ChowNow

FEBRUARY 27, 2024

Effective restaurant marketing means reaching diners wherever they are. In today’s world, that means their mobile devices. To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. What’s mobile marketing?

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Marketing Mobile Ordering Email Marketing Online Ordering 78

Goliath Consulting

SEPTEMBER 7, 2023

In this post, we’ll outline top digital marketing strategies that every restaurant should consider to stay competitive in the current digital landscape. Beyond basic information, include detailed menus, daily specials, and an events calendar. Email Marketing: Beyond Newsletters Segment your email list based on preferences.

Marketing 78

Marketing SEO Email Marketing Mobile Ordering 78

7 Shifts

MARCH 10, 2021

The pandemic accelerated the rise of contactless solutions like mobile ordering and payment and self-ordering kiosks. Market Your Restaurant Less time, a smaller staff, and tight budgets mean restaurateurs wear lots of hats. One of the most important is that of the marketer – after all, it's how you generate customers.

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Management Management Small Business Email Marketing 370

The Rail

MARCH 21, 2023

They help with everything from always have an updated menu, to faster service, to direct in-house marketing, and even less stressful staff! By scanning the code, customers can access the restaurant's digital menu and place orders without physical contact or interaction with staff. This reduces the risk of spreading germs and viruses.

Social Media 111

Social Media Email Marketing Front of House Customer Experience 111

Cheetah

JANUARY 13, 2022

From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. 3 rd party delivery apps, ghost kitchens and privately owned franchises are all fighting for the same market share.

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Loyalty Program Mobile Ordering Airlines Merchandise 148

Modern Restaurant Management

FEBRUARY 2, 2022

A vast, community-wide event like Restaurant Week can be the perfect push to start 2022 successfully. For example, a handheld POS device will allow you to turn tables faster, improve order accuracy, and speed up service. A direct digital online ordering platform can help boost efficiency in several ways. And that's not all.

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Loyalty Program Online Ordering Social Media Mobile Ordering 197

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

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Marketing Social Media Food Safety Email Marketing 234

7 Shifts

OCTOBER 23, 2020

In an era when enabling online ordering is essential to running a restaurant, having an online presence for your restaurant is critical. These social networks don't have the capabilities your restaurant needs to become an online business. Squarespace has e-commerce capabilities that can help you sell products and fulfill orders online.

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Website Management Online Ordering SEO Hiring 370

Modern Restaurant Management

DECEMBER 28, 2020

And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond. Restaurant owners are as busy as they’ve ever been, so they will look for marketing platforms that allow them to efficiently and effectively set their marketing campaigns, to drive traffic and growth without added effort.

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2021 Mobile Ordering Loyalty Program Kitchen Safety 230

7 Shifts

OCTOBER 9, 2019

That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. A mobile app in particular allows customers to create a profile, track their rewards, get exposed to the brand more frequently, and, most importantly, receive new offers.

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Loyalty Program Marketing Social Media Mobile Ordering 284

Indoor Media

NOVEMBER 4, 2021

You can try these restaurant marketing ideas to spread the word about your takeout business and reach more potential customers. 3 Marketing Basics for Your Takeout Business As a restaurant owner, you can rely on a guide to restaurant marketing to help you. You can also use them on your receipts.

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Loyalty Program Email Marketing Social Media Advertising 78

Open for Business

NOVEMBER 21, 2022

Today’s tools are high-tech, user-friendly, and mobile so you don’t have to be physically in the restaurant to stay on top of the business. Better yet, it can send email and text confirmations without restaurant staff ever picking up the phone. It empowers restaurant owners to send highly targeted marketing messages.

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Technology Front of House Back of House Online Ordering 147

Open for Business

JANUARY 28, 2024

On the flip side, many successful restaurant groups are now looking at food trucks as opportunities to more successfully service their internal catering needs and serve as a marketing vehicle for their restaurants. Then you can get quotes from builders outside your state to get a better understanding of what the competitive market might be.

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Food Truck Food Social Media Mobile Ordering 78

Modern Restaurant Management

JANUARY 8, 2024

– Jaime Bettencourt, SVP of Revenue Growth & Brand Strategy, Mood Media Over the coming years, we can expect technology to play an increasingly pivotal role in the restaurant industry. For example, there will be fewer human interactions when ordering takeaways during busy lunch hours, quick customer seating, or bill payments.

