Modern Restaurant Management

MARCH 20, 2024

How can ChatGPT and other AI platforms be used to help restaurants?

Marketing 106

Marketing Email Marketing Social Media Inventory 106

Modern Restaurant Management

NOVEMBER 7, 2023

Restaurant brands around the world are finding that their audience is craving something more than pretty pictures of delectable dishes, but rather a need for community and discussion. The landscape of digital marketing is constantly evolving, presenting both challenges and opportunities for restaurant operators.

Marketing 199

Marketing Social Media SEO Front of House 199

Social Hospitality

JUNE 28, 2023

In the ever-evolving world of restaurants, establishing effective marketing strategies is an important stepping stone to success. Whether you’re a new restaurant or a well-established entity, it’s crucial to keep your marketing as fresh as your food. Are you a family-driven restaurant that emphasizes bonding?

Marketing 195

Marketing Email Marketing Social Media Seasonal Menu 195

Modern Restaurant Management

OCTOBER 1, 2022

Restaurant marketing revolves around making your business known. It combines different online and offline strategies to promote a restaurant and increase orders. Restaurants, in turn, have to deal with skyrocketing prices on products and fuel. Three Tips to Promote a Restaurant on a Low Budget.

Marketing 199

Marketing Email Marketing SEO Social Media 199

Sculpture Hospitality

MARCH 12, 2024

Building a successful business in the restaurant industry involves more than just crafting delicious dishes - it requires a strategic approach to all areas of your business, such as inventory management and restaurant marketing.

Marketing 129

Marketing Inventory Management Management 129

7 Shifts

DECEMBER 14, 2022

Can a single customer bring a restaurant chain to their knees? Other Restaurant Marketing Resources. 38% of users have visited and/or ordered food from a restaurant after seeing it on TikTok. Posting videos to TikTok could unlock millions of eyes on your restaurant. The restaurant's origin story. Menu hacks.

Marketing 221

Marketing Social Media Email Marketing Influencer 221

Modern Restaurant Management

NOVEMBER 3, 2023

As a restaurant owner, you’ll know just how powerful word-of-mouth can be. After all, when it comes to choosing where to eat, we tend to prioritise the opinions and experiences of others over most other factors – it’s no wonder influencers have become such a powerful tool for restaurants in boosting their bookings.

Influencer 192

Influencer Book Marketing Social Media 192

Wasserstrom

NOVEMBER 30, 2023

In the competitive restaurant industry, creating a memorable and immersive experience for your patrons is key to building a loyal customer base. One method that builds brand loyalty in a way that appeals to our customers’ longing for sensory-rich experiences is through scent marketing. What Is Scent Marketing?

Marketing 122

Marketing Customer Experience Blog Management 122

Modern Restaurant Management

MAY 17, 2022

One of the most impactful ways to target your audience is through location-based marketing. Customer engagement is guaranteed to increase as customers interact with your restaurant through a dedicated mobile app or QR code system. This is ‘phygital’ marketing: the blend of a physical presence with digital engagement.

Marketing 208

Marketing Mobile Ordering Online Ordering Customer Experience 208

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. 'Safety' is what I believe to be most important now to help assure patrons to revisit their favorite restaurants. . 'Safety'

Marketing 233

Marketing Social Media Food Safety Email Marketing 233

Modern Restaurant Management

FEBRUARY 25, 2022

The modern restaurant has a lot of competition, including other local restaurants, franchises, and the biggest of national chains. To stand out and get more customers means focusing more on marketing. If you’re looking for ways to up your restaurant marketing game, here are the practical steps you should be taking in 2022.

2022 209

2022 Marketing Email Marketing SEO 209

SpotOn

MARCH 5, 2024

Designed to streamline the restaurant marketing process, SpotOn Marketing Assist is the first product of its kind to empower restaurants to drive guest visits and boost sales while eliminating the time and resources needed for self-serve marketing tools. 

Marketing 115

Marketing Email Marketing Social Media Loyalty Program 115

Restaurant Engine

APRIL 24, 2024

Marketing is the key to growing your restaurant and increasing your brand awareness. You want to promote your business and grow your restaurant. Staying ahead of the competition is also key to building your restaurant. To do those things, you need a strong, well-developed marketing strategy.

Marketing 52

Marketing Social Media SEO Mobile Ordering 52

Modern Restaurant Management

OCTOBER 4, 2021

Whether you’re handling marketing for a chain restaurant, or just trying to heighten the visibility of your own local mom and pop diner, here are seven pro tips for restaurant marketing that will give your eating establishment a much-needed boost. Accurate Brand Personality Representation. Color Choice Matters.

Marketing 186

Marketing Loyalty Program Social Media Online Ordering 186

7 Shifts

NOVEMBER 1, 2022

Restaurant owners and operators wear a lot of hats. They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. And the big restaurant brands are only getting bigger , making it even harder to stand out. Table of Contents.

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

AUGUST 22, 2023

Based on all the buzz, it’s touted as AI-mazing for marketing. This has led many businesses to view it as a marketing magic bullet to solve their revenue woes. The numbers are growing among restaurants, too. Of the 2,000 restaurant operators surveyed by Lightspeed , about 50 percent in the U.S.

