7 Shifts

NOVEMBER 9, 2022

A great email newsletter. When done right, email marketing works wonders—you stay top of mind and increase order values. of customers make a monthly purchase based on marketing emails. But what makes email newsletters such an effective marketing strategy for restaurants? Emails are easy to track.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Open for Business

MAY 4, 2023

We think the food going down our throats is the product,” says Ryan Giffen, assistant professor of hospitality management at California State University at Long Beach, in the Washington Post. Leveling up the dining experience and taking feedback seriously can turn guests into evangelists for your brand. But you’ve got to act quickly.

Take-out 78

Take-out 2023 Customer Service Online Ordering 78

7 Shifts

MAY 1, 2020

However, pivoting your business model to takeout and delivery is not always the best—or only—option your restaurant has to boost sales during this time. We occasionally run out of them (pizza is our main hustle!) Available from our sister restaurant @unasaskatoon for pickup or delivery. Alcohol delivery ??

FOH 364

FOH Online Ordering Delivery Food Supply 364

Modern Restaurant Management

OCTOBER 20, 2023

To attract customers while accommodating tightened budgets, restaurants should consider employing marketing strategies that leverage data-driven insights to tailor messaging according to consumer needs. Stemming from rising inflation, consumers are also uncertain on whether it’s less expensive to dine out or eat in.

Marketing 193

Marketing Loyalty Program Email Marketing Coupons 193

7 Shifts

OCTOBER 23, 2020

Did you know that three in four customers will visit a restaurant's website before dining at that restaurant? Here's the good news: restaurant website builders are making it easier than ever to create an online presence for your business. Restaurant website builders make your website easy to update and maintain.

Website Management 370

Website Management Online Ordering SEO Hiring 370

7 Shifts

FEBRUARY 26, 2021

The easiest way to get your food out there is by partnering with a third-party delivery app. But when it’s so dead simple to get listed on third-party delivery marketplaces and take orders, why do all the other work to create your own system when you are a time-strapped restaurateur? Join the Marketplace ??

Online Ordering 341

Online Ordering Ordering Customer Service Food Order 341

ChowNow

JUNE 10, 2024

Running a restaurant is a balancing act of managing expenses and maximizing revenue. Overhead Costs: Rent, utilities, and other fixed costs must be managed efficiently. Invest in Diner Marketing: Marketing is a great way to attract new customers and drive repeat orders from loyal diners.

Social Media 78

Social Media Online Ordering Website Management Inventory 78

Restaurant365

MARCH 4, 2022

This article was written by Katie Fairchild, Senior Vice President of Marketing at Restaurant365 and featured in Hospitality Technology. Don’t leave it to chance that search engines will automatically return your website when a search is conducted. Use localized keywords in the content on your website pages.

SEO 156

SEO Email Marketing Website Management Consumer Goods 156

Modern Restaurant Management

FEBRUARY 9, 2021

Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. With the Marketing Rule of 7 , it takes an average of seven interactions with a brand before a purchase takes place.

Marketing 219

Marketing Email Marketing Website Management Social Media 219

Open for Business

MAY 16, 2024

Diners are doing more research than ever and a restaurant website is a critical touchpoint of the guest experience. There’s a common misconception that building a restaurant website will incur significant expense or require advanced technical skills. Why is a restaurant website important?

Website Management 78

Website Management Email Marketing SEO Seasonal Menu 78

Modern Restaurant Management

OCTOBER 25, 2022

As our world becomes increasingly digitized- with the rise of food delivery services, QR Code Menus and online orders- it's more important than ever for restaurant owners and employees to become familiar with the latest threats to their business. A QR code is really just a different way to distribute a website address.

Online Ordering 185

Online Ordering Website Management Social Media Mobile Ordering 185

The Food Corridor

MAY 7, 2020

But when things suddenly change, as they have with the current Covid-19 situation, you have to put those feelings aside and take positive action to transition to a model that suits the times. Two common themes are food businesses transitioning to online ordering for delivery or curbside pickup, and others turning to an ecommerce model.

