7 Shifts

JANUARY 26, 2021

From a projected record growth at the top of the year to a decline of nearly $240 billion in sales and 2.5 Ordering online, paying with mobile phones, scanning QR codes for a menu, and a ton of takeout, are just a part of dining out now. 2020 was a year that the restaurant industry won’t soon forget.

2021 370

2021 Front of House Social Media Back of House 370

7 Shifts

FEBRUARY 5, 2021

The first technologies that restaurants often invest in are the cloud-based point of sale (POS) systems and payroll processing. There’s a wide range of options available that take the entire process online. If the past few years have taught us anything, it’s that restaurant technology is no longer a nice-to-have.

Social Media 370

Social Media Front of House Back of House Point of Sale 370

Modern Restaurant Management

MARCH 25, 2022

As the impact of the pandemic wanes, restaurant owners should evaluate the contactless service options they implemented to keep customers and staff safe to see how they can help drive sales. Some restaurants even took safety a step further by eliminating in-person ordering and offering contactless payment. At least 63.6

Social Media 212

Social Media Email Marketing Mobile Ordering Kitchen Safety 212

Modern Restaurant Management

JANUARY 31, 2023

With the Super Bowl and March Madness coming up, restaurant owners should be preparing now in order to capitalize on the influx of online orders. The first step in this process should be analyzing the data from their point-of-sale system – labor costs, game days sales and more.

Loyalty Program 163

Loyalty Program Social Media Email Marketing Online Ordering 163

Lavu

MARCH 19, 2020

It is on the top of everyone’s mind and unavoidable online – the novel coronavirus and COVID-19 pandemic. This is why having an online ordering system for takeout and delivery is more important now than ever. Unknowingly, they had an advantage, being frontrunners in online ordering and curbside delivery.

Online Ordering 93

Online Ordering Ordering Social Media Mobile Ordering 93

The Restaurant Times

AUGUST 23, 2021

From placing orders by phone to directly ordering via apps, ordering from restaurants has undergone a revolutionary shift, especially post COVID-19. In the pre-COVID times, online ordering was used to compliment the dine-in services of restaurants. 5 Ways Online Ordering System Enhance Restaurant Sales.

Online Ordering 59

Online Ordering Ordering Mobile Ordering Food Order 59

Modern Restaurant Management

MAY 17, 2023

Born between 1997 and 2012, Generation Z is a demographic known for being tech-savvy and socially conscious. Then, utilizing social media to differentiate your brand and showcase your identity to customers can help your brand stand out. Avoid simply churning out content for the sake of building presence on an app.

Loyalty Program 185

Loyalty Program Mobile Ordering Social Media Customer Experience 185

Lavu

MAY 27, 2020

Khatri, CEO of Lavu and MenuDrive, wrote that the National Restaurant Association 2019 State of the Industry report indicated that nearly half of adults were more likely to order food delivery online than just two years prior. States are adjusting to a new normal with masks and social distancing. In November 2019, Saleem S.

Online Ordering 78

Online Ordering Ordering Loyalty Program Mobile Ordering 78

7 Shifts

APRIL 15, 2020

Foot traffic has dropped for the majority of restaurants in North America, with revenue switching to online ordering and pickups instead. Some of them have even seen ~90% of their sales coming through drive thrus. The easiest way to do this is to write the instructions and put it on the website or social media account.

Online Ordering 362

Online Ordering Email Marketing Social Media Food Order 362

Modern Restaurant Management

JULY 12, 2022

This can be done by calculating your restaurant’s food cost percentage and cost of each dish using reports and data that an integrated point-of-sale can provide. Offer Easy Online Ordering. Consumer behaviors are changing rapidly, but there’s one thing you can count on: online ordering.

Loyalty Program 219

Loyalty Program Online Ordering Point of Sale Customer Experience 219

Social Hospitality

AUGUST 25, 2019

C ustomer interaction points can range from mobile apps, third-party food aggregator apps, social media, and chat apps. Besides answering customer inquiries, Chatbots help funnel sales in an efficient manner. That changes when you use a conversational chatbot on the website, mobile app, or social media.

Social Media 253

Social Media Mobile Ordering Email Marketing Website Management 253

Indoor Media

FEBRUARY 28, 2019

Let’s be honest: we’re pretty much all addicted to our phones and social media at this point. hours every day on social media. Speaking of eating…if you’re not using social media for your restaurant, now’s the time to create a strategy as part of your restaurant’s marketing and advertising plan.

