Modern Restaurant Management

DECEMBER 27, 2024

Data-backed loyalty programs, in particular, present a key opportunity for marketers to foster deeper customer connections in 2025. In an era where price-conscious diners seek value more than ever, restaurant loyalty programs are becoming indispensable. Start small by choosing technology that connects easily.

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2025 Loyalty Program Email Marketing Customer Experience 275

Modern Restaurant Management

JULY 12, 2022

The event celebrates another year of connecting hungry guests with discounted meals at restaurants all over the country, and 2022 is shaping up to be a different experience than in years past. While having a special menu for Restaurant Week is important, so is keeping your bottom line in check. But don’t stop there.

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Loyalty Program Online Ordering Point of Sale Customer Experience 558

ChowNow

MAY 2, 2025

Its a marketing channel you control, giving you a clear, reliable way to share important news, announce special offers, and create excitement around whats happening at your restaurant. Weekly can work tooespecially if you have frequent special offers, rotating menu items, or upcoming events you want to promote.

Email Marketing 195

Email Marketing Loyalty Program Social Media Seasonal Menu 195

ChowNow

FEBRUARY 28, 2025

Build a Rewards Program to Encourage Repeat Visits Getting first-time guests through the door is the hard partbringing them back is much easier. A well-designed rewards program does just that, turning one-time customers into loyal regulars. A well-designed rewards program does just that, turning one-time customers into loyal regulars.

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2025 Email Marketing Social Media Loyalty Program 195

ChowNow

JANUARY 23, 2025

Build a Customer Loyalty Program Were starting here because a loyalty program is one of the most effective ways to build lasting connections with your customers, and its easier to set up than you might think. For example, the ChowNow Rewards Program makes it incredibly simple for restaurants to offer this experience.

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2025 Loyalty Program Operations Email Marketing 195

7 Shifts

OCTOBER 22, 2024

Collaborate with nearby businesses for events or promotions, and ask them to include a link to your website on their site. Use it to share updates, special events, or new menu items. For example, you can promote your seasonal dishes or happy hour specials. It's an active marketing tool.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

JULY 8, 2024

At a time when the competition for the guest dollar and loyalty is fierce, it's a challenge to stand out. How can a brand develop a loyalty program that is relevant for a variety of guests? What are the best practices for building a new loyalty program?

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Loyalty Program Customer Experience Customer Service Communication 467

ChowNow

MAY 30, 2025

If youve got a big outdoor patio, maybe a summer evening special event is the best move. Now, lets dive into the 17 best restaurant promotion ideas to increase your customer loyalty and reduce the slow times at your restaurant. Figure out your goal, then match it with a promotion that fits your restaurants operations and venue.

Ordering 195

Ordering Loyalty Program Social Media Email Marketing 195

ChowNow

FEBRUARY 12, 2025

A well-timed email with a special offer, new menu item, or exclusive promotion can be the nudge they need to place another order. Boosts Repeat Business: Special promotions, loyalty rewards, and exclusive deals encourage guests to return. Promotions and Discounts Special offers drive customer action. can go a long way.

Email Marketing 195

Email Marketing 2025 Marketing Online Ordering 195

Lavu

MARCH 28, 2025

Managing special occasion promotions is easier than ever with the best POS system features and integrated online ordering. These advanced tools empower restaurants to create personalized offers, track customer data, and automate processes to enhance customer loyalty and streamline operations.

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Specials POS Loyalty Program Inventory 78

The Rail

APRIL 6, 2025

Understanding consumer loyalty psychology can enable restaurants to create systems supporting recurring business and assist in overcoming financial difficulties. Teaching your employees to recall names, preferences, and special events of regular customers shows attention to detail that clients really value.

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Guest Recovery Loyalty Program Consumer Goods Customer Service 130

Modern Restaurant Management

JANUARY 31, 2023

5 Use social media and email marketing to promote Super Bowl specials and gift card promotions to attract customers. Create a loyalty program that rewards customers for repeat visits during the Super Bowl. Between social media, loyalty programs, apps and email/text, restaurants have a built-in database of loyal customers.

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Loyalty Program Social Media Email Marketing Online Ordering 461

Modern Restaurant Management

NOVEMBER 23, 2021

Today’s restaurant guests are more selective about their dining experiences, and boosting customer loyalty is crucial as restaurants shift into this next phase of service and look toward the holidays. Customers now expect more than a simple rewards program or general mailing list. Enhancing the In-Person Experience.

