Remove Communication Remove SEO Remove Social Media
article thumbnail

‘Cookie-Cutter Marketing Doesn’t Work in this Industry.’

Modern Restaurant Management

Recognizing that social media could be a powerful tool for the hospitality industry, Kim Beechner founded Embark Marketing in her senior year of college. I founded Embark Marketing during my senior year of undergrad, right as social media marketing was becoming a powerful tool for businesses. And I love that.

Marketing 332
article thumbnail

How to Attract More Guests to Your Restaurant in 2025

ChowNow

The next step to optimizing your online presence is to take advantage of SEO so more customers find you. Leverage Local SEO to Get Found Local SEO (search engine optimization) is how customers in your local area find you online. Here are two ways to make a big impact on your local SEO.

2025 195
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Struggling with Restaurant Visibility? Here’s How Video Marketing Can Help

Modern Restaurant Management

There are many ways you can encourage UGC from your diners, such as posing a challenge on social media to prompt guests to post reviews. If you host special events like cooking classes, chef collaborations, or limited menu tastings, create a highlight reel that communicates your brand personality and culture.

Marketing 221
article thumbnail

Which marketing strategies actually work for coffee businesses?

Perfect Daily Grind

I spoke with Ross Hindle, the Group COO of PDG Media , to find out which strategies work best. As third wave and specialty coffee proliferated in the late 2000s, the way that coffee brands communicated with their customers changed significantly. The impact of AI on SEO is most notable.

Marketing 146
article thumbnail

How To Build An Email Marketing List For Your Restaurant

ChowNow

With a restaurant email list, operators have a direct line of communication with guests that cant be blocked by third-party platforms that hide your customer data or social media algorithms that no one really understands. So why does it work?

article thumbnail

Using Relocation as an Opportunity to Rebrand Your Restaurant

The Rail

Think of your website and social media profiles as digital billboards for your brand they should reflect everything new about you. SEO is crucial here; make sure your website is optimized for local searches so you pop up when people in the area are looking for businesses like yours. Local media can be a huge help here.

SEO 130
article thumbnail

When & How to Execute a Restaurant Rebrand

Restaurant Engine

Key elements include: Logo: Make it simple, recognizable, and scalable across media. Digital branding: Make sure your website, social media profiles, and ads match the new branding. Step #6: Plan a Strategic Rollout Timing and communication are key to a successful rebrand. Menu design: Matches the new visual direction.