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‘Marketing Doesn’t Stop at Getting Customers in the Door’

Modern Restaurant Management

. “Every guest touchpoint–whether it’s a dine-in experience, an online order, or even a response to a review – can influence future business,” Mike Eng, Senior Director of Vertical Expansion at Klaviyo, told Modern Restaurant Management (MRM) magazine. ”

Marketing 490
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2025 Outlook: Experts Weigh In on Restaurant Trends and Challenges, Part One

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2025. In addition, using an AI Order Desk further streamlines the ordering process by capturing orders from multiple sources, including voicemail, text, email, or e-fax.

2025 419
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Delivery Fraud: Fighting Scams to Protect Your Restaurant

Modern Restaurant Management

Legitimate users might use both their work and personal emails to take advantage of this once, but fraudsters will scale that approach to a whole different level. When done on a large scale, this wastes the platform’s marketing budget and eventually leads them to cut down on promotions, slowing order volumes for restaurants.

Delivery 417
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Why Restaurants Need an ‘Always On’ Approach to Marketing

Modern Restaurant Management

That's where old-fashioned consistent marketing efforts comes into play. "It’s "It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting A balanced mix of online marketing and local marketing is ideal. "Make

Marketing 471
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86 Your Brand Issues: How to Build Cohesive, Memorable Brands that Resonate with Guests

Modern Restaurant Management

For a deeper dive into brand messaging, strategy, and authenticity, creating unified guest experiences, and the orchestration of physical and experiential touchpoints, Modern Restaurant Management (MRM) magazine reached out to The Plaid Penguin’s Founder and Sir Idea Man Joe Haubenhofer. The work doesn’t stop with launch though.

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Week in Review: Din Tai Fung’s jaw-dropping AUVs, Krispy Kreme exits Insomnia, Starbucks operations

Restaurant Business

Premium Financing The market for restaurant chains is heating up The Bottom Line: A pair of firms are reportedly making a play for Papa Johns, and Bojangles is apparently on the market again. Consumers still want great in-store experiences, even if they don’t always use them.

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How to Build Social Proof for Your Restaurant Business

Modern Restaurant Management

So, how do you attract more customers to your restaurant in the competitive market? Social proof in marketing leverages the fact that consumers trust the actions and opinions of other users to make decisions. But after you generate positive reviews on these online sites, you need to showcase them on your other marketing platforms.