7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. So, where do you start?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Basant Baruah, Senior Content Marketer, Beaconstac. An app-first experience for restaurant chains. Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing, the business can’t receive its greatest rewards. Let’s start – 1.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing business can’t receive its greatest rewards. Let’s start – .

Delivery 98

Delivery Marketing Social Media SEO 98

Chowly

APRIL 17, 2024

Introduction In the dynamic realm of restaurant marketing, two industry leaders, Targetable and Chowly, are forging a united path forward. Their recent insights, shared on a Hospitality Hangout podcast episode, shed light on innovative strategies tailored to improve digital marketing for SMBs. The journey begins with discoverability.

Marketing 52

Marketing Social Media Email Marketing Online Ordering 52

Goliath Consulting

AUGUST 16, 2023

In today’s technologically driven era, the restaurant industry is no stranger to the digital space’s influence. With social media platforms leading the charge, there has been a profound impact on how eateries connect with their patrons and curate dining experiences.

Social Media 78

Social Media Email Marketing Customer Experience Innovation 78

The Restaurant Times

DECEMBER 26, 2020

Marketing automation is an ideal way of achieving your restaurant’s marketing efforts quickly, creating a loyal customer base and a robust online presence for your restaurant. When appropriately implemented, restaurant marketing automation helps in setting timely communications. Reach Out To New Customers.

Email Marketing 95

Email Marketing Marketing Social Media Online Ordering 95

Next Restaurants

OCTOBER 31, 2019

It’s time to craft an attention-grabbing digital marketing campaign. Once guests arrive, hit them with delectable dishes, incredible service, and an unforgettable dining experience. With these restaurant industry marketing trends, guests will line up to try a slice of whatever you’re serving. The result?

Email Marketing 84

Email Marketing Marketing Loyalty Program Social Media 84

Indoor Media

NOVEMBER 4, 2021

Many customers may feel better eating takeout than visiting your restaurant in person due to the ongoing COVID-19 pandemic. However, in 2020, loyal customers spent twice as much on takeout meals compared to those who were not members. You can promote your offerings with a website, email newsletters, and social media.

Loyalty Program 78

Loyalty Program Email Marketing Social Media Advertising 78

7 Shifts

MARCH 27, 2020

What measures can you take to make customers feel more comfortable ordering from you? Whether you decide to close your restaurant partially or fully, it’s important to communicate your decision properly to staff and customers. Make sure that staff know about your COVID-19 restaurant closure before customers do.

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

Restaurant Engine

JUNE 10, 2020

So, combine this with the free marketing, and you’re on your way to Instagram stardom. #2: 2: Hashtags Help Garner New Customers. First, you want to use local hashtags in your posts including your business name, city, street, or neighborhood to help potential customers find you. 3: Geotags Gain Local Customers.

Social Media 99

Social Media Influencer Website Management Email Marketing 99

Modern Restaurant Management

OCTOBER 31, 2019

This blog will steer you in the right direction. Allow Customers to Make Reservations Online. Adding a simple widget like Open Table’s Make a Reservation for customers brings several advantages. Promotions help get first time customers in the door. Email isn’t going away. Offer Online Promotions.

SEO 127

SEO Social Media Email Marketing Point of Sale 127

Restaurant Clicks

JANUARY 28, 2020

Attracting customers to your grand opening will kick off your future marketing strategies and begin growing your client base. . Use these grand opening ideas to plan how to draw in customers, but be sure to thoroughly plan so that the event runs smoothly! . Invite Influencers. Unique Grand Opening Ideas for Restaurants.

Social Media 78

Social Media Entertainment Influencer Customer Experience 78

Restaurant365

APRIL 9, 2020

Marketing for restaurants has never been more critical. Your online presence is a key component of a successful marketing effort for your restaurant business. When considering starting a marketing campaign, it’s first essential to understand your target audience. Prioritize local SEO. Promote user-generated content (UGC).

