Restaurant Engine

FEBRUARY 8, 2023

The social media benefits for your restaurant are vital to your success. You know your restaurant needs to leverage the tremendous power of social media, and you may utilize some platforms. What’s more, you also know that social media marketing is vital in today’s digital world.

Social Media 59

Social Media Online Ordering Advertising Events 59

Restaurant Engine

JUNE 2, 2022

? Harness the power of social media to drive business to your restaurant. ?. Social media is vital to the success of your restaurant. Did you know that according to one study by Social Media Today, 30% of millennial diners actively avoid restaurants with a weak Instagram presence?

Social Media 80

Social Media Website Management Coupons Customer Experience 80

Modern Restaurant Management

JANUARY 3, 2024

Let’s look at some of them: relaxing with a cup of coffee ordering food home strolling with a drink in the park holding a meeting hanging out with friends in the evening going to a concert taking photos for social media. A social media presentation is crucial. A social media presentation is crucial.

2024 208

2024 Social Media Customer Experience Events 208

Modern Restaurant Management

JANUARY 31, 2023

With the Super Bowl and March Madness coming up, restaurant owners should be preparing now in order to capitalize on the influx of online orders. 5 Use social media and email marketing to promote Super Bowl specials and gift card promotions to attract customers.

Loyalty Program 184

Loyalty Program Social Media Email Marketing Online Ordering 184

Modern Restaurant Management

JANUARY 22, 2024

It’s critical to provide a seamless eating experience, which includes simple payment choices and online reservations. Using technology to facilitate contactless payments, online ordering, and quick table rotation can increase consumers’ satisfaction and loyalty.

Loyalty Program 181

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 181

Restaurant Engine

JANUARY 13, 2021

Is social media marketing on the menu for your restaurant’s marketing plan? Social media gives you the opportunity to market your menu items for free and reach a great number of current and potential customers. In this article, we look at social media marketing and seven ideas for promoting your best dishes.

Social Media 98

Social Media Marketing Email Marketing Coupons 98

Modern Restaurant Management

AUGUST 31, 2023

Identify Your USP and Use it to Conceptualize PR Events Identify what makes your brand stand out from the rest. You may then leverage this unique selling proposition (USP) when conceptualizing PR events. So, basically, you’re harping on your USP—which your customers love—to make your event a success.

Social Media 154

Social Media Email Marketing Influencer Events 154

7 Shifts

NOVEMBER 1, 2022

Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. What social media platforms do they use? See how they're branding themselves online and across social media and what kind of promotions they're running throughout the week.

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

JULY 12, 2022

The event celebrates another year of connecting hungry guests with discounted meals at restaurants all over the country, and 2022 is shaping up to be a different experience than in years past. While having a special menu for Restaurant Week is important, so is keeping your bottom line in check. Offer Easy Online Ordering.

Loyalty Program 223

Loyalty Program Online Ordering Point of Sale Customer Experience 223

7 Shifts

AUGUST 12, 2020

There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades. What are they ordering? See how they’re branding themselves online and across social media, and what kind of promotions they’re running throughout the week.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Modern Restaurant Management

FEBRUARY 10, 2022

You’ve decided to focus on your restaurant's social media marketing. In this post, we'll explain what it is, why you need one, and what links you can add to give your social media marketing a jumpstart. Social Media platforms only allow you to attach one link to your bio which can be inconvenient.

Social Media 189

Social Media Online Ordering Seasonal Menu Email Marketing 189

Modern Restaurant Management

MAY 17, 2023

Born between 1997 and 2012, Generation Z is a demographic known for being tech-savvy and socially conscious. Then, utilizing social media to differentiate your brand and showcase your identity to customers can help your brand stand out.

Loyalty Program 189

Loyalty Program Mobile Ordering Social Media Customer Experience 189

Modern Restaurant Management

MARCH 5, 2021

A well-designed restaurant website will help bring guests from online into your restaurant’s front door. Ordering Online. The COVID-19 pandemic has more than doubled online food ordering and delivery. If ordering online is now a major part of your business, then you want this to stand out more.

