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Local SEO vs SEO – What’s Best for Your Restaurant Brand?

Modern Restaurant Management

In a sector as vast as the restaurant industry, digital marketing becomes a critical tool to standing out among the crowd, especially as Q4 inches closer. Search Engine Optimization (or SEO) continues to be an incredibly important digital marketing tactic. The trick is knowing when you use one or the other…or both!

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7shifts Blog Editorial Guidelines and Policy

7 Shifts

Our mission is to bring you the most objective and accurate information about technology for restaurant and hospitality businesses. On the 7shifts blog, we make it our duty to provide our readers with a relevant, trusted, and useful source for restaurant employees and managers to succeed in their goals. What sets us apart.

Blog 195
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Simple Restaurant Marketing Plan for 2020 [PDF Template]

7 Shifts

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. Whatever plans and forecasts you had for your restaurant are yesterday’s bread now. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too.

Marketing 418
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How to Improve Your Restaurant’s SERP Rankings

Modern Restaurant Management

Search engine results pages (SERPs) are an SEO term that refers to how well your website and web pages rank on Google. Improving your restaurant’s SERP rankings can help generate more online visibility and subsequently more online sales. Six Tips to Improve Your Restaurant’s Local SERP Rankings.

SEO 177
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Strategy A La Carte: The Dish on Digital Marketing Trends for Restaurant Brands 

Modern Restaurant Management

Restaurant brands around the world are finding that their audience is craving something more than pretty pictures of delectable dishes, but rather a need for community and discussion. The landscape of digital marketing is constantly evolving, presenting both challenges and opportunities for restaurant operators. The future is digital.

Marketing 199
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How to write a restaurant marketing plan that puts butts in seats [Ideas and Strategies]

7 Shifts

Restaurant owners and operators wear a lot of hats. And the big restaurant brands are only getting bigger , making it even harder to stand out. You need to put yourself in front of diners, get them in your door, and turn them into ambassadors of your restaurant that come back and tell their friends about you. Table of Contents.

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5 Reasons Why Content Localization is Important for Your Restaurant SEO Strategy

The Rail

The restaurant business is one of the most competitive destinations in search engine optimization (SEO). So, why is it essential to adapt the content of a restaurant website to a regional audience even if they understand the language of the main web page? Why Localize Your Restaurant’s Website? And here’s why.

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