2024 216

2024 Loyalty Program Cash Management Customer Experience 216

Restaurant Engine

SEPTEMBER 23, 2020

This is a common problem for both new and established restaurants, and it all comes down to marketing. In this article, let’s look at 2020 restaurant marketing trends for your best year yet, and so you don’t have to ask, “Where are my diners?”. Have Someone Dedicated to Marketing. Concentrate on Social Media.

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2020 Marketing Email Marketing Social Media 94

The Restaurant Times

DECEMBER 28, 2020

Loyal customers tend to order and spend more and are good for the business. POS integrated CRM also tells you about your customers’ preferences and their revenue potential, which you can use to run marketing campaigns. Effective Online Marketing. Email campaigns are an effective tool to update them about your restaurant.

Loyalty Program 98

Loyalty Program Email Marketing Social Media Customer Service 98

Mad Mobile

FEBRUARY 16, 2024

A 2022 Deloitte Study found that consumers spend an incredible 20% more when ordering through technology like tableside ordering , online menus, and handheld POS devices. Implementing QR code ordering is one of the fastest ways to quickly implement digital ordering. Fortunately, working with them is simple.

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Ordering Loyalty Program Social Media Mobile Ordering 40

Lavu

DECEMBER 2, 2019

Fairs are distinct from markets or festivals, as they don’t divide entertainment and mercantilism. Instead, both are equally prominent, creating an event that revolves around rides, entertainment, commerce, education, and feasting. At the turn of the century, there was no event more exciting to attend.

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Mobile Ordering 2017 Agriculture Social Media 78

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Ninety-five percent of Americans and 87 percent of those in the UK noted they often ordered take-out before stay-at-home orders began.

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2020 Loyalty Program Mobile Ordering Fast Casual 198

The Restaurant Times

JANUARY 18, 2022

In recent years, restaurant marketing has gotten considerably more sophisticated. Every company needs a marketing plan that addresses the “Four Ps” of product, pricing, place, and promotion. Those in charge of restaurant marketing and the new business generation encounter intriguing challenges. Social Media .

Marketing 52

Marketing Social Media SEO Email Marketing 52

Lavu

NOVEMBER 27, 2019

A Mobile Point-of-Sale System. Mobility is central to a food truck business, and your point of sale should support that. Using a handheld device like an iPad to run credit cards, manage inventory, and place orders streamline operations and fit into the limited space of a food truck. Where are you now?

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Food Truck Technology Food Mobile Ordering 78

Restaurant Engine

DECEMBER 9, 2020

You also want to make sure your kitchen is large enough to handle any size of catering order. And do you have space to put orders before they are delivered or picked up? Many of your larger catering orders will expect you to deliver the food. Do you have a van or large truck that can deliver large orders?

Catering 113

Catering Website Management Seasonal Menu Food Supply 113

Next Restaurants

NOVEMBER 6, 2019

Office holiday parties are often a big draw for restaurants that cater, so it’s important to know the ins and outs of how to successfully set yourself up for catering jobs, and how to market your business to draw in more events throughout the holiday season. One of the best things to do is to market any holiday specials you might have.

Catering 73

Catering Marketing Social Media Email Marketing 73

Touch Bistro

APRIL 27, 2021

This is crucial because 77% of diners report visiting a restaurant’s website before they dine in or order takeout or delivery from an establishment. Social Media Links: Make it easy for your guests to follow you on social media by embedding links to your social media profiles directly on your website.

Design 92

Design 2021 Online Ordering Website Management 92

Restaurant Engine

JULY 28, 2021

You know that offering your customers specials is a terrific marketing tool. Customers want to order your specials because they want something different and unique. The take-away here is knowing your audience and marketing your specials in the appropriate manner. Advertise specials on social media.

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Specials Pricing Email Marketing Advertising 111

EATER

MAY 24, 2021

The movement for Black Lives has directed attention to Black restaurateurs, entrepreneurs, and producers, but long-term investment is still lacking Ashley Rouse was terrified when she first started receiving media requests from major publications featuring Black-owned businesses last June. This is going to snowball,’” Rouse said.

