Modern Restaurant Management

MAY 28, 2021

It’s also not enough to pull out your smartphone, snap a few dishes, and call it a day. But, chances are you got into the restaurant business to manage or cook, not to market. It’s often worth it to hire a marketing manager who knows how to strategize and build your brand by: Planning campaigns and specific messaging.

Social Media 546

Social Media Website Management Mobile Ordering Food Order 546

Modern Restaurant Management

JULY 3, 2024

A well-crafted website serves as the virtual storefront for your restaurant, providing potential diners with a glimpse into your establishment's unique offerings, ambiance, and culinary delights. Stunning visuals play a significant role in enticing visitors to explore your website further.

SEO 489

SEO Website Management Online Ordering Mobile Ordering 489

Modern Restaurant Management

MARCH 20, 2020

However, thanks to the explosion of online ordering, owner/operators are left managing massive data sets — without any experience in doing so. The same can be said for their employees, who oftentimes aren’t properly trained in managing data threats. In fact, global research and advisory firm Gartner Inc.

Online Ordering 540

Online Ordering Email Marketing Website Management Franchise 540

Modern Restaurant Management

JUNE 4, 2021

Claiming their GMB account can help restaurateurs manage how their business appears in Google search results and improve website rankings on Google Maps and local search results. phone number, website URL, type of payments accepted, menu items, and photos of the establishment. Last year alone there were 6.9 Title Tags.

SEO 577

SEO Website Management Online Ordering Mobile Ordering 577

Modern Restaurant Management

APRIL 4, 2025

The third location started out as an upscale burger bar, but it just wasn’t connecting with the neighborhood so Murray recalibrated. Modern Restaurant Management (MRM) magazine asked Murray for her insights on how and why to change a restaurant’s concept, social media marketing, and more.

Social Media 221

Social Media Customer Service Customer Experience Influencer 221

ChowNow

JUNE 6, 2025

A complete Google Business Profile, an inviting website, and an active social media presence all signal that your business is trustworthy, professional, and worth their time. Drive Direct Orders and Reservations A strong online presence encourages potential customers to take action. Here are the four most essential areas to focus on.

Social Media 195

Social Media Online Ordering Email Marketing Website Management 195

ChowNow

JUNE 20, 2025

There are two reasons every restaurant operator should actively manage their Google Business Profile. Restaurant operators who neglect their Google Business Profile are missing out on the 62% of customers who turn to Google when looking for a place to eat. It’s the first impression most customers will have of your restaurant.

Online Ordering 195

Online Ordering Website Management Customer Experience Seasonal Menu 195

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Keegan Brown, Marketing Manager Easy On Hold & Brand Music. What’s working right now: Hours should be updated everywhere: Facebook, google my business, yelp, your website, etc.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

ChowNow

JANUARY 23, 2025

At this point, all it takes is one lousy dining experience to sever the connection you once had with a customer who potentially spent thousands of dollars at your restaurant every year. Time Management: 80% of tasks completed often come from 20% of the effort. For more ideas, check out our restaurant event ideas guide.

2025 195

2025 Loyalty Program Operations Email Marketing 195

Modern Restaurant Management

NOVEMBER 1, 2022

Restaurant guests in cost-saving mode are eating out less and more conscious of menu prices, according to Restaurants: Consumer Trends Fall 2022/Winter 2023 a report produced by Provoke Insights in collaboration with Modern Restaurant Management (MRM) magazine. The study was in-field from Autumn 2022.

Fine Dining 473

Fine Dining Seasonal Menu Social Media 2022 473

7 Shifts

OCTOBER 22, 2024

89% of people do dining research on their phones, so if you’re not making the most of your online presence, you're missing out on a huge opportunity. When a restaurant participates in local events or partners with local businesses, it becomes part of the neighborhood’s fabric.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Modern Restaurant Management

AUGUST 19, 2020

Modern Restaurat Management (MRM) magazine is collaborating with the team at MarketScale on The Main Course , a podcast that aims to explore the intense and competitive modern restaurant industry. "We Barbara Castiglia , MODERATOR – Modern Restaurant Management. The Main Course. Restaurant of the Future Panel. 20 at 4 p.m.

Kitchen Safety 515

Kitchen Safety Loyalty Program Delivery Customer Service 515

Modern Restaurant Management

DECEMBER 10, 2021

Providing top-quality food and service should remain your restaurant’s foremost priority, but you also need to get the word out and attract new customers. You can then use these photos on your menu, Instagram and Facebook page, website, and other listing platforms that feature your restaurant. Create a Conversation Trigger.

