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11 Restaurant Marketing Strategies That Work in 2021 & 2022

7 Shifts

In today's highly competitive environment, restaurant marketing requires precise, dependable, and complete consumer data. Data acquired about your actual consumers can be used in both online and offline marketing campaigns. Consider online marketing for restaurant engagement to be a long-term commitment.

Marketing 397
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Seven Restaurant Trends That Will Define 2022

Modern Restaurant Management

Though many of the market forces that shaped the restaurant industry in 2021 were closely linked to disruption from the pandemic's onset in 2020, 2022 brings new challenges — and opportunities. Unprecedented labor and supply chain pressure will drive most of the restaurant trends that will define 2022, industry analysts say.

2022 218
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POS Market Momentum Continues

Modern Restaurant Management

Rapid inclination of restaurateurs to adopt POS software for better management of operations will complement the restaurant POS terminals market by 2027. The advent of cloud technology has majorly driven the development of advanced cloud-based POS systems that can facilitate online ordering, inventory management, and digital payments.

POS 179
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How Fast-Casual Marketers Can Prepare for 2022 Dine-in Traffic

Modern Restaurant Management

Smart QSR and fast casual chains like Chipotle and Shake Shack reconfigured their strategies to lean heavily into delivery apps, digital ordering, and loyalty programs. Now, as we enter 2022, predictions indicate a big shift back to sit-down dining. Clean up your online NAP data. ” decisions.

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2022 Reflections: The Year That Was for Restaurants

Modern Restaurant Management

The restaurant industry once again proved its resilience in 2022 as it dealt with ongoing obstacles like inflation, supply chain, labor shortages and more. Restaurant owners will end 2022 with a sigh of relief after another tough year. "Restaurant "Restaurant owners will end 2022 with a sigh of relief after another tough year.

2022 197
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MRM Research Roundup: 2022 Restaurant Trends

Modern Restaurant Management

Early in the pandemic, 72 percent of operators invested in delivery and mobile/online ordering to boost revenue during mandated stay-at-home orders according to TD's 2020 survey, and it appears the popularity of these offerings is here to stay. Investment in delivery and mobile ordering pays off.

2022 215
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2022: A Year of Transition for Restaurants

Modern Restaurant Management

More than half of restaurant operators said it would be a year or more before businesses conditions return to normal with food, labor, and occupancy costs are expected to remain elevated, and continue to impact restaurant profit margins in 2022, according to the National Restaurant Association's 2022 State of the Restaurant Industry report.

2022 207