Modern Restaurant Management

AUGUST 8, 2022

However, as a restaurant operator provides free WiFi service to customers they can go beyond “marketing” and leverages technology to not only capture valuable customer information but as the critical first step for powerful messaging, communication and relationship-building. Drive Organic Social Media.

Social Media 468

Social Media Loyalty Program Email Marketing Point of Sale 468

Modern Restaurant Management

MARCH 30, 2022

83 percent of marketing departments automate social media posting, 75 percent automate email marketing, 58 percent automate social media advertising, and 36 percent automate social media engagement. Improved communication. Benefits of Workflow Automation. Improving customer service.

Front of House 450

Front of House Social Media Email Marketing Point of Sale 450

Modern Restaurant Management

JANUARY 28, 2022

You can’t communicate your brand to your customers if you don’t know what your brand represents. You can display images and descriptions of your food and advertise special offers. You can also use your mouth-watering images for advertising your food on your website. Use Social Media to Promote Your Business.

Social Media 528

Social Media Small Business Advertising Food Order 528

Modern Restaurant Management

NOVEMBER 29, 2023

This can be achieved through a variety of tactics, such as media coverage, influencer partnerships and social media campaigns. Responding to customer feedback on social media, offering personalized experiences and creating original events are all PR strategies for building an engaged customer base.

Social Media 493

Social Media Employee Relations Food Safety Customer Service 493

Modern Restaurant Management

FEBRUARY 12, 2024

The challenge then becomes finding and purchasing a new domain name appropriate for the restaurant, updating all of the collateral branding pieces, online listings, social media, (possibly email accounts) and starting from scratch with SEO. Social Media Platforms Make sure you are granted access to any existing social media accounts.

Social Media 454

Social Media SEO Online Ordering Website Management 454

Modern Restaurant Management

SEPTEMBER 15, 2020

Restaurants must boost awareness of their brand and its new health and safety standards in their local communities. Tactics like social media advertising, direct mail, couponing and streaming are more important than ever for staying top-of-mind and communicating that operations have dramatically changed to protect guests and workers.

Technology 600

Technology Guest Recovery Kitchen Safety Social Media 600

Modern Restaurant Management

OCTOBER 9, 2020

Communicate, Communicate, Communicate. You should be communicating these safety measures and any updates or changes you’ve made to your services to your customers. Take advantage of online channels like email and social media posts to effectively get your message out during this timeframe.

Online Ordering 474

Online Ordering Email Marketing Social Media Retail 474

Modern Restaurant Management

JANUARY 3, 2024

We will discuss how to build customer communication and what aspects to prioritize to make your establishment stand out and thrive. A social media presentation is crucial. Trend Two: Increasing the Importance of User-Generated Content (UGC) UGC serves as social proof and is more effective than direct advertising.

2024 520

2024 Social Media Customer Experience Events 520

Modern Restaurant Management

AUGUST 7, 2024

." For cost-effective marketing, Chirone advises operators to leverage social media channels such as Yelp and local Google ads, utilize email and seek out local partnerships. "You "You want to advertise where your customers are already looking. A balanced mix of online marketing and local marketing is ideal. "Make

Marketing 471

Marketing Email Marketing Social Media Coupons 471

Modern Restaurant Management

DECEMBER 30, 2020

While there is no single answer as to how best to do so, if we look back at the pandemic’s impact thus far, it’s clear that the ability to effectively pivot offerings and communicate with your customers is critical to a restaurant’s survival. Be Transparent About Safety.

2021 563

2021 Marketing Food Safety Back of House 563

Modern Restaurant Management

MAY 21, 2020

However, as long as you keep the spotlight on food safety – sanitization, employee health monitoring and personal hygiene, and social distancing – your restaurant won’t be a hub of contagion. Openly communicate the actions you are taking to make your venue safe. Broadcast your efforts on social media.

Social Media 539

Social Media Food Safety Cash Management Kitchen Safety 539

EATER

FEBRUARY 27, 2025

Instead of having to scream an order into a speaker as cars honk in the background, you can communicate your preferences for extra pickles and no mustard on your cheeseburger with a few simple taps. Justin Sullivan/Getty Images Signage in a McDonalds restaurant advertises deals and loyalty rewards through the chains ordering app.

