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The Ultimate Guide to Local Restaurant Marketing 2025

7 Shifts

When a restaurant participates in local events or partners with local businesses, it becomes part of the neighborhood’s fabric. 72% of American consumers prefer to do business with companies that share their values both in the retail and restaurant industries. Go to the Google Business page and claim your restaurant.

Marketing 195
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10 Tips To Make Your Franchise Feel Local

Modern Restaurant Management

Many people make the mistaken assumption that franchises are not local businesses. Small businesses are the backbone of communities across the country. Unfortunately, many people do not equate a franchise with a locally owned business. Franchises make up a large portion of businesses in the U.S.

Franchise 492
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4 Social Media Tools For Small Businesses

Indoor Media

This year, make it your goal to improve your small business’s online presence. For some, that will mean creating a website or claiming a business in google listings. Many people don’t realize that all influencers and big businesses use a range of social media tools to create and monitor content.

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Six Happy Hour Promotion Ideas to Boost Sales

Modern Restaurant Management

Happy hour promotions can help build brand loyalty and create a sense of community around your business. Since happy hours are also about socializing , make sure to include plenty of shareable items. Small plates, appetizers, and finger foods are great happy hour staples as it's all about grazing and trying new things.

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Deals Over Disses: QSR Marketing Post-COVID

Modern Restaurant Management

The foot traffic “show-up” business of QSR is being plunged into a digital catch-up. Take it Local : A large number of QSR locations are franchised, meaning the owner is operating similar to a small business. Deal or No Deal : The coupon, the freebie, the buy one/get one.

Marketing 443
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MRM Research Roundup: End-of-April 2021 Edition

Modern Restaurant Management

In this edition of MRM Research Roundup, we have news on understanding customer loyalty, beverage insights, restaurant supply loyalty, the influence of discounts, the state of payments and the evolution of gift cards. Satisfaction is immediate and can be established once consumers are conducting business with you. The Value of Trust.

2021 490
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How to Plan Your Restaurant's Grand Re-Opening Event

7 Shifts

Here’s how to plan your restaurant’s grand opening (or re- opening) to get back to business with a bang. Set a goal for your restaurant’s grand opening—whether it’s seating capacity, an order volume, or revenue for your first day back in business. We are looking very busy in the first two weeks but tables are available in August.

Events 351