7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. Your marketing plan is the cornerstone of your restaurant's success and business plan. Their business grows by word of mouth—one of the best marketing tools in the book.

Seating 221

Seating Email Marketing Marketing SEO 221

Indoor Media

APRIL 9, 2018

Digital advertising has become a practically mandatory element of marketing. If you’re like most small business owners (myself included), getting started with digital marketing can be overwhelming. Measuring the success of advertising relies heavily on your expectations. Claim your local listings.

Advertising 78

Advertising Social Media Website Management Email Marketing 78

7 Shifts

JULY 10, 2020

Here’s how to plan your restaurant’s grand opening (or re- opening) to get back to business with a bang. Set a goal for your restaurant’s grand opening—whether it’s seating capacity, an order volume, or revenue for your first day back in business. Frequency and repetition will help your advertisements get noticed.

Events 351

Events Social Media Kitchen Safety Seating 351

Indoor Media

JULY 29, 2020

Groupon is a website that allows businesses to promote coupons through their website and email list. This coupon advertising program is available for all types of businesses – big and small. Groupon is so enticing to users because of the steep discounts offered by businesses. What is Groupon?

Coupons 154

Coupons Advertising Website Management Small Business 154

Modern Restaurant Management

MAY 14, 2020

With social distancing guidelines specifying six feet of distance between customers in essential businesses, and most states ordering stay-at-home and shelter-in-place mandates, many restaurants that previously focused only on exceptional dine-in experiences, or those that thrived on foot traffic, have been forced to shutter.

Customer Experience 223

Customer Experience Online Ordering Social Media Mobile Ordering 223

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Below are a few examples of small and big F&B chains applying unique marketing techniques. Keegan Brown, Marketing Manager Easy On Hold & Brand Music. Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Indoor Media

SEPTEMBER 6, 2018

If you’re a small business owner, chances are you’ve been traumatized by online customer reviews. Many consumer review websites offer no help when it comes to responding to complaints (seriously, making me pay to leave a comment is just bribery), while others even hide your well-earned reviews from the world.

Small Business 78

Small Business Customer Experience Customer Service Social Media 78

Indoor Media

JULY 19, 2021

So you’ve decided to start creating advertisements for your business. You know exactly what channels you’re going to leverage — maybe Yelp, Cartvertising, billboard advertising, and some Facebook ads. Now, the only thing you have to do is create, store, and manage those marketing materials. You’ve done all the research.

Marketing 78

Marketing Management Management Advertising 78

7 Shifts

NOVEMBER 9, 2022

Benefits of Having an Engaging Newsletter for Your Restaurant Business. It helps in business promotion. An email newsletter allows your business to communicate regularly with customers outside of your restaurant's four walls. Restaurants often use social media to target users. 10 Restaurant Newsletter Ideas.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Indoor Media

JULY 15, 2021

Yelp is a great tool and a major annoyance for modern business owners, especially for restaurateurs. Long gone are the days when all a restaurant needed to do was set up shop, hope for a review in a local paper, some foot traffic, and word-of-mouth recommendation to drive business. The platform just kept multiplying from that point on.

Advertising 78

Advertising Website Management Email Marketing Social Media 78

Modern Restaurant Management

OCTOBER 4, 2021

But the advertising and marketing also sells a snarky sense of humor , elevating the simplistic brand design to create a funky, unique personality that appeals to the target market. This is true for any type of business, but especially for restaurants. Manage Social Media. Fast food chain Carl’s Jr.

Marketing 189

Marketing Loyalty Program Social Media Online Ordering 189

Modern Restaurant Management

MAY 21, 2020

However, as long as you keep the spotlight on food safety – sanitization, employee health monitoring and personal hygiene, and social distancing – your restaurant won’t be a hub of contagion. Here’s a quick checklist to help you make safe choices while ensuring business continuity: Redesign Your Offerings.