Social Media 116

Social Media 2020 Small Business Food Truck 116

The Food Corridor

MAY 22, 2020

When will large events open back up? Either way, social distancing, an increased focus on personal hygiene, face mask wearing, and contact tracing at all kinds of restaurants and in kitchens may be the new normal. With festivals and events of all kinds cancelled for the foreseeable future, food truck operators have had to adjust.

Food Truck 80

Food Truck Online Ordering Kitchen Safety Catering 80

7 Shifts

DECEMBER 18, 2023

This keeps information from getting lost in the text and email shuffle. Kiosk ordering Your busy customers don’t always have time to wait in line. Kiosk ordering tools speed up the ordering process, making it easier to keep up during a mealtime rush. They receive a number, and the order is sent directly to the kitchen.

Management 397

Management Management Email Marketing Point of Sale 397

7 Shifts

FEBRUARY 8, 2024

The ripple effects of the pandemic continue: the National Restaurant Association finds that off-premises dining continues to happen much more frequently than before, with 66% of consumers more likely to order takeout in 2023 than they were before the pandemic. ChowNow ChowNow is a customized online ordering app for restaurants.

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Operations Management Management Mobile Ordering 367

Modern Restaurant Management

DECEMBER 21, 2020

We have also learned that our guests are willing to try new things and have really embraced our touchless ordering system as well as our new takeout offerings. We realized how important transparency and communication were this year, both with our staff and our customers, in order to make everyone feel comfortable and feel safe.

2020 198

2020 Kitchen Safety Food Safety Loyalty Program 198

Single Platform

DECEMBER 18, 2018

Restaurant SaaS products can help you automate tasks such as scheduling, point-of-sale (POS), and marketing. Accounting, inventory, scheduling, planning, marketing, and more are necessary tasks to make a restaurant successful. Employees can receive alerts via text, messaging, or email. That’s where modern software comes in.

Management 36

Management Management Point of Sale Email Marketing 36

7 Shifts

FEBRUARY 8, 2024

The ripple effects of the pandemic continue: the National Restaurant Association finds that off-premises dining continues to happen much more frequently than before, with 66% of consumers more likely to order takeout in 2023 than they were before the pandemic. ChowNow ChowNow is a customized online ordering app for restaurants.

Operations 352

Operations Management Management Mobile Ordering 352

Ordyx

JUNE 12, 2019

Whether you want to create a mobile eatery with a food truck or buy a storefront to turn into the restaurant of your dreams, there are several things you can do to keep the costs down. ​It is crucial to think about the details, however, and to stay on a budget as you consider things like marketing and advertising or labor costs.

Food Truck 52

Food Truck License Email Marketing Mobile Ordering 52

Single Platform

DECEMBER 18, 2018

Restaurant SaaS products can help you automate tasks such as scheduling, point-of-sale (POS), and marketing. Accounting, inventory, scheduling, planning, marketing, and more are necessary tasks to make a restaurant successful. Employees can receive alerts via text, messaging, or email. That’s where modern software comes in.

Management 28

Management Management Point of Sale Email Marketing 28

24/7 Waiter

MAY 5, 2017

However, getting into the food truck business and being successful at it takes work and planning, particularly when it comes to marketing and management. Whatever it is that makes you unique needs to be a major part of your marketing message. The website should be easy to navigate, and it should be easy to use from mobile devices.

Food Truck 28

Food Truck Marketing Management Management 28

7 Shifts

DECEMBER 18, 2023

This keeps information from getting lost in the text and email shuffle. Kiosk ordering Your busy customers don’t always have time to wait in line. Kiosk ordering tools speed up the ordering process, making it easier to keep up during a mealtime rush. They receive a number, and the order is sent directly to the kitchen.

Management 195

Management Management Email Marketing Point of Sale 195

RGU

OCTOBER 9, 2019

Paul Schmidt Improve Your Marketing Reporting: Looker, Tableau, Power BI, Databox, and Grow From business owners to senior executives to marketing managers to frontline staff, entire organizations are utilizing one type of software as both a strategic and tactical tool, as well as a way to improve marketing reporting.

Marketing 40

Marketing Mobile Ordering Customer Service Small Business 40