Social Media 78

Social Media Advertising Food Truck Fast Casual 78

The Restaurant Times

NOVEMBER 17, 2021

Restaurants are now adjusting to the new normal and online ordering is paving the path to success for many restaurants. Dine-in income has dropped by over half and as a result, numerous eateries have closed or are considering transitioning to online ordering. In House Online Restaurant Ordering System – The Basics

Online Ordering 52

Online Ordering Ordering Front of House Food Order 52

SpotOn

MARCH 5, 2024

Designed to streamline the restaurant marketing process, SpotOn Marketing Assist is the first product of its kind to empower restaurants to drive guest visits and boost sales while eliminating the time and resources needed for self-serve marketing tools.   Operators can view, edit, or delete scheduled campaigns in the dashboard anytime.

Marketing 115

Marketing Email Marketing Social Media Loyalty Program 115

Modern Restaurant Management

FEBRUARY 2, 2022

For example, a handheld POS device will allow you to turn tables faster, improve order accuracy, and speed up service. A kitchen display system (KDS) can significantly improve your operations by digitally routing orders to the kitchen and then tracking them. Undoubtedly, it has become a community favorite across the country.

Loyalty Program 189

Loyalty Program Online Ordering Social Media Mobile Ordering 189

The Restaurant Times

SEPTEMBER 22, 2021

Since the arrival of COVID-19, online ordering has become more popular than ever. Restaurants having a strong online presence have an edge in the online ordering game. Nevertheless, a strong social media presence alone is not enough. Thus, the first customer touch-point for most brands is a website.

Online Ordering 52

Online Ordering Ordering Website Management SEO 52

Modern Restaurant Management

DECEMBER 7, 2022

Many of Gen Z's traits are most likely shaped by the fact that they have grown up with access to the internet, smartphones and social media. Make it a point of differentiation for your brand in this highly competitive environment by continuing to-go liquor sales while the option is still available in your jurisdiction.

Mobile Ordering 198

Mobile Ordering Social Media Online Ordering Point of Sale 198

Modern Restaurant Management

AUGUST 31, 2023

An increase in sales. Here are some ways: Ask your marketing and sales team. Your restaurant marketing and sales teams will always know what selling points your customers respond to best. Conduct surveys, focus group discussions, interviews, and online polls for this. The ultimate result?

Social Media 119

Social Media Email Marketing Influencer Events 119

7 Shifts

SEPTEMBER 20, 2022

Here you'll find links to our favorite blog and support articles, information about 7shifts Academy, our social media profiles, and more. Free online courses. Check us out on social media. From sales per labor hour to food cost percentages and many more. These resources are designed to help you excel.

FOH 195

FOH BOH Social Media Fine Dining 195

Bingage

JUNE 27, 2023

In today’s competitive e-commerce landscape, building a loyal customer base is crucial for the success of your online store. In this blog post, we will explore the best Shopify loyalty app that can enhance your e-commerce store’s customer loyalty and boost your sales.

Loyalty Program 98

Loyalty Program Point of Sale Social Media Email Marketing 98

Modern Restaurant Management

JUNE 3, 2024

Now I have a way to easily track my purchases, and the store has a way to easily reach me for upcoming sales to get more of my business. During my time in the ecommerce field, many online retailers faced similar challenges regarding customer retention. But we’re also all familiar with the concept of forgetfulness.

Loyalty Program 106

Loyalty Program Coupons Customer Experience Seasonal Menu 106

7 Shifts

NOVEMBER 9, 2022

When done right, email marketing works wonders—you stay top of mind and increase order values. Restaurants often use social media to target users. Increase online orders? According to a Salescycle report , 50.7% of customers make a monthly purchase based on marketing emails. Table of Contents.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

OCTOBER 4, 2021

The findings have offered insight into consumer expectations to support restaurant brands as they work to navigate ongoing operating, social, and economic shifts over the past year and a half. The new report captures a steady rise in mobile ordering, reinforcing the critical importance of mobile initiatives for restaurant brands.

2021 144

2021 Fast Casual Mobile Ordering Social Media 144

7 Shifts

JULY 16, 2021

We're all here for it! Coffee shops can be so much more than a place to grab a cup of joe and a croissant. They are places where friends and family gather, where ideas are formed and spread, and where important work gets done. At their best, they're an essential part of their community—a third place beyond work and the home. Table of Contents.

License 461

License Hiring Equipment Point of Sale 461

Open for Business

JANUARY 26, 2023

Even the most creative restaurant promotion ideas won’t increase sales if they’re poorly planned and executed. Before launching any new menu promotion idea, it’s a good idea to go back to basics and get clear a few basic points first. The trick is making sure the tactic boosts sales instead of cutting into revenue.

