Modern Restaurant Management

JANUARY 18, 2021

As the world quickly came to a screeching halt in the early months of 2020, restaurants quickly accelerated an already existing shift towards digitalization to adapt to customers' new safety and priorities. Throughout 2021 and beyond, that answer will largely depend on how restaurants adjust their loyalty programs.

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Loyalty Program Mobile Ordering Customer Experience Online Ordering 203

Modern Restaurant Management

MAY 13, 2024

But two non-negotiables have remained strong for diners: convenience and loyalty. With digital and frictionless experiences at the forefront, diners are seeking their favorite restaurants in new, more affordable ways. In doing so, they improve the customer experience, which, in turn, increases loyalty.

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Pricing Loyalty Program Mobile Ordering Customer Service 110

Modern Restaurant Management

APRIL 17, 2024

“At a time when restaurants are continuing to face increased costs of operation, owners must be cognizant of not only the customer experience but also the impacts their changes will have on loyalty patterns. Open communication with customers is valuable in gaining insights before rolling out price changes.

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Pricing Loyalty Program Customer Experience Consumer Goods 197

Open for Business

JUNE 27, 2023

Loyalty programs gain popularity every year, but there’s nothing new about the practice of rewarding customers for their business. Loyalty programs have come a very long way since then, thanks in part to technology. Quick Links What is a brand loyalty program? What is the purpose of a loyalty program?

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Loyalty Program Point of Sale Mobile Ordering Customer Service 78

Modern Restaurant Management

APRIL 11, 2024

The year 2024 promises a journey of adaptation and fierce competition for the restaurant industry as it manages stronger-than-expected economic data and slowing inflation while dealing with the headwinds of short labor supply, more demanding customers and an uncertain political environment. The key lesson both establishments teach?

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2024 Customer Experience Compost Loyalty Program 189

Modern Restaurant Management

JANUARY 24, 2024

The technology allowed patrons to bypass physical menus and access digital menus instead, lowering the risk of spreading the virus. But QR codes offer much more than a pathway to a menu on our phones. Customers can choose the content they’d like to see before being redirected to their final destination.

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Loyalty Program Social Media Coupons Customer Experience 197

Focus POS

DECEMBER 11, 2019

Who is the next-generation customer and what are their expectations? Today’s diners are well-connected, tech savvy, and expect a high-quality restaurant customer experience—whether visiting a five-star restaurant, fast-casual, or the drive-through. Menu and order Customization. Guest experience starts with service.

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Customer Experience 2020 Loyalty Program Fast Casual 136

Modern Restaurant Management

JANUARY 17, 2024

Restaurants seeking to capture more Gen Z and millennial diners should support this fast-paced lifestyle with meaningful loyalty programs that save time and encourage return visits. First, Segment Your Audience Your guests want you to know their lifestyle and consumers often feel frustrated when the buying experience feels impersonal.

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Loyalty Program Mobile Ordering Customer Experience Back of House 195

Modern Restaurant Management

JANUARY 22, 2024

But precisely, how can you determine what customers want? How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? Businesses must remain ahead of the curve by checking all the correct boxes as customer tastes evolve at an unparalleled pace.

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Loyalty Program Dietary Restrictions Mobile Ordering Social Media 181

Modern Restaurant Management

APRIL 10, 2024

Full-service menu prices climbed 4.5 While factors such as convenience impact that decision, the experience of dining out is important. While factors such as convenience impact that decision, the experience of dining out is important. In 2024, restaurants should make the dining-out experience worth the price tag.

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2024 2023 Loyalty Program Point of Sale 196

Modern Restaurant Management

MARCH 13, 2024

Understanding the Drought The labor shortage has hit hard, with many restaurants operating below capacity despite a rebound in customer demand. The gap between available positions and willing, skilled workers has widened, putting pressure on service quality and business sustainability.

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Loyalty Program Customer Service Customer Experience 2024 196

Restaurant Business

DECEMBER 2, 2022

When consumers dine out, they choose where to go based on a number of factors—menu variety, value, the experience and service they get when they go to a certain place and more. Utilizing data to own the entire customer experience can help boost brand loyalty—and increase repeat visits—by enhancing the post-dining experience.

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Customer Experience Loyalty Program Email Marketing Coupons 98

Modern Restaurant Management

APRIL 15, 2024

One of the most important parts of being a successful restaurant manager is having the ability to hear their customers’ concerns. However, it can sometimes take time to get customers to respond to surveys they're given. Customers can be lost to boredom or quit halfway if a survey is too long.