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Loyalty Program Email Marketing Customer Experience Seasonal Menu 474

Modern Restaurant Management

OCTOBER 12, 2022

Offering discounts to incentivize customers to enroll and engage with loyalty programs has been a common practice in the restaurant industry for years. Targeted loyalty benefits focused on access and exclusivity are essential tools to drive cost-effective guest engagement. Exclusivity can apply to more than just menu items.

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Loyalty Program Merchandise Mobile Ordering Coupons 471

ChowNow

FEBRUARY 7, 2025

Drive repeat business through loyalty programs, email campaigns, and promotions. Increase sales by promoting high-margin menu items and special offers. A strong social media presence, community partnerships, and local events can get your name in front of more potential customers. Is brand awareness your main focus?

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Marketing Email Marketing Social Media Loyalty Program 195

Restaurant Business

JUNE 17, 2025

Photo: Shutterstock Made-to-order food, value offerings, loyalty programs. Increasingly, however, they are becoming the hallmarks of convenience-store foodservice programs. By Heather Lalley on Jun. 17, 2025 Facebook Twitter LinkedIn Convenience-store pizza edged out chain pizza in a survey of consumer taste preferences.

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Food Fast Casual Leadership Loyalty Program 275

Modern Restaurant Management

MAY 17, 2023

Another is to add convenience like saved orders, saved payment methods or Apple Pay, loyalty programs, and personalized offers or perks. Loyalty rewards don’t have to include discounts and coupons anymore. Ongoing rewards or loyalty programs can additionally encourage repeat business and build loyalty.

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Loyalty Program Mobile Ordering Social Media Online Ordering 474

Modern Restaurant Management

DECEMBER 18, 2024

Offering Bento Packs for individually portioned meals and a la carte buffet-style trays for customizable group settings, L&L’s catering options bring Hawaiian-style comfort food to events large and small throughout our locations nationwide. Guest loyalty will be a key trend in 2025.

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2025 Loyalty Program Social Media Fast Casual 419

Modern Restaurant Management

NOVEMBER 19, 2021

Create a Customer Loyalty Program. Loyalty programs drive repeat traffic by offering discounts based on the number of visits. Host Fun Events. Customers are eager to attend fun events, especially post-pandemic. Customers are eager to attend fun events, especially post-pandemic. Offer BOGO Deals.

Marketing 474

Marketing Social Media Loyalty Program Food Supply 474

ChowNow

MARCH 21, 2025

Meanwhile, a fine-dining steakhouse targeting business professionals will prioritize a refined menu, premium pricing, and marketing efforts that focus on corporate events and high-end experiences. Key behavioral factors include: Dining Habits: Do they eat out frequently or only for special occasions? Whats Their Menu Like?

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Marketing Social Media Email Marketing Loyalty Program 195

ChowNow

FEBRUARY 12, 2025

Whether its a loyalty program, strategic promotions, or email marketing campaigns, great marketing isnt just about attracting new customersits about keeping the ones you already have coming back. Show your restaurants personality, team, and daily specials to keep your audience engaged. Implement a rewards program.

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2025 Marketing Email Marketing Operations 195

ChowNow

JUNE 12, 2025

Make sure your site has clear calls to action like “Order Now,” showcases your most popular menu items, and links to your current specials. Send out flows when someone places an online order, reminder emails for customers who haven’t ordered in a while, or monthly exclusive discounts to people who joined your loyalty program.

Loyalty Program 195

Loyalty Program Social Media Online Ordering Email Marketing 195

The Rail

FEBRUARY 7, 2025

As a restaurant owner, you can capitalize on these trends by showcasing seasonal menu items, behind-the-scenes kitchen prep , chef interviews, clips of special events, and customer testimonials to provide an authentic glimpse into the restaurant operations that fosters trust. Special events make for good video content as well.

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Serving Marketing Loyalty Program Social Media 130

7 Shifts

OCTOBER 22, 2024

When a restaurant participates in local events or partners with local businesses, it becomes part of the neighborhood’s fabric. Keep your hours updated as well, especially if you have special holiday hours or seasonal changes. Special offers are one of the top restaurant marketing strategies that bring in a regular crowd.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

ChowNow

FEBRUARY 21, 2025

Mobile ordering has become the preferred method for customers, with 71% saying they would rather use a restaurants branded mobile app over third-party platforms because its more affordable, easy to use, and personalized due to loyalty programs. Here is an example of a restaurants branded app.

