Modern Restaurant Management

MARCH 8, 2021

Marketers and business leaders have heard the saying, “It’s cheaper to keep a customer than acquire a new one.” ” Usually, this comes up in conversations regarding B2B marketing strategies, but it also applies within the realm of B2C brands — especially restaurants.

Loyalty Program 493

Loyalty Program Coupons Email Marketing Merchandise 493

Modern Restaurant Management

MAY 5, 2021

In this edition of MRM Research Roundup, we have news on understanding customer loyalty, beverage insights, restaurant supply loyalty, the influence of discounts, the state of payments and the evolution of gift cards. The impact of COVID-19 on customer behavior was experienced swiftly f by all industries. The Value of Trust.

2021 490

2021 Coupons Loyalty Program Consumer Goods 490

Modern Restaurant Management

DECEMBER 1, 2020

With new health and safety guidelines and constantly-evolving regulations, restaurant owners are faced with unique challenges to continue delivering a positive dining experience to customers. And while the pressures of the pandemic continue, customer loyalty can play a role in whether or not restaurants will sink or swim.

Loyalty Program 519

Loyalty Program Customer Experience Point of Sale Employee Relations 519

Modern Restaurant Management

MARCH 23, 2020

Proactive marketing can be an effective tool for restaurants that can remain in operation during the COVID-19 crisis. As one way to help restaurants navigate this uncertain time, our team has created a short e-Book with marketing tips for restaurants. Among the highlights: Pickup Incentives. Prompt Future Visits. Bulk Is Best.

Marketing 507

Marketing Back of House Employee Relations Social Media 507

Modern Restaurant Management

SEPTEMBER 12, 2024

Every restaurant’s mission is to get customers in the door and then keep them coming back for more. The recurring business these programs drive ultimately helps increase revenue while fostering customer loyalty. times more likely to experience double-digit revenue growth.

Loyalty Program 447

Loyalty Program Merchandise Customer Service Customer Experience 447

7 Shifts

AUGUST 18, 2024

Opening and owning a bar is one of those unique life experiences; you have no idea what it will be like until you actually go for it. You'll have late nights and have to work on weekends and public holidays The market is saturated with loads of competition. An alternative is to buy an existing bar that is up for sale.

Bar 370

Bar License Email Marketing Customer Service 370

Modern Restaurant Management

DECEMBER 2, 2019

It’s easier than ever to for both customers and brands to keep track of gift cards and redeem them online. Gift cards practically eliminate the need for packaging and can be sent via email when purchased digitally, which is no doubt a handy feature for the last-minute shopper. Create a Seamless Gift Card Purchasing Experience.

Point of Sale 341

Point of Sale Email Marketing Loyalty Program Mobile Ordering 341

Modern Restaurant Management

JUNE 14, 2023

Gamification is rapidly changing how brands interact with customers during the restaurant experience. But what do you need to know about this tactic to achieve your business goals while driving meaningful customer connections? “Much of restaurant industry marketing is mired in a sea of sameness,” states Lobliner.

Loyalty Program 449

Loyalty Program Point of Sale Customer Experience Email Marketing 449

7 Shifts

SEPTEMBER 9, 2021

If you own a bar or restaurant, you need to identify several methods of getting new customers to stream in and, at the same time, retain the current ones. For many business owners, email marketing is the ideal solution to fostering relationships outside the restaurant. On the contrary, email marketing can boost any business.

Email Marketing 195

Email Marketing Marketing Seasonal Menu Coupons 195

The Rail

AUGUST 4, 2022

With global restaurant brands gobbling up more of the market, it has become extremely challenging for small restaurants to compete and gain loyal customers. Thankfully, email marketing for restaurants can help you pull in your target customers ! Because it works.

Email Marketing 130

Email Marketing Marketing Online Ordering Loyalty Program 130

7 Shifts

DECEMBER 11, 2019

Clever marketing and strong branding from a restaurant’s corporate offices can boost sales for franchised restaurants. Example: Quizno’s In 2009, Quizno’s decided to go head-to-head with Subway’s “Five Dollar Footlong” special, offering coupons to patrons for a free sandwich. However, with the highs usually come the lows.

Franchising 435

Franchising Franchise Email Marketing Communication 435

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Execution will play a pivotal role in building customer trust and ensuring today's diners remain loyal."

