Engaging Millennials and Gen Z With Restaurant Loyalty Programs
Mad Mobile
MAY 22, 2024
In the past, a wallet full of coffee shop punch cards was as close as most people got to restaurant loyalty programs. Both Millennials (those born between 1981 and 1996) and Gen Z (1997 to 2012) value more innovative reward options. Here are a few aspects to prioritize in order to attract–and hold–their attention.
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