Management 196

Management Management Loyalty Program Social Media 196

Modern Restaurant Management

JANUARY 8, 2024

QSRs Shift Focus from Slow-Paced Dining to Swift, Transactional Experiences Quick Service Restaurants (QSRs) are reimagining their dining spaces to prioritize speed, convenience, and personalization over traditional, slow-paced dining experiences. For the second part, click here.

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2024 Loyalty Program Cash Management Customer Experience 215

Next Restaurants

MAY 8, 2024

This is a struggle for about 80% of restaurateurs worldwide, as they understand customer preferences and deal with higher food costs and fierce competition. From innovative marketing techniques to strategic menu optimization, these methods offer a roadmap for encouraging repeat business and feeling excited to welcome new customers.

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Loyalty Program Social Media Point of Sale Online Ordering 78

Modern Restaurant Management

SEPTEMBER 6, 2023

Without customer loyalty, it’s difficult to succeed in any business, particularly when you’re competing in a crowded landscape like hospitality. Connect with Guests to Drive Loyalty Loyalty pays off in spades. Consider your own restaurant loyalty experiences.

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Loyalty Program Customer Experience Customer Service Technology 196

7 Shifts

SEPTEMBER 15, 2021

There is a way, to both grow profits and upgrade your customer experience at the same time: suggestive selling. Suggestive selling is a sales tactic that encourages guests to order something that is different from what they had planned to order or usually order in an effort to increase the check size and make their experience better.

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Loyalty Program Customer Experience Customer Service Point of Sale 369

7 Shifts

AUGUST 12, 2021

Is your website optimized, and does it provide a good user experience? Assume a customer discovers your website but cannot identify where you are located or how to contact you. Suppose a customer goes to a search engine like Google or Google News API and types in 'Find local restaurants near me.' Loyalty Rewards.

Marketing 397

Marketing Loyalty Program Email Marketing Social Media 397

Modern Restaurant Management

MARCH 26, 2024

Armed with an omni-channel POS platform, restaurant operators can not only bring an immediate boost in sales during one of the busiest times of the year, but also lay the groundwork for long-term customer engagement and loyalty.

Technology 117

Technology Loyalty Program Mobile Ordering Online Ordering 117

SpotOn

MAY 13, 2024

As the summer season approaches, bringing with it longer days and warmer weather, restaurants have a golden opportunity to welcome waves of customers looking for memorable dining experiences.  Upgrade your outdoor dining experience Summer is synonymous with outdoor dining. We can help.

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Seasonal Menu Outdoor Email Marketing Loyalty Program 98

7 Shifts

DECEMBER 17, 2020

The ideal customer for your business is the one who comes back time and time again. When it comes to getting people in the door, it’s always easier to get someone back then to find brand-new customers. Retaining an existing customer is five times cheaper than acquiring a fresh face. How to measure customer retention.

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Loyalty Program Social Media Email Marketing Customer Service 370

Modern Restaurant Management

FEBRUARY 5, 2024

In this edition of MRM Research Roundup, we feature pizza predictions, Valentine's Day menu trends and lots about loyalty. A failure to handle complex orders with speed and accuracy can damage the customer experience for almost half of customers and lead to lost business. Why the buzz?

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2024 Loyalty Program Food Order 2030 196

Modern Restaurant Management

JULY 12, 2022

The event celebrates another year of connecting hungry guests with discounted meals at restaurants all over the country, and 2022 is shaping up to be a different experience than in years past. The best solutions always put the focus on providing a fulfilling end-to-end experience for both your your customers and your staff.

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Loyalty Program Online Ordering Point of Sale Customer Experience 223

Modern Restaurant Management

MAY 15, 2024

Long lines do not have to scare customers away, however: 91 percent of diners who say they would skip or leave the line if there were too many cars also say they would be more likely to stay if they previously experienced speedy drive-thru service at the same restaurant. In what ways are customer’s post-pandemic needs shifting?

Mobile Ordering 100

Mobile Ordering Customer Service Customer Experience Technology 100

Modern Restaurant Management

OCTOBER 12, 2022

Offering discounts to incentivize customers to enroll and engage with loyalty programs has been a common practice in the restaurant industry for years. With the continued uncertainty of the current macroeconomic climate, brands must find ways to reduce marketing spend while driving more value from their customer base.