Mobile Ordering 206

Mobile Ordering Loyalty Program Food Food Order 206

Modern Restaurant Management

FEBRUARY 10, 2020

But, if you have a playful style that could be embodied by a mascot character, consider developing a fun mascot figurehead to speak directly to your customers from your social media posts, signage, menu, website, and maybe even merchandise. Use similar language on your website that you use in any advertisements. Your Website.

2020 555

2020 Uniforms Online Ordering Design 555

Modern Restaurant Management

DECEMBER 21, 2020

Restaurant brands and independents have leaned heavily on email and social media to communicate with their best customers and guests during the pandemic. Digital advertising will become high priority. Existing locations will remove tables and chairs to always be prepared for social distancing.

2021 478

2021 Online Ordering Email Marketing Advertising 478

Modern Restaurant Management

JANUARY 9, 2020

Here are three top places to advertise: Online. Or, you can invest in social advertising, which places your ads on target users’ Facebook or Instagram newsfeed. Besides digital marketing, it’s smart to invest in some forms of traditional advertising. Social Media. Out-Of-Home.

Marketing 366

Marketing Email Marketing Loyalty Program Social Media 366

Modern Restaurant Management

JUNE 15, 2021

But one of the biggest digital investments restaurants can make is in advertising. Working in the background, the platform allows customers to order from multiple sale points, from brand apps, to social media, to third-party services, and provides restaurant with analytic data. One precedes the other.

Technology 508

Technology Loyalty Program Front of House Online Ordering 508

Modern Restaurant Management

AUGUST 6, 2020

Customer Communication. Social media presence is free and a great way to remain connected to customers and build a community. To build this community is not easy and chefs, servers, hosts and managers should all work together to build social media presence by asking customers to follow the restaurant when possible.

Front of House 531

Front of House Inventory Food Safety Social Media 531

Modern Restaurant Management

JANUARY 22, 2021

Apple has announced plans to restrict its IDFA (identifier for advertisers) in 2021. Data should be driving your marketing strategy, but it’s going to require a shift from traditional marketing practices that rely on buying ads or posting on social media. Let me walk through a few of these changes. Truly Personalize.

Marketing 508

Marketing Email Marketing Loyalty Program Point of Sale 508

Modern Restaurant Management

OCTOBER 11, 2021

Before you move forward with a communications strategy, it’s important to know what niche marketing is and why it’s important. You could adjust your menu to fit their budgets and include younger adults in your advertising. You may even want to create a blog as a way to create your own online community.

Marketing 492

Marketing Food Truck Fine Dining Fast Casual 492

The Rail

APRIL 10, 2025

This shift is driven by growing environmental awareness, social media scrutiny, and increased access to digital information. From the aforementioned QR codes to artificial intelligence (AI) powered inventory systems, digital tools transform how restaurants manage, monitor, and communicate their supply chain practices.

Food Supply 130

Food Supply Social Media Sustainability Sourcing 130

Modern Restaurant Management

JANUARY 22, 2024

Engage consumers using social media, storytelling, and events to create a deep emotional tie that extends beyond the plate. Use technology, reservation platforms, and customer reviews to ensure that everyone is in constant communication and that problems are resolved quickly.

Loyalty Program 453

Loyalty Program Mobile Ordering Dietary Restrictions Social Media 453

Modern Restaurant Management

NOVEMBER 20, 2019

You can guess what they are searching for too; social media platforms, communication accounts, leisure and entertainment options (and that includes restaurants!). Leverage Social Media. With social media, you can actually develop a more intimate relationship with your customers.

Social Media 335

Social Media Mobile Ordering Online Ordering Influencer 335

Modern Restaurant Management

MAY 16, 2023

By displaying menu items, offers, and specials on screens, QSR operators can effectively communicate with their customers and influence their purchasing decisions. Perhaps you want to advertise a new garlic dipping sauce for your pizza shop or a new milkshake that goes great with the classic chicken and fries meal.

Loyalty Program 391

Loyalty Program Advertising Seasonal Menu Customer Experience 391

The Rail

MARCH 25, 2025

Use Social Media to Announce Your Restaurant's Move Social media is one of the most effective platforms to announce the relocation of your restaurant. These messages can be shared on social media as part of your moves storytelling. This includes those who may not be active on social media.