2020 493

2020 Mobile Ordering Loyalty Program Food Safety 493

SpotOn

NOVEMBER 21, 2024

Some people stay home for the holidays, while others look for special experiences. Make the reservation process easier While some people stay home for the holidays, others look for special experiences or want to go out for dinner in larger groups. Use email and social media to promote gift cards and drive holiday sales.

Loyalty Program 98

Loyalty Program Seasonal Menu Email Marketing Cash Management 98

7 Shifts

OCTOBER 9, 2020

According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. After all, intuitive design and up-to-date information can turn a website visitor into a paying customer. Online ordering - Ditto.

Design 397

Design Online Ordering Social Media Website Management 397

Harbor Touch

MARCH 18, 2025

The next youre racing to keep inventory stocked while customers wait for tables. Whether youre a seasoned owner or just starting out, this advice will help you boost efficiency, keep your team motivated, and turn customers into regulars. That keeps customers coming back for more. Customer Experience 5.

Management 148

Management Management Seasonal Menu Cash Management 148

Indoor Media

SEPTEMBER 30, 2020

While it’s very tempting to focus on digital marketing for your auto shop , don’t pass on tried and true methods like direct mail. ” Direct mail is an effective way for your auto shop coupons to be delivered to potential customers who may not see your digital presence. Exposure – Will your coupon be seen?

Coupons 148

Coupons Advertising Email Marketing Customer Service 148

Modern Restaurant Management

MAY 27, 2020

As workplaces, sports and entertainment venues, schools, colleges and universities, and other places of business begin to resume operations, Aramark developed customized plans to create safe and hygienic dining experiences for everyone the company serves. Installing self-serve micro markets and pop-up groceries.

Food Safety 441

Food Safety Kitchen Safety Mobile Ordering Guest Recovery 441

7 Shifts

JUNE 16, 2024

This is where being well-equipped with a fool-proof restaurant marketing plan comes in. After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Restaurant Engine

NOVEMBER 11, 2020

According to one email service provider , email marketing outranks popular marketing tools like social media, SEO, and PPC advertising. This means email marketing for your restaurant is more important than ever. It helps you get promotions and events into the hands of your customers. tweet this).

Email Marketing 96

Email Marketing Marketing Coupons Mobile Ordering 96

The Rail

AUGUST 28, 2024

By Nellia Melnyk, Contributor Relocating a restaurant to a new location is a serious event that, if not handled correctly, can negatively impact your business and customer loyalty. Managing this transition effectively is a must to ensure customer satisfaction and meet customer expectations.

Loyalty Program 219

Loyalty Program Customer Service Social Media Customer Experience 219

Indoor Media

JULY 11, 2020

Auto shop coupons are powerful tools to increase traffic, and more importantly, profits. An unmotivating offer, like 10% off, may not be enough to move customers to switch from their current provider or even be more appealing than your competitor down the street. Advertise Auto Shop Coupons at Your Local Grocery Store.

Coupons 120

Coupons Advertising Tip Distribution Customer Experience 120

Modern Restaurant Management

APRIL 2, 2020

Any restaurant — Toast customer or not — can be listed on the site.Toast is committing up to $250,000 in matching contributions to World Central Kitchen and the Restaurant Workers’ Community Foundation. ” NCR wants to help its restaurant customers during this difficult time.

Employee Relations 517

Employee Relations Healthcare Online Ordering Customer Service 517

Modern Restaurant Management

JUNE 28, 2024

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features news on the impact of California's minimum wage, customer satisfaction, AI use in restaurants, popular cocktails and bathroom readiness. Customers are responding favorably to menu changes that offer more variety. percent), Wendy’s (-3.24

2024 294

2024 Mobile Ordering White Paper Food Order 294

Bingage

FEBRUARY 9, 2023

Growing up with your latest technology trends can give your restaurant a competitive edge and ensure that you serve your customers the best possible experience. In this competitive world, Restaurant Marketing requires every single person’s guest data, marketing automation, and many more that we will discuss in this blog.

Customer Experience 98

Customer Experience 2023 Loyalty Program Email Marketing 98

Focus POS

OCTOBER 1, 2020

Operating a restaurant requires a certain degree of understanding when it comes to customers. You need to be relevant, and to do that, you must be in touch with what customers want so that you can deliver on those expectations. Customers love loyalty programs. Believe it or not, this isn’t always easier said than done.