Marketing 88

Marketing Social Media SEO Email Marketing 88

Focus POS

NOVEMBER 19, 2019

You pour countless hours into crafting the perfect menu, creating the perfect ambiance, and training your staff for the perfect guest experience at your restaurant. But if you haven’t developed a strong restaurant marketing strategy to build your customer base, all that work could be for nothing. Prioritize Local SEO.

2020 74

2020 Marketing Loyalty Program Email Marketing 74

Bingage

OCTOBER 31, 2019

With the introduction of customer relationship management (CRM) software, businesses of all types and sizes are able to nurture and strengthen their relationships with customers in a more efficient and productive way. The modern CRM software helps businesses grow and sustain customer relationships for long-term sales.

Innovation 40

Innovation Email Marketing Point of Sale Customer Experience 40

RGU

NOVEMBER 29, 2019

​ Elijah Masek-Kelly The right content marketing strategies can bring in exponential results for your business. If you’re ready to build relationships, increase your authority, and educate customers with awesome content, incorporate a little marketing into your business model. Why is it so important?

White Paper 52

White Paper Marketing Email Marketing Leadership 52

ChowNow

JANUARY 17, 2020

As you cross items off your checklists and get ready for the big day, you’ll also need to prepare to market your business and connect with your guests. They also withhold critical marketing data from the restaurants they work with , which will prevent you from building a solid customer base. Get an app.

Online Ordering 78

Online Ordering Mobile Ordering Email Marketing Food Order 78

Restaurant365

NOVEMBER 19, 2019

Employees determine the customer service experience in a restaurant. Restaurants are also experimenting with offering health benefits or commuter subsidization to help supplement hourly wages and retain employees. Food costs fluctuate, especially as customers place a greater emphasis on finding higher-quality ingredients.

Operations 92

Operations 2020 Mobile Ordering Social Media 92

ChefMod

OCTOBER 6, 2021

Focus on Online Shopping For the last 15 years, the online shopping and ordering market has grown exponentially. Optimal Supplier Integrated Pricing Gone are the days when vendor pricing organization was done through texts or email. The other meeting happens electronically via text, email, or a website or app.

2021 52

2021 Email Marketing Front of House Cash Management 52

Buzztime Business

DECEMBER 26, 2023

Resolution #2 – Bring in More Customers Attracting more patrons is one of your 2024 bar and restaurant goals…right? One of the easiest ways to enhance the guest experience? Resolution #3 – Improve Your Marketing ROI Marketing takes time and money. Or, set a “trigger” to email a coupon on the guest’s birthday.

2024 97

2024 Bar Email Marketing Loyalty Program 97

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Clover - Restaurants

MAY 10, 2024

Digital marketing efforts like social media, email marketing, pay-per-click advertising, and search engine optimization can help you build a strong presence online. Digital marketing also helps you build stronger relationships with your current customers. 57% of consumers looked at restaurant reviews.

Marketing 52

Marketing Email Marketing Social Media POS 52

Social Hospitality

JULY 5, 2019

Digital marketing has revolutionized the marketing landscape, especially for restaurants. Even if your restaurant is well established, you have to keep up with current marketing trends in order to remain competitive. Are you marketing your restaurant in the right way? Are you marketing to the right people.

Marketing 170

Marketing Social Media Loyalty Program Email Marketing 170

Bingage

OCTOBER 31, 2019

With the introduction of customer relationship management (CRM) software, businesses of all types and sizes are able to nurture and strengthen their relationships with customers in a more efficient and productive way. The modern CRM software helps businesses grow and sustain customer relationships for long-term sales.

Innovation 8

Innovation Email Marketing Point of Sale Customer Experience 8

Bingage

MAY 6, 2023

In Today’s digital world, having an Ecommerce store on Shopify or otherwise means you have to focus on so many things which include customer acquisition, customer retention, and many more aspects to maintain your sales and reputation in the market. Its customers no doubt, are the only ones with whom your Business runs.

Loyalty Program 52

Loyalty Program Email Marketing Point of Sale Social Media 52

Modern Restaurant Management

APRIL 30, 2021

Consumers and customers have changed their behavior due to the events of the previous year. So it makes good business sense to revamp your marketing strategies. Focus on changing the processes of your restaurant to accommodate the new realities and to reach out to customers living in your local areas.