Marketing 167

Marketing Social Media Point of Sale Customer Service 167

Chowly

APRIL 17, 2024

Introduction In the dynamic realm of restaurant marketing, two industry leaders, Targetable and Chowly, are forging a united path forward. Their recent insights, shared on a Hospitality Hangout podcast episode, shed light on innovative strategies tailored to improve digital marketing for SMBs.

Marketing 52

Marketing Social Media Email Marketing Online Ordering 52

Modern Restaurant Management

DECEMBER 10, 2021

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. The fact is that running a successful restaurant is more than just offering good food and good service. Make Use of Local SEO and Content Marketing.

Marketing 225

Marketing SEO Front of House Website Management 225

ChowNow

FEBRUARY 27, 2024

Effective restaurant marketing means reaching diners wherever they are. To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. What’s mobile marketing? Why mobile marketing for restaurants? Where to start?

Marketing 78

Marketing Mobile Ordering Email Marketing Online Ordering 78

Modern Restaurant Management

OCTOBER 20, 2023

2023 brought new challenges to the table for the restaurant industry, from rising food prices due to inflation to continued disruptions in the supply chain. Unfortunately, the traditional marketing tech stack that restaurants have long relied on is outdated, overpriced and ineffective in today’s digital ecosystem.

Marketing 193

Marketing Loyalty Program Email Marketing Coupons 193

Next Restaurants

AUGUST 2, 2022

Of all the industries to have been touched by this cascade of events, however, few have been as deeply impacted as the restaurant industry. One particularly promising revenue stream is to rent out your restaurant for private events. Of course, you’ll likely encounter challenges when making your restaurant a private event space.

Events 141

Events Marketing Social Media Customer Service 141

Modern Restaurant Management

OCTOBER 11, 2021

You set yourself up for success by finding the right niche for your restaurant. By focusing on niche marketing , your restaurant will flourish. What is Niche Marketing? Before you move forward with a communications strategy, it’s important to know what niche marketing is and why it’s important.

Marketing 193

Marketing Food Truck Fine Dining Fast Casual 193

Modern Restaurant Management

MAY 27, 2022

Using images in restaurant email marketing is a great way to reach your current audience and expand as well. But how can I use images in my restaurant email marketing campaigns? You get a feel from the image of how the food will taste and what the atmosphere of the restaurant might be like. Include Webpage Links.

Email Marketing 199

Email Marketing Marketing SEO Social Media 199

7 Shifts

OCTOBER 22, 2019

In a social media-heavy world, the visual appeal of a restaurant has become more important than ever. Instagram is now reshaping the way diners consume their food, and in return restaurants have changed to accommodate the need for “ Instagrammable ” experiences. That’s where a well-rounded Instagram strategy comes in.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Modern Restaurant Management

JUNE 23, 2023

Franchise brands have many goals in common: enter a new market; attract new franchisees, employees and loyal customers; increase average unit volume (AUV); and accelerate franchise expansion strategies. Customers are interested in learning about the experience they can expect when visiting your restaurant.

Franchise 178

Franchise Franchising Marketing Social Media 178

Modern Restaurant Management

JUNE 29, 2021

Audio is making a big comeback in the world of digital marketing. So if your restaurant has been considering giving audio marketing a try – or you just want to learn more about it – here is a rundown of how and why using audio marketing can increase brand awareness for your eatery. What is Audio Marketing?

Marketing 211

Marketing Sports Social Media Coaching 211

7 Shifts

JANUARY 7, 2021

With a new year comes new challenges, and after the year for the industry that was 2020, we want to help set your restaurant up for success in 2021. As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. Which is where your restaurant marketing plan comes in.

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Modern Restaurant Management

APRIL 15, 2022

Instagram has become one of the most popular social media platforms for marketing. From start-ups to the leading international brands all put a lot of emphasis on Instagram marketing to boost their marketing efforts. The restaurant industry is also not shying away from taking advantage of this opportunity on Instagram.

Marketing 193

Marketing Influencer Social Media Food Supply 193

Social Hospitality

JUNE 22, 2020

The restaurant and food industry is one of the many to take advantage of the marketing opportunities Instagram offers. Restaurants across the globe now use Instagram to advertise their wares and, many even create bespoke dishes which are designed specifically to be shown off on the platform.

Marketing 195

Marketing Social Media Advertising Influencer 195

Next Restaurants

FEBRUARY 6, 2023

For these members of our communities, simple pleasures like dining out can often become clouded by fears and anxieties that restaurants may be unknowingly placing them at risk. To those making these efforts, here’s how you should be marketing your restaurant to allergen conscious customers. of all adults and 7.6%

Allergens 120

Allergens Marketing Fine Dining Food Safety 120

Modern Restaurant Management

MARCH 11, 2022

As the COVID-19 pandemic continues to throw curve balls, the restaurant business is getting knocked back down just as it was starting to recover. As brands struggled to survive in the earlier part of the pandemic, the acquisition market was ripe for bargain hunters. Former competitors are now part of the same umbrella company.

2022 204

2022 Marketing Fast Casual Mobile Ordering 204

Modern Restaurant Management

APRIL 30, 2021

The pandemic has ravaged many businesses in the country and few industries were hit as hard as the restaurant industry. Thousands upon thousands of restaurants were forced to close for safety reasons, some permanently. Now more than ever, restaurant owners need to improve the way dining places are run to survive these uncertain times.

Marketing 226

Marketing Food Safety Social Media Small Business 226