Delivery 98

Delivery Food Online Ordering Email Marketing 98

ChowNow

FEBRUARY 27, 2024

Effective restaurant marketing means reaching diners wherever they are. To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. What’s mobile marketing? Why mobile marketing for restaurants? In today’s world, that means their mobile devices.

Marketing 78

Marketing Mobile Ordering Email Marketing Online Ordering 78

ChowNow

DECEMBER 16, 2020

The restaurant delivery business has grown enormously in recent years, and it shows no signs of fading. Since the start of the COVID-19 pandemic, roughly half of all consumers have ordered delivery from a restaurant, and delivery sales have increased by 120 percent. That said, it can be difficult to get delivery right.

Delivery 78

Delivery Email Marketing Mobile Ordering Online Ordering 78

7 Shifts

MARCH 27, 2020

However, many states that are forcing restaurants to stop their dine-in services are allowing them to operate as takeout and delivery-only establishments. Will running a takeout and delivery-only restaurant be profitable, or will the costs outweigh the revenue this opportunity could generate? Do you have takeout packaging in stock?

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

Marketing 233

Marketing Social Media Food Safety Email Marketing 233

Cheetah

MAY 1, 2020

In an effort to help San Francisco restaurants stay afloat in this unstable economic reality, Mayor London Breed has recently capped the fees food delivery apps can charge restaurants at 15%. “In What they don’t know is that every time they place an order via a third-party food delivery app it’s costing the restaurant money.

Delivery 109

Delivery Food Mobile Ordering Insurance 109

Open for Business

NOVEMBER 21, 2022

Once upon a time, most restaurants operated on a patchwork of paper systems involving notebooks and back-of-the-napkin calculations, not to mention information owners and managers kept in their heads, hunches, and habits. Manage your team and costs. Restaurant customer relationship management (CRM) software. Quick links.

Technology 147

Technology Front of House Back of House Online Ordering 147

Sling

JULY 24, 2023

Restaurant management software is a rapidly expanding niche of software development. Some of these apps are designed to solve specific problems, like shift scheduling or point of sale , while others boast all-in-one suites for every aspect of restaurant management.

2023 78

2023 Management Management Tip Distribution 78

ChowNow

DECEMBER 7, 2020

Restaurant operators looking for a seasonal boost this year need to lean on holiday marketing ideas for takeout and delivery instead. . To stay focused, we’ve helped by mapping out some quick ways to bring in business. Get in the holiday spirit by creating new content for your website and social media channels.

Marketing 88

Marketing 2020 Email Marketing Seasonal Menu 88

ChowNow

MARCH 10, 2021

There’s a whole lot of information out there, and you definitely don’t have the time to parse through it all. They can take unlimited, commission-free orders for in-store pickup, curbside, delivery, and contactless dine-in through their websites and ChowNow-built mobile ordering apps. . How does ChowNow work?

Online Ordering 78

Online Ordering Email Marketing Loyalty Program Website Management 78

Open for Business

NOVEMBER 21, 2022

And it usually takes the form of apps on their iPhones. In fact, restaurants use an average of 3 technology tools to manage their back offices alone. It can take a lot of mistakes, miscommunications, data entry, and drudgery out of running a small business. It also helps you easily see and make sense of sales data.

Food Safety 78

Food Safety Email Marketing Mobile Ordering Website Management 78

Modern Restaurant Management

DECEMBER 28, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their opinions on what we can expect in 2021. Delivery and take-out will continue to be the most popular way consumers will get their restaurant meals in a COVID and post-COVID world. Here are their responses. To read part one, click here.

2021 229

2021 Mobile Ordering Loyalty Program Kitchen Safety 229

Modern Restaurant Management

FEBRUARY 2, 2022

Take Advantage of Technology. So if you have to deal with bigger crowds, your staff can easily manage the queues of orders, personalize staff alerts, and more. If a customer searches for a restaurant and finds their website, all the better is that they can place their order once something delicious catches their eye. Go Digital.

Loyalty Program 190

Loyalty Program Online Ordering Social Media Mobile Ordering 190

Modern Restaurant Management

MARCH 16, 2020

Due to the Covid-19 outbreak effect on the restaurant industry, Modern Restaurant Management (MRM) magazine is compiling a list of resources available for restaurant owners, operators and managers. To be added to this guide, reach out to Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com.