2023 122

2023 Loyalty Program Social Media Seasonal Menu 122

7 Shifts

DECEMBER 18, 2019

Why you should invest in restaurant lunch specials Increasing lunch sales is a no-brainer in the restaurant business. Toast employee David Scott Peters said it best: “Think about it: you are paying rent and utilities whether you are generating sales or not. (.) Want to capture the hungry, back-to-school lunch crowd for January?

Specials 362

Specials Food Truck Seasonal Menu Social Media 362

ChowNow

JANUARY 19, 2022

In just over a year on ChowNow, ingrained has served over 20,000 orders to thousands of diners. This passion project that began in their apartment has made over $760,000 from online ChowNow sales—and they’re just getting started. Ready to grow your takeout sales? Choosing The Right Online Ordering Partner For Growth.

Online Ordering 148

Online Ordering Point of Sale Food Order Small Business 148

Cheetah

SEPTEMBER 1, 2020

As our lives are shifting to the digital space, ordering food on restaurant websites and sharing home dining experiences has become the new normal. To keep up with competition, keep existing customers and attracting new ones, restaurants need to adjust their online presence. This isn’t just about the number of followers you have.

Social Media 148

Social Media Online Ordering Website Management Download 148

7 Shifts

JANUARY 31, 2024

Restaurant managers also either oversee or directly respond to online reviews. Managing a restaurant is a delicate routine—if we can even call it a routine. A better description might be a balancing act that presents new and unique challenges every day. This wide-ranging responsibility is a lot, and it often leads to burnout.

Management 398

Management Management Kitchen Safety Front of House 398

Perfect Daily Grind

MAY 17, 2022

For example, one of the most effective technological changes has been the implementation of point of sale (POS) systems and digital signage in coffee shops. When a certain time limit is reached for the order, the screen flashes, which helps with overall speed. Just over 20 years on in 2021, Statista estimated that some 4.9

Technology 188

Technology Online Ordering Mobile Ordering Kitchen Safety 188

Modern Restaurant Management

SEPTEMBER 16, 2020

Pizza chains still getting orders via phone 70 percent of the time. Pizza chains still getting orders via phone 70 percent of the time. People want to know about safety measures in order to know what rules they must follow. An app-first experience for restaurant chains. Gift cards and cashback vouchers to increase footfall.

Marketing 233

Marketing Social Media Food Safety Email Marketing 233

Takeaway Solutions

FEBRUARY 17, 2019

Once you have your online ordering system is in place, the challenge can be to get regular customers to order online. Ordering online is convenient in a world where everyone is busy. They pay as they order and only need worry about opening the door to take delivery of their delicious meal.

Online Ordering 48

Online Ordering Ordering SEO Point of Sale 48

Social Hospitality

DECEMBER 1, 2019

This is true for everything processing reservations and orders, to marketing, to being able to deliver entertainment in your establishment. They can link to your existing website and social media without disrupting esthetic or flow. For example, the software Fishbowl lets you use automatic reorder points.

Technology 195

Technology Website Management Entertainment Point of Sale 195

Restaurant365

FEBRUARY 25, 2020

In addition, it’s important to remember that while your profit may be in dollars, your profit margin is your profit expressed as a percentage of sales. Fast casual restaurants, also known as fast food or quick service restaurants, involve ordering at a counter or doing some level of self-service. Net Profit Margin.

Loyalty Program 183

Loyalty Program Fast Casual Point of Sale Online Ordering 183

Ken Burgin

OCTOBER 12, 2021

Extra points for loyalty customers, or a double discount when they order online. Mix online and offline deals, to encourage awareness of online sales. Make this a second bite of the cherry from Black Friday deals but now it’s online only. Singles Day Restaurant Marketing – 11 November.

Marketing 133

Marketing Social Media Merchandise Online Ordering 133

Modern Restaurant Management

JUNE 30, 2023

Further Optimize Delivery, Takeout and Curbside Experiences Many QSRs already relieve congested drive-thrus with distinct lines or protocols for call-ahead orders and third-party pickups. One of our clients, a well-known QSR legacy brand, added an express drive-thru lane for customers ordering ahead on the brand’s app.

Operations 173

Operations Mobile Ordering Customer Experience Online Ordering 173

MadMobile

APRIL 26, 2023

By seamlessly integrating online and offline channels, this strategy is creating a more personalized and convenient experience for consumers. It includes online shopping and in-store pickups, and enables food ordering for takeaway and delivery. What is Connected Commerce? What are the Benefits of Connected Commerce?

Mobile Ordering 98

Mobile Ordering Loyalty Program Retail Point of Sale 98