7 Shifts

JUNE 16, 2024

How do you create a good restaurant marketing strategy? These strategies can combine traditional restaurant advertising techniques like pamphlets, billboards, and radio promotions with modern ideas like running paid ads, advertising on social media, and collaborating with influencers.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

EATER

MARCH 3, 2022

This rainbow-hued array of drinks is popping up all over the country not as part of a new tea shop chain, but associated with “nutrition clubs” with vague names like Good 2 Go Nutrition or Healthy Life Nutrition. The shakes were so good, the teas were awesome, and everything just seemed perfect.”.

Recruiting 313

Recruiting Small Business Social Media Consumer Goods 313