Food Safety 233

Food Safety Kitchen Safety Small Business Employee Relations 233

The Restaurant Times

DECEMBER 21, 2021

The online delivery and takeout segment has witnessed a whopping 21.7% While some restaurant owners have already made a shift towards delivery-only kitchens, some are still wondering if they really are as profitable as they are claimed to be. . These kitchens do not have any space for sitting and only take orders for food delivery.

Online Ordering 98

Online Ordering Social Media Website Management Food Order 98

Modern Restaurant Management

MAY 21, 2020

Take the Flights restaurant , for example: Partnering up with the Los Gatos Chamber of Commerce, Flights started ‘Feed the Need Bay Area’ to leverage accounting support and marketing talent so that they could support the Bay Area community. Take every initiative you can to disinfect and sanitize your restaurant.

Social Media 197

Social Media Food Safety Cash Management Kitchen Safety 197

Modern Restaurant Management

APRIL 14, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. The National Restaurant Association-managed site also provides a direct connection to the industry’s grassroots engagement platform.

Online Ordering 207

Online Ordering Back of House Customer Service Small Business 207

Get Beyond

NOVEMBER 6, 2023

Consult last year’s sales information, website data, and social media metrics to see if there’s anything you can immediately improve on. Go for the goals Before the rush, take some time to consider what would make this holiday season a success for your business. Start with a visit from the ghost of holiday seasons past.

Small Business 52

Small Business Point of Sale Email Marketing Online Ordering 52

Focus POS

SEPTEMBER 10, 2020

Restaurants can leverage software like upselling prompts to conduct better and more effective marketing. Another service that has been increasing in popularity lately is delivery. Another service that has been increasing in popularity lately is delivery. Take that into consideration when you’re planning your marketing strategy.

POS 97

POS Loyalty Program Email Marketing Mobile Ordering 97

Modern Restaurant Management

JANUARY 13, 2020

This should include a deep dive into employee clock-in and clock-out data and payroll filings to identify: A) which employees are consistently working overtime (thereby cutting into profits), and B) which shifts are overstaffed and under-staffed. Deploying marketing campaigns. Deployment of marketing campaigns.

2020 186

2020 Website Management Online Ordering Point of Sale 186

Restaurant365

APRIL 9, 2020

Marketing for restaurants has never been more critical. Your online presence is a key component of a successful marketing effort for your restaurant business. When considering starting a marketing campaign, it’s first essential to understand your target audience. Use your email database. Prioritize local SEO.

Marketing 88

Marketing Social Media SEO Email Marketing 88

Apicbase

AUGUST 5, 2022

If you look under the bonnet, you will see that struggling businesses often lack a clear restaurant marketing plan. Of course, marketing isn’t the only thing that makes or breaks a business, but it does give you an edge when you expand and open in new locations. You don’t need a fancy consultant to do your marketing.

Marketing 97

Marketing Operations Social Media Email Marketing 97

Apicbase

FEBRUARY 29, 2024

So, we invite you to not just take these numbers at face value but to really dig into the details for a fuller picture. 71% of restaurant customers prefer to order food delivery directly from the restaurant rather than using third-party apps. The global foodservice market size reached $2,989.5 Let’s dig in. billion by 2030.

2024 52

2024 Operations 2023 Loyalty Program 52

Ken Burgin

JULY 5, 2022

Every week in the Hospo Reset Newsletter, we share a product or service that’s caught our eye – for kitchen & beverage management, staffing, facilities management, marketing and overall productivity. Food, Menus and Kitchen Management. Coffee and Beverage Management. Design and Facility Management.

Kitchen Safety 78

Kitchen Safety Food Safety Website Management Online Ordering 78

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video. Trust us, it’s not.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Deliverect

MARCH 4, 2021

In this interview JP Then, the founder of Slerp , an e-commerce platform and order management system for the UK hospitality sector, shares valuable tips and tricks for the modern omni-channel restaurant that wants to optimize their online sales channels. And what's your take on the omni-channel trend for restaurants?

Online Ordering 145

Online Ordering Mobile Ordering Email Marketing Website Management 145