Marketing 567

Marketing SEO Front of House Website Management 567

ChowNow

FEBRUARY 5, 2025

With 83% of consumers checking Google reviews before choosing a restaurant, having a robust system for collecting and managing feedback should be a top priority. Next, add a Leave a Review button on your website that directly links to your Google review page. This isnt a suggestion or helpful tipits a must-do in 2025.

2025 221

2025 Customer Experience Customer Service Website Management 221

Modern Restaurant Management

FEBRUARY 2, 2022

A vast, community-wide event like Restaurant Week can be the perfect push to start 2022 successfully. Take Advantage of Technology. So if you have to deal with bigger crowds, your staff can easily manage the queues of orders, personalize staff alerts, and more. Undoubtedly, it has become a community favorite across the country.

Online Ordering 492

Online Ordering Loyalty Program Social Media Mobile Ordering 492

Modern Restaurant Management

OCTOBER 19, 2022

In a sector as vast as the restaurant industry, digital marketing becomes a critical tool to standing out among the crowd, especially as Q4 inches closer. To boil it down even more, if Google can quickly find a credible and useful website, that website will appear higher up in search results.

SEO 474

SEO Social Media Website Management Online Ordering 474

7 Shifts

OCTOBER 28, 2024

It just goes to show how important drink pricing and cost management are to maximizing profits. Take note that this is the net profit margin for bars, meaning it takes into account all of your expenses and is the true bottom line that shows how much money your bar is actually making.

Point of Sale 195

Point of Sale Merchandise Seasonal Menu Bar 195

ChowNow

MAY 27, 2025

Originally from Nassau, Bahamas, Nicholas started out cooking for friends and small events, catering on weekends simply because he enjoyed doing it. As demand grew and his reputation spread, he began taking the business more seriously, scaling slowly but steadily. Now, Nicholas is taking the next step.

Online Ordering 195

Online Ordering Website Management Small Business Catering 195

7 Shifts

JULY 30, 2021

With plenty of restaurants to choose from, you want to make sure yours stands out from the rest. From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! Your marketing plan is your restaurant's holy grail, so make sure you take the time to prioritize it.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

Modern Restaurant Management

JANUARY 7, 2021

Lastly, with time management tips , video email marketing can enhance the productivity of both receivers and senders. Without giving away your restaurant’s secrets, you can: Film recipe videos inspired by your restaurant’s take on revered or classic dishes. You can take guests on a quick video tour of your restaurant.

Email Marketing 572

Email Marketing Marketing Customer Experience Seasonal Menu 572

Modern Restaurant Management

OCTOBER 22, 2021

Everybody needs to eat, so the sale of food will never go out of fashion. Still, because there are many competing businesses in the dining sector, it’s becoming increasingly difficult to stand out from the crowd. You can’t just have a well-optimized company website that follows the latest web development trends anymore.

Social Media 493

Social Media Advertising Events Customer Experience 493

Modern Restaurant Management

JULY 14, 2020

This gives restaurant brands a unique opportunity to focus their attention on social media so they can remain a constant in the diners life online—and be top of mind when they’re ordering in or ready to go out again. Take Advantage of #foodstagram. Post pictures of your menu, daily specials, take-out, and delivery specials.

Marketing 539

Marketing Social Media Influencer Online Ordering 539

7 Shifts

OCTOBER 9, 2020

This rise in digital interactions has made it critical for restaurants to have well-designed websites. After all, intuitive design and up-to-date information can turn a website visitor into a paying customer. In this ultimate restaurant website design guide for beginners, you’ll learn: How to prepare for a website makeover.

Design 397

Design Online Ordering Mobile Ordering Social Media 397

Modern Restaurant Management

MAY 21, 2020

Take the Flights restaurant , for example: Partnering up with the Los Gatos Chamber of Commerce, Flights started ‘Feed the Need Bay Area’ to leverage accounting support and marketing talent so that they could support the Bay Area community. Take every initiative you can to disinfect and sanitize your restaurant.

Social Media 539

Social Media Food Safety Cash Management Kitchen Safety 539

ChowNow

FEBRUARY 21, 2025

In this guide, youll learn: Why restaurant apps matter in 2025 and how its the consumer driving the changes The different types of restaurant apps How to make the most of your own branded restaurant app and its many benefits Lets take a closer look at why every restaurant should use apps in 2025. Reservation and table management apps.