Social Media 130

Social Media Email Marketing Customer Experience Events 130

Modern Restaurant Management

MAY 18, 2021

We bought gift cards for future use, donated to employee relief funds, and shared our favorite spots on social media. Ghost kitchens require a healthy marketing budget, with many deploying successful social media campaigns and even partnering with food influencers to generate buzz.

Delivery 421

Delivery Kitchen Safety Social Media Online Ordering 421

Modern Restaurant Management

AUGUST 14, 2023

The best restaurant branding ideas encompass the overall experience and perception people have of your restaurant — communicating your values, personality, and unique offerings. Keep these variables in mind for every branding point, such as font, color scheme, and even word choice for copy on menus, social media, or press releases.

Social Media 419

Social Media Book Customer Experience Design 419

Social Hospitality: Restaurants

SEPTEMBER 27, 2023

Essentially, this term refers to professional-level images that are meant to tell your brand story through visual media. These materials can be employed by the brand to add depth and authenticity to websites, social media platforms, email campaigns, press kits, and other marketing endeavors.

Social Media 436

Social Media Email Marketing Uniforms Sourcing 436

The Rail

OCTOBER 30, 2024

Internet connectivity is the backbone of effective delivery software, enabling seamless communication between restaurants, drivers, and customers. A cohesive team can foster better communication, promptly addressing any customer inquiries or concerns.

Delivery 130

Delivery Food License Customer Service 130

Next Restaurants

MAY 2, 2022

customers tried out a restaurant for the first time because of its social media posts. For restaurant owners, this means that it’s essential to keep your presence on social media active and engaging. A strong social marketing game opens a pathway of opportunities for restaurant websites (including yours!)

Social Media 139

Social Media Customer Service Customer Experience Online Ordering 139

Indoor Media

JULY 8, 2021

Truth in advertising is of crucial importance. What you might not know is that truth in advertising is actually the law. The Federal Trade Commission (FTC) takes action to prevent fraud perpetrated against consumers, including false advertising. This applies to any advertisement , physical or digital.

Advertising 148

Advertising Social Media Consumer Goods Cash Management 148

Modern Restaurant Management

DECEMBER 23, 2019

Customers should experience your brand consistently whether they’re on social media, a mobile delivery app, your website or in your restaurant. Make it easy to communicate with your business through various channels. Create strong social media relationships with customers.

Social Media 334

Social Media Customer Experience Customer Service Small Business 334

7 Shifts

FEBRUARY 8, 2024

7shifts provides a cloud-based team management and scheduling solution, allowing owners and managers to schedule restaurant employees , approve shift trades, and communicate with staff from one easy-to-use mobile app. With Team Communication, you can message individual staff members or the whole team about announcements or shift changes.

Management 367

Management Management Operations Mobile Ordering 367

ChowNow

FEBRUARY 12, 2021

During the COVID-19 pandemic, communication with your customer base is all the more valuable. This free marketing tool that allows you to communicate and engage with nearby patrons. . Recommendations act as social proof and easily facilitate word-of-mouth marketing. . Positive sentiment around your dishes, drinks, service, etc.

Email Marketing 370

Email Marketing Online Ordering Social Media Customer Service 370

7 Shifts

OCTOBER 9, 2019

Capture Your Community with Local Ads Local advertisement is a powerful tool to increase both foot traffic and your online presence. Giving the customer a direct line of communication is crucial as users prefer simpler and more convenient ways of communication. The graph trend speaks for itself.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

7 Shifts

OCTOBER 22, 2019

In a social media-heavy world, the visual appeal of a restaurant has become more important than ever. With social media, we're able to reach people around the globe—it's so important. It's also important that what you put on social media is the same product you get [in person].

Marketing 284

Marketing Social Media SEO Consumer Goods 284

ChowNow

MARCH 7, 2025

Social Media & Review Data : Includes customer feedback, ratings, and engagement insights, helping you understand brand perception and customer satisfaction. Third-Party Data : This comes from external sources, like delivery platforms or advertising networks. Always use customer data responsibly.

Loyalty Program 195

Loyalty Program Email Marketing Online Ordering Point of Sale 195

Modern Restaurant Management

DECEMBER 21, 2020

With restaurant dining rooms closing unexpectedly and inconsistently from market to market, the industry realized the ability to communicate frequently and rapidly to their customers is critical. The traditional media channels that brands have relied on, such as TV and radio, suddenly weren’t reaching their customers.

2020 450

2020 Online Ordering Customer Experience Point of Sale 450