Mobile Ordering 196

Mobile Ordering Online Ordering Social Media Customer Experience 196

Restaurant Engine

MAY 8, 2024

billion users , Instagram is one social platform you want to use often and strategically for your restaurant. tweet this) What’s more, “Nearly 50% of diners report visiting a restaurant for the first time after seeing it pop up in their social feeds.” Make sure to also include a link to your website or your online ordering site.

Social Media 52

Social Media Online Ordering Food Order Influencer 52

Open for Business

JANUARY 26, 2023

Start a loyalty program Online ordering Piggyback on special events Buy X, get Y free Guest chef or pop up Personalize offers Influencer event Social promotion Jump on seasonal trends Industry night happy hour Invite guests back What are restaurant promotions? What does the data show?

2023 122

2023 Loyalty Program Social Media Seasonal Menu 122

7 Shifts

NOVEMBER 9, 2022

When done right, email marketing works wonders—you stay top of mind and increase order values. You can use a newsletter to update them about a new location opening , special offers, menu upgrades, or food-based events. Restaurants often use social media to target users. Increase online orders?

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

AUGUST 3, 2021

That means the digital experience is of the utmost importance as more consumers are accustomed to researching online, reading reviews and turning to social media for what’s new and hot in their area. Beef Up Your Online Presence. Create and/or cultivate your social media presence as well.

Customer Experience 215

Customer Experience Email Marketing Social Media Online Ordering 215

Modern Restaurant Management

JANUARY 16, 2020

What will inspire event themes and design in 2020? Wellness is a still a top trend in catered events for 2020. Photos courtesy of Cameron Mitchell Premier Events. Cocktails : Ingredients such as bee pollen, teas, hibiscus and matcha will be found mixed in creative drinks at the trendiest events. Cake Balloon Station.

Events 223

Events Catering 2020 Sustainability 223

7 Shifts

OCTOBER 23, 2020

In an era when enabling online ordering is essential to running a restaurant, having an online presence for your restaurant is critical. These social networks don't have the capabilities your restaurant needs to become an online business. You don't even need to know how to code to use them!

Website Management 370

Website Management Online Ordering SEO Hiring 370

Modern Restaurant Management

JULY 14, 2020

As a restaurant owner, social media is one of the cheapest and most-accessible ways to connect and engage with your diners—and drive more business through your virtual or real-life doors. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19.

Marketing 215

Marketing Social Media Influencer Online Ordering 215

The Rail

MARCH 21, 2023

By scanning the code, customers can access the restaurant's digital menu and place orders without physical contact or interaction with staff. QR codes in menu stands can also be used to promote specials, deals, and events, providing an additional marketing opportunity for restaurants.

Social Media 111

Social Media Email Marketing Front of House Customer Experience 111

Goliath Consulting

SEPTEMBER 7, 2023

The real competition happens online, where attracting diners requires innovation, engagement, and a mouthwatering digital presence. Beyond basic information, include detailed menus, daily specials, and an events calendar. If a diner always orders vegan dishes, they should receive updates on vegan specials.

Marketing 78

Marketing SEO Email Marketing Mobile Ordering 78

Restaurant Engine

OCTOBER 11, 2023

It’s key to engage with your customers through their online reviews. Just as important, though, is using your strong, positive online reviews to leverage trust and loyalty in your restaurant. Let’s look at 10 tips for using reviews to boost your restaurant’s online following. #1: Are they on your website?

Social Media 110

Social Media Email Marketing SEO Website Management 110

Squirrel Systems

MAY 3, 2024

From modern POS systems that enhance order accuracy to inventory management software that helps track stock levels in real-time, technology can reduce errors and save time. Online reservation and ordering systems also reduce staff workload and improve the guest experience.

Pricing 97

Pricing Loyalty Program Waste Social Media 97

ChowNow

JANUARY 27, 2021

Online ordering has become extremely popular, so much so that digital sales will account for more than half of limited-service and quick-service sales by 2024. Moreover, everyone has grown accustomed to interacting with each other digitally, via video chat, texting, social media, and yes, email. Profile a special dish.