Loyalty Program 187

Loyalty Program Email Marketing Coupons Customer Service 187

The Restaurant Coach University

MARCH 2, 2017

When business is slow, many restaurants turn to discounts and coupons in order to get more people through the door. However, discounting is rarely an effective strategy for developing regular customers, and can even end up hurting your business. DONALD BURNS: I find that people who use coupons are loyal only to the coupon.

Loyalty Program 126

Loyalty Program Coupons Seating Customer Experience 126

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

Seating 221

Seating Email Marketing Marketing SEO 221

Restaurant Engine

MARCH 10, 2021

Coupons can bring in repeat customers to your restaurant. As a restaurant owner or manager, you want to drive new customers into your restaurant. You may also want to increase the loyalty and retention rate of your current customers. One option that hits both of those marketing goals is the restaurant coupon.

Coupons 80

Coupons Email Marketing Social Media Website Management 80

The Rail

NOVEMBER 11, 2022

Shining a light on local charities will help you gain loyal customers and help you get more positive reviews. Try swapping coupons or providing special deals together for customers. This is a fun and unique way for people to spend an evening, and they’ll be sure to share their experiences with others.

Social Media 264

Social Media Events Online Ordering Consumer Goods 264

ChowNow

JULY 3, 2024

A well-executed grand opening is a critical marketing tool and opportunity to start on the right foot and set your restaurant up for success. With this initiative and intention, you can create buzz, build a loyal customer base from the start and quickly establish your restaurant as a staple and favorite in your community.

Email Marketing 195

Email Marketing Social Media Customer Service Training 195

Goliath Consulting

MAY 31, 2023

Are you a restaurant owner or manager looking for ways to attract more customers and increase sales? This location-based marketing technique uses GPS or RFID technology to create a virtual boundary around a specific area, such as your restaurant’s location. Look no further than geo-fencing! What are Advantages of Geo-fencing?

Point of Sale 195

Point of Sale Email Marketing Customer Experience Advertising 195

Indoor Media

OCTOBER 17, 2017

Groupon was a commercial darling in the early 2010s, and though its popularity has cooled over the years, it remains a consideration for restaurants and other local businesses that are looking to increase their customer base. Coupon advertising’s goal is the same: Offer value to draw customers. Sound familiar? How Each Works.

Coupons 78

Coupons Advertising Tip Distribution Consumer Goods 78

7 Shifts

MAY 23, 2024

This proves that any restaurant business owner who wants to survive in this economy should be open to trying unconventional sales strategies to attract customers and continue making a profit. Once in your customers' hands, this piece of paper can directly influence what your diners order and how much they spend in one sitting.

Social Media 195

Social Media Loyalty Program Email Marketing Seasonal Menu 195

The Rail

JUNE 10, 2022

By Owen Baker, Contributor Delicious food is a great way to keep your customers, but you need to do more. The industry is competitive, so you must step up your marketing campaigns. Restaurant email marketing through newsletters is one of the best ways to market your business. Add Customer Testimonials.

Email Marketing 130

Email Marketing Coupons Social Media Events 130

Restaurant Engine

MAY 28, 2025

Get your customers excited for your new menu with a strong marketing plan. In this article, we look at nine marketing tips to get your dining guests excited for your new menu. Your customers need to know about them, and the most important thing is that they need to get excited about them. Restaurant Web Design, Made Easy.

Menu 52

Menu Marketing Email Marketing Social Media 52

Focus POS

OCTOBER 20, 2022

That’s because this little bit of software might make the biggest impact elsewhere in the eating-out experience, namely when it’s time to settle the check. Seamless Experience A lot goes into the process of picking where to eat. Asking customers to use QR payment systems won’t be too much of a hard sell if the numbers check out.

Consumer Goods 78

Consumer Goods Customer Experience Email Marketing Coupons 78

Restaurant Engine

DECEMBER 14, 2022

Today’s consumer spends hours on social media each week, and if you aren’t leveraging the power of social media marketing, it’s time to get off the fence and take action. In addition, social platforms give your restaurant a place to build relationships so you stay top of mind with customers. That’s the power of social media marketing.

Social Media 116

Social Media Email Marketing Coupons Customer Service 116