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Loyalty Program Merchandise Mobile Ordering Fast Casual 188

7 Shifts

AUGUST 12, 2020

We’ve also included a restaurant marketing plan PDF with all the questions you need to ask (and answer) to get into the minds of your customers and create a marketing recipe for success. But would a first-time customer know what your restaurant is made of by sitting at a table? Which is where your restaurant marketing plan comes in.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Modern Restaurant Management

JUNE 30, 2021

It quickly became obvious that the brands best able to respond to the challenges posed by COVID restrictions and customer behavior changes were those with a strong digital foundation. Mobile-Based Loyalty Programs. With the collection of more customer data comes the opportunity to retool customer engagement marketing.

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Loyalty Program Mobile Ordering Kitchen Safety Customer Service 203

Modern Restaurant Management

JANUARY 3, 2024

In the year ahead, we will continue to offer our customers the true and authentic service our brand is known for, making sure they feel taken care of when visiting any of our more than 500 restaurants across the country. Moreover, in the coming year, early access to novel menu additions is set to become a sought-after offering.

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2024 Loyalty Program Customer Experience Customer Service 132

Modern Restaurant Management

MAY 15, 2024

Long lines do not have to scare customers away, however: 91 percent of diners who say they would skip or leave the line if there were too many cars also say they would be more likely to stay if they previously experienced speedy drive-thru service at the same restaurant. In what ways are customer’s post-pandemic needs shifting?

Mobile Ordering 88

Mobile Ordering Customer Service Customer Experience Technology 88

Open for Business

APRIL 9, 2024

Loyalty is more than a frequent guest punch card or a points-based rewards program in the restaurant world. That’s the definition of loyalty. So why does loyalty matter so much to restaurants? They also serve as brand advocates, spreading their positive experiences to friends and family.

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Loyalty Program Social Media Email Marketing Point of Sale 78

Modern Restaurant Management

NOVEMBER 30, 2023

Streamlining Inventory and Menu Studies show that restaurants waste an average of four percent to 10 percent of all the inventory they purchase. Elevating Customer Experience In an age of increasing convenience and transparency, a seamless ordering process can turn curious diners into loyal patrons.

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POS Operations Loyalty Program Seasonal Menu 129

Touch Bistro

AUGUST 20, 2021

Did you know that implementing a restaurant loyalty program is one of the best ways to incentivize repeat business? In an industry that’s so closely tied to fluctuations in the economy and consumer behavior, restaurants depend on customer loyalty for survival. Benefits of a Restaurant Loyalty Program.

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Loyalty Program Point of Sale Online Ordering Customer Experience 52

Modern Restaurant Management

OCTOBER 24, 2023

While restaurants might have expected to see a bigger shift back to in-person transactions as a result of customers looking to cut costs, there simply hasn’t been a dramatic change in behavior. The delivery experience is a new and evolving part of the customer journey, one that restaurant brands need to better understand.

Ordering 197

Ordering Online Ordering Loyalty Program Customer Experience 197

The Restaurant Times

OCTOBER 13, 2021

A good restaurant loyalty program could be a customer magnet for your restaurant. When it comes to rewards programs, customers have expectations, and if those expectations are not satisfied, it can be tough to persuade them to participate in your loyalty program. Better Customer Relations .

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Loyalty Program POS Allergens Mobile Ordering 52

Modern Restaurant Management

NOVEMBER 23, 2021

Restaurant operators are now looking for solutions to retain customers as colder weather and economic conditions threaten their bottom line. Customers now expect more than a simple rewards program or general mailing list. Enhancing the In-Person Experience.

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Loyalty Program Email Marketing Customer Experience Seasonal Menu 189

Open for Business

AUGUST 4, 2023

Next gen loyalty programs are a smart, effective way for restaurants to stand out and build a stronger connection with guests. These creative, personalized loyalty programs use tech and customer data to create an experience that goes way beyond discounts.

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2023 Loyalty Program Customer Experience Customer Service 78

Modern Restaurant Management

JULY 13, 2021

As a result, quick-service and fast-casual restaurants are increasingly harnessing big data and automation to give their customers what they want before an order comes out of their mouth – or their brand’s app. Why should you invest in tech tools that enable you to deliver a more personalized dining experience?

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Loyalty Program Fast Casual Customer Experience Customer Service 212