2025 195

2025 Loyalty Program Mobile Ordering Online Ordering 195

Social Hospitality: Restaurants

MARCH 27, 2020

Let’s focus on steps you can take to market your hotel or restaurant during the coronavirus crisis. There’s still an audience out there that will eventually re-engage with your brand; the key is to connect with them. With so many employees out of work, now would be the perfect time to reward their loyalty.

Hospitality 454

Hospitality Marketing Travel Hotels 454

Modern Restaurant Management

JULY 26, 2024

As recalls continue to happen frequently, restaurants (and other food businesses) must be prepared to manage all aspects of these events – which includes proper communications efforts. While the details will vary, depending on the situation, outline the general plan and steps to take. Don’t let that happen to you.

Communication 465

Communication Food Safety Social Media Loyalty Program 465

Modern Restaurant Management

APRIL 29, 2021

While staffing has always topped the list of restaurant owner/manager pain points, it now seems to be at crisis proportions. Instead of belaboring the issue, Modern Restaurant Management (MRM) magazine went to the experts for some solutions. People were in between jobs or suddenly out of work.

Fast Casual 553

Fast Casual Hiring Online Ordering Front of House 553

Modern Restaurant Management

MAY 14, 2020

Some restaurants with take-out or delivery options have stayed open, but may have shifted to limited menus, or are running on skeleton crews if employees are unable to work due to ill family members or lack of childcare. And with economic uncertainty looming, many consumers are ordering out less frequently and cooking at home more.

Customer Experience 558

Customer Experience Online Ordering Social Media Mobile Ordering 558

Modern Restaurant Management

APRIL 13, 2021

Location Based Services , which allows you to tailor your message to events occurring in those hyper local geographic locations including weather, transportation, and vicinity to friends. Once you understand your customers needs it will involve creating an offering that can be compelling for them to take action.

Advertising 491

Advertising Mobile Ordering Website Management Customer Service 491

ChowNow

MAY 9, 2025

In this article, you will learn: The five most important restaurant costs to track and manage Easy strategies for controlling food costs and labor costs Tactics to save money without hurting your guest experience Lets start with the big picture and learn where your money is actually going.

Operations 195

Operations Email Marketing Food Supply Seasonal Menu 195

Modern Restaurant Management

MARCH 16, 2020

Due to the Covid-19 outbreak effect on the restaurant industry, Modern Restaurant Management (MRM) magazine is compiling a list of resources available for restaurant owners, operators and managers. To be added to this guide, reach out to Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com.

Food Safety 585

Food Safety Kitchen Safety Small Business Employee Relations 585

Modern Restaurant Management

MARCH 3, 2025

For a deeper dive into brand messaging, strategy, and authenticity, creating unified guest experiences, and the orchestration of physical and experiential touchpoints, Modern Restaurant Management (MRM) magazine reached out to The Plaid Penguin’s Founder and Sir Idea Man Joe Haubenhofer. Finally, guests love sharing experiences.

Social Media 251

Social Media Customer Experience Email Marketing Loyalty Program 251

Modern Restaurant Management

JANUARY 13, 2020

This should include a deep dive into employee clock-in and clock-out data and payroll filings to identify: A) which employees are consistently working overtime (thereby cutting into profits), and B) which shifts are overstaffed and under-staffed. Pricing events for happy hours and special occasions. Employee scheduling.

2020 364

2020 Website Management Online Ordering Point of Sale 364

7 Shifts

OCTOBER 23, 2020

Did you know that three in four customers will visit a restaurant's website before dining at that restaurant? Here's the good news: restaurant website builders are making it easier than ever to create an online presence for your business. Restaurant website builders make your website easy to update and maintain.

Website Management 370

Website Management Online Ordering Hiring SEO 370

Modern Restaurant Management

APRIL 14, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. The National Restaurant Association-managed site also provides a direct connection to the industry’s grassroots engagement platform.

Online Ordering 530

Online Ordering Back of House Small Business Customer Service 530

Modern Restaurant Management

MAY 1, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features COVID-19 crisis statistics and surveys about third-party delivery, guest expectations, QSR reliance and more. “We have a long way to full recovery, but brands can take heart that we are starting from a place of trust and confidence.”

2020 479

2020 Food Safety Fast Casual Guest Recovery 479