Remove 2021 Remove Dine-in Remove Loyalty Program Remove Specials
article thumbnail

Promotions and Loyalty Programs Are Key to Coaxing Diners

Modern Restaurant Management

Promotions and loyalty programs are necessary to convince Americans to dine out more frequently, according to new research from Provoke Insights and Modern Restaurant Management (MRM) magazine. As a result, people are dining out less frequently. Full-service dining has seen the largest decrease in patronage.

article thumbnail

How Loyalty Programs Give Customers the Biggest Bang for Their Buck

Modern Restaurant Management

Digital loyalty programs surged 124 percent during the height of the pandemic, helping restaurants drive more frequent visits and higher check averages from devoted customers, according to market researcher NPD Group. Having a loyalty program today is table stakes. Loyalty Lessons Learned.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

11 Restaurant Marketing Strategies That Work in 2021 & 2022

7 Shifts

Loyalty Rewards. Restaurant loyalty programs , when done correctly, can increase repeat sales. This method is used by several large food chains, like Starbucks, Panera Bread, and TGI Fridays, which have attracted millions of customers due to their loyalty programs. There are several factors to consider.

Marketing 398
article thumbnail

4th of July Specials for Restaurants: Promotions and Ideas for 2021

Touch Bistro

The short answer is offering enticing 4th of July specials. The right 4th of July specials will drive traffic to your restaurant, helping you take advantage of one of the biggest celebrations of the year. Planning 4th of July Specials for Your Restaurant. Equipment and Technology.

Specials 111
article thumbnail

MRM Research Roundup: End-of-September 2021 Edition

Modern Restaurant Management

Consumers ranked local chains as their second most desired type of apps and loyalty programs. Must haves for local chain restaurant apps include easy ordering (66 percent), easy payment (61 percent), loyalty/rewards points (52 percent), and coupons and/or deals (52 percent). App downloads remain strong.

2021 166
article thumbnail

Simple Restaurant Marketing Plan for 2021 [PDF Template]

7 Shifts

With a new year comes new challenges, and after the year for the industry that was 2020, we want to help set your restaurant up for success in 2021. Make all touchpoints of your restaurant feel like the cool, casual, fusion, or fine dining establishment it is. Which is where your restaurant marketing plan comes in.

Marketing 195
article thumbnail

MRM Research Roundup: End-of-May 2021 Edition

Modern Restaurant Management

In addition to the emergence of indoor dining, it explores rising competition between fast food and fast casual restaurant brands with COVID restrictions loosening. . Fast food far outpaced fast casual and casual dining restaurants by more than 2X in the past month. ” Highlights from the report include: Fast Food. Drive-Thrus.

2021 186