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2025 Loyalty Program Mobile Ordering Online Ordering 195

Modern Restaurant Management

OCTOBER 6, 2022

Data reveals that bars with happy-hour programs had an average increase in revenue of 26 percent during happy hours. Happy hour promotions can help build brand loyalty and create a sense of community around your business. Make a Special Menu, Don't Include Everyday Things. Change Up Happy Hour Specials Every Week.

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Loyalty Program Social Media Point of Sale Customer Experience 508

7 Shifts

OCTOBER 28, 2024

Many restaurants use POS systems that can differentiate between new and existing customers based on payment methods or loyalty program sign-ups. For example, restaurants that encourage user-generated content (like customers posting their meals) leverage social proof while building brand loyalty without any direct ad spend.

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Loyalty Program Fast Casual Social Media Email Marketing 195

Modern Restaurant Management

JUNE 12, 2024

To develop deeper customer relationships, restaurant operators can implement digital loyalty programs that reward repeat customers and provide personalized offers, fostering a sense of connection and appreciation. How should restaurant operators be reexamining their loyalty efforts?

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Loyalty Program Mobile Ordering Dietary Restrictions Customer Experience 473

Modern Restaurant Management

JUNE 14, 2023

“Most loyalty programs are largely transactional, and many brands still heavily rely on discounts and coupons to drive sales. ’ We’re really deliberate about asking our customers how we can make sure they have the best programs that are the most impactful to their customers. percent more during the program.

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Loyalty Program Point of Sale Customer Experience Email Marketing 449

Modern Restaurant Management

AUGUST 8, 2022

With these tough times innovation is required and restaurants are seizing the opportunity to turn simple WiFi into valuable guest engagement and ultimately a competitive advantage to drive guest loyalty and provide immediate revenue growth. But traditional loyalty programs are antiquated. Personalization is even more impactful.

Social Media 468

Social Media Loyalty Program Email Marketing Point of Sale 468

Modern Restaurant Management

JANUARY 22, 2024

Using technology to facilitate contactless payments, online ordering, and quick table rotation can increase consumers’ satisfaction and loyalty. Implement personalized suggestions, loyalty programs, and special incentives to make each diner feel appreciated and understood.

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Loyalty Program Mobile Ordering Dietary Restrictions Social Media 453

Cheetah

JANUARY 13, 2022

Restaurants, retailers and airlines have been using loyalty programs to drive revenue for nearly three centuries. From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools.

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Loyalty Program Mobile Ordering Airlines Merchandise 148

ChowNow

APRIL 25, 2025

Theyve either dined with you, placed online orders, or want to hear about upcoming events and menu items. You dont need a hard sell here, just a friendly heads-up about your offers or loyalty program. Start growing it intentionally, and youll turn everyday interactions into long-term loyalty.

Email Marketing 195

Email Marketing Marketing Loyalty Program Online Ordering 195

Modern Restaurant Management

JANUARY 9, 2020

It could also be beneficial to host events like poetry readings, live music, and trivia nights. These community events are great for attracting new clientele into your shop, building up your brand name amongst locals, and creating relationships with new customers. Loyalty Program. Social Media.

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Marketing Email Marketing Loyalty Program Social Media 366

Modern Restaurant Management

AUGUST 7, 2024

Then, layer on seasonal promotions and specials that help boost sales during slower seasons." Collaborate with local businesses or events to cross-promote and reach new audiences." Participating in local events and partnerships can enhance visibility. "You want to advertise where your customers are already looking.

Marketing 471

Marketing Email Marketing Social Media Coupons 471

The Rail

DECEMBER 2, 2024

Today, more than ever, restaurants are turning to custom-built apps to improve convenience, streamline operations, and foster customer loyalty. Building a food delivery app for your restaurant can help you expand your reach, streamline operations, and foster customer loyalty. If so, you’re not alone. The numbers speak for themselves.

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Delivery Food Loyalty Program Food Order 147

Modern Restaurant Management

MARCH 11, 2025

That's why we instituted lower-priced lunch specials and made other adjustments. What used to be a basic employee benefit plan for only full-time workers has since changed to personalized benefits such as daycare assistance and mental health programs for both full-and part-time employees. They seek brands they believe in.

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Front of House Loyalty Program Recruiting Customer Experience 221