Email Marketing 148

Email Marketing Marketing Online Ordering Front of House 148

Modern Restaurant Management

NOVEMBER 19, 2020

In fact, as digital platforms have become more prominent during the pandemic for ordering takeout and delivery, restaurants can use the time their customers spend on their smart phones to their advantage. The Customer Online Journey Needs to be at the Forefront.

Social Media 215

Social Media Online Ordering Coupons Advertising 215

Modern Restaurant Management

MAY 14, 2020

Ensuring a positive digital customer experience entails optimizing various channels and technological infrastructure to improve how customers navigate a restaurant’s online persona. And with economic uncertainty looming, many consumers are ordering out less frequently and cooking at home more.

Customer Experience 223

Customer Experience Online Ordering Social Media Mobile Ordering 223

7 Shifts

JANUARY 31, 2024

Restaurant managers also either oversee or directly respond to online reviews. Some restaurant managers work directly with the chef to plan menu item selection or daily specials. Posting on social media, optimizing visibility on search engines like Google, and building an email list are all key.

Management 397

Management Management Kitchen Safety Front of House 397

Modern Restaurant Management

AUGUST 3, 2022

David Portalatin, NPD Food Industry Advisor and author of Eating Patterns in America, said there are three ways consumers are responding higher menu prices: they trade down to lower-priced items; cut back on the number of items ordered; or reduce restaurant visits altogether. Increase in specials and promos.

Social Media 180

Social Media Loyalty Program Online Ordering Pricing 180

7 Shifts

JANUARY 7, 2021

There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades. What are they ordering? See how they’re branding themselves online and across social media, and what kind of promotions they’re running throughout the week.

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Modern Restaurant Management

SEPTEMBER 16, 2020

Pizza chains still getting orders via phone 70 percent of the time. People want to know about safety measures in order to know what rules they must follow. Up to date info and employee processes will make the research and dining/ordering experience all the more impressive. Make sure your online presence is locked in.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. The first thing you’re going to do is search online for a place that meets these criteria, right? A strong online brand isn’t just a nice-to-have—it’s a necessity.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

SpotOn

FEBRUARY 27, 2024

Preparing for major events and holidays, like Easter weekend, can help save your restaurant from chaos and make the most out of a holiday synonymous with the brunch rush. But they can also generate excitement on social media and create buzz about your restaurant. Easter decorations can make a regular teacup Instagram-worthy.

Social Media 52

Social Media Seasonal Menu Email Marketing Online Ordering 52

Modern Restaurant Management

SEPTEMBER 21, 2023

When it comes to attracting customers to restaurants, local SEO is crucial and can optimize their online presence to attract more local customers. Use Local Links : Include links to other local sites and directories to help establish your online presence in your local community. What Is Local SEO? More on this in the next topic!

SEO 203

SEO Website Management Email Marketing Online Ordering 203

Open for Business

NOVEMBER 21, 2022

Online reservation system. Make the pen-powered reservation book a thing of the past by moving the reservation-making process online. Front-of-house employees can review notes and details for every table, including any special events that are happening or guest requests. Daily specials. Event management systems.

Technology 147

Technology Front of House Back of House Online Ordering 147

Open for Business

APRIL 3, 2023

You can also think about place as where you promote your product—in print, online, or by word of mouth. Social media A savvy social media presence can be a super effective way to market a restaurant. Use social media often to shout out what makes your restaurant special and get the word out about promotions.

Marketing 78

Marketing Email Marketing Social Media Loyalty Program 78

Modern Restaurant Management

MAY 28, 2021

Plus, using pictures of your restaurant and food on social media is a great way to get noticed and spark digital conversations. Consider the fact that nearly 50 percent of diners are influenced by social media. Spearheading promotional events. Optimizing your website and social media pages.

Social Media 218

Social Media Website Management Mobile Ordering SEO 218