Remove 2023 Remove Loyalty Program Remove Recruiting
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Why Data Is the Secret Ingredient for Successful Loyalty Programs

Modern Restaurant Management

While there’s no single recipe for recruitment and retention success, many restaurateurs are leveraging a proven approach: loyalty programs. The recurring business these programs drive ultimately helps increase revenue while fostering customer loyalty.

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Pandemic Reflections: What Lessons Has the Restaurant Industry Learned?, Part Two

Modern Restaurant Management

What used to be a basic employee benefit plan for only full-time workers has since changed to personalized benefits such as daycare assistance and mental health programs for both full-and part-time employees. Restaurants that tell a compelling story, offer meaningful engagement, and create purpose-driven experiences earn lasting loyalty.

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MRM Research Roundup: Super Bowl and Valentine’s Day 2024 Edition

Modern Restaurant Management

In this edition of MRM Research Roundup, we feature pizza predictions, Valentine's Day menu trends and lots about loyalty. Consumers Love Loyal Eighty-five percent of consumers are joining loyalty programs, and restaurant merchants know they need to capitalize. According to the 21st Annual U.S.

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MRM Research Roundup: Holiday Spending, Franchise Optimism, and Pickle Energy

Modern Restaurant Management

Those priorities include increased marketing and sales efforts alongside new benefits and programs to attract and retain staff. percent increase compared to 2023, with the last five days of the holiday season accounting for 10 percent of all holiday spending. Franchise 2.0: Overall retail sales saw a 3.8 percent compared to last year.

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MRM Research Roundup: Thanksgiving Trends, Diner Optimism, and Holiday Spending

Modern Restaurant Management

While Facebook is the most commonly used platform for restaurant marketing, TikTok has seen a massive spike in usage, with nearly half of operators (48 percent) now using the platform, compared to just 26 percent who said the same in 2023. There were 11 percent more transactions on Thanksgiving Eve than on the average Wednesday in 2023.

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MRM Research Roundup: Labor Struggles, Holiday Habits, and Food Truck Trends

Modern Restaurant Management

Staff retention struggles However, recruitment issues aren’t the only factor contributing to staff shortages. A 2023 study by Toast found that 30 percent of staff in the restaurant industry are at risk of leaving in the next two years, highlighting an equally concerning high turnover rate within this sector. Washington D.C.’s

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MRM Franchise Feed: Kitchen of the Future, Restaurant Sherpas and Dunkin’ Hirin’

Modern Restaurant Management

To shine the spotlight on the immediate opportunities that exist for all Americans to find employment at franchised restaurants of an iconic brand that holds a unique place in people’s daily lives, Dunkin’ is launching its first-ever national advertising campaign aimed at recruitment.

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