Marketing 227

Marketing Food Safety Social Media Small Business 227

The Rail

AUGUST 18, 2023

By Sergey Solonenko, Contributor Creating an actionable inbound marketing strategy is never easy. Despite having the best modern tools at your disposal, it's still hard to create a converting marketing funnel and increase brand awareness in an ideal customer. What Are the Best Channels for Promoting Your Bar?

Bar 52

Bar Marketing Email Marketing Social Media 52

Gourmet Marketing

SEPTEMBER 23, 2021

We’re a Restaurant Marketing Agency that’s worked with restaurants for over a decade. Follow our blog to soak up some of the lessons we’ve learned along the way. Restaurant Marketing Ideas. As such, it’s important to use unique marketing ideas in order to truly stand out from other restaurants. In-restaurant ideas.

Marketing 61

Marketing 2021 Social Media Website Management 61

Modern Restaurant Management

AUGUST 16, 2021

The US restaurant industry is experiencing increased labor cost and inflationary pressure exiting the pandemic, but pent-up demand and fiscal stimulus have supported a strong recovery in restaurant sales, enabling companies to pass rising costs through to customers, says Fitch Ratings. QSR Marketing Forecast. percent, compared with 3.1

2021 180

2021 Guest Recovery 2019 Loyalty Program 180

Restaurant365

JANUARY 27, 2022

Restaurant operators have chosen to go digital to ensure customers’ health and safety as these touchless menus can help mitigate virus spread. In Hospitality Technology’s 2021 Customer Engagement Technology Study , it was found that 37% of diners prefer to dine at restaurants that do not have a paper/physical menu.

Mobile Ordering 148

Mobile Ordering Social Media Customer Experience Online Ordering 148

Indoor Media

SEPTEMBER 26, 2017

That means you have to find ways to get new customers through the door. One of the best restaurant marketing campaigns you can run is a local one. What can you do to influence those people the most when they’re considering where to dine out? Custom-Printed Receipts. You also do it to make money. Learn more. Learn more.

Advertising 78

Advertising Coupons Email Marketing Social Media 78

Modern Restaurant Management

MAY 12, 2020

Made with #5 polypropylene, customers can recycle the K-Cup® pods by peeling and disposing of the lid, composting or disposing of the grounds, then recycling the remaining empty cup. ” SevenRooms Streamlines Payment Experience. A 360-degree guest experience platform is a must-have for operators.”

Mobile Ordering 150

Mobile Ordering Online Ordering Food Order Recycling 150

Lavu

MARCH 11, 2020

At the center of this technology lies a POS system in which a transaction between a merchant and a customer takes place. If you want your POS system to benefit management, employees, and customers, you should have a restaurant POS system that streamlines the process for all three groups. Restaurant Reservations.

Management 78

Management Management Cash Management Mobile Ordering 78

EATER

AUGUST 22, 2022

She mines her own history and puts it into dialogue with her influences — the books and shows she likes, the region she’s spent her life in — so effectively that the contrast between the two blurs. It’s a valid interpretation, but the book also narrativizes a life so packed with experience that it defies cause-and-effect storytelling.

Fine Dining 101

Fine Dining 2012 Reference Social Media 101

EATER

MAY 3, 2022

But influencers say that the job gets exhausting quickly. The first thing food influencers want you to know is that it’s extremely uncouth to ask about their rates — that is, the amount that brands pay them to advertise. There are three generations of food influencers, the way Swimmer sees it. They are brand deals.)

Influencer 95

Influencer Food Social Media Cash Management 95

The Restaurant Times

MARCH 2, 2022

When it comes to generating exposure for your food business, there are numerous social media platforms and Influencer Marketing activation options to explore. Food Influencing 101: How To Leverage Food Influencers. Online information and social discussions have a huge impact on how customers choose what to buy and when.

Influencer 52

Influencer Marketing Social Media Food 52