Social Media 215

Social Media Food Safety Cash Management Kitchen Safety 215

Indoor Media

FEBRUARY 11, 2021

In this guide, we’ll discuss what you can expect from running your first advertising campaign and how to get started. Today, Facebook is one of the largest social media platforms out there — and it’s got plenty of real estate to advertise on. Get Started with Facebook Ads for Beginners.

Advertising 78

Advertising Small Business Website Management Consumer Goods 78

Modern Restaurant Management

APRIL 5, 2021

After an especially difficult year, small businesses like restaurants are scrambling to recover. With a changing landscape, it is more vital than ever to help your potential customers see great value in your business. As business owners learn to adapt, here are four of the most critical marketing mistakes to avoid.

Marketing 177

Marketing Coupons Consumer Goods Social Media 177

Modern Restaurant Management

APRIL 14, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. The National Restaurant Association-managed site also provides a direct connection to the industry’s grassroots engagement platform.

Online Ordering 212

Online Ordering Back of House Customer Service Small Business 212

Indoor Media

JULY 22, 2020

With an average of 35 million monthly mobile users , Yelp is one of the most popular online review sites, with the auto industry being 6% of its reviewed business categories. Potential customers will decide whether or not to give you their business based on what others are saying about you. Set Up Your Yelp Profile and Claim Ownership.

Consumer Goods 146

Consumer Goods Customer Service Email Marketing Advertising 146

Indoor Media

JUNE 7, 2021

Though word of mouth remains a significant way to acquire new customers for businesses of all kinds, modern businesses require more. Today we’ll explore how salon owners specifically can harness Yelp and other contemporary advertising methods to drive customer acquisition. Users also rate businesses on a five-star scale.

Advertising 78

Advertising Customer Service Website Management Email Marketing 78

Perfect Daily Grind

APRIL 4, 2023

And while many coffee businesses believe that consumers also want to know the same information, is this really an accurate assumption? Kosta Kallivrousis is the Sales Manager at Algrano in the US. Pedro is the General Manager at Pergamino Coffee in Colombia. This includes processing method, variety, altitude, and terroir.

Consumer Goods 144

Consumer Goods Sustainability Email Marketing Café 144

Sling

JULY 4, 2021

Post it on every social media channel you can think of. Then, like the video you shot, display them on all your social media channels, on your website, and in your blog posts. 4) Become A Master Of Social Media. Social media is everywhere these days because billions of people are using it.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Indoor Media

AUGUST 5, 2020

While few would argue that an auto shop website isn’t necessary, the range of what qualifies as a “website” is pretty broad. There’s no need to get fancy-schmancy unless that’s what you want, and a simple page with location, phone number, and business hours can be enough to get you started. Choose a Website Builder.

SEO 117

SEO Website Management Customer Service Advertising 117

The Restaurant Times

NOVEMBER 17, 2022

Tease customers with small tidbits about your pop-up along the way to entice them and create excitement for the event. Once you have secured your venue, add teasers on social media about the event space, then a special menu item and so forth, just so customers will be enticed to visit your pop-up event, Invest in Good Software.

Marketing 52

Marketing 2023 Email Marketing Social Media 52

MBB Hospitality

OCTOBER 20, 2020

Don’t Reduce Advertising. While advertising can be expensive and take up a good chunk of your restaurant’s budget, you shouldn’t stop advertising just because there is a shortage in the economy. You may be able to advertise in different ways than you normally would. Switch Up Your Ads on Social Media.

Social Media 52

Social Media Advertising 2008 Cash Management 52

SpotOn

FEBRUARY 26, 2024

Establishing a rapport with the customer, finding out their needs, and pointing out the solutions your business offers are elements that some people find easier than others.  Let’s take a look at how you can use retail recruitment to bolster your team and get your business moving up to the next level.

Recruiting 52

Recruiting Retail Point of Sale Small Business 52

The Food Corridor

NOVEMBER 3, 2021

But there’s always that nagging feeling that you could be doing more to spread the word about your space and get more business through the door. If you’re in the position where you want to grow your business, but you’re not sure where to best place your money and resources to get the most from your efforts, we’re here to help.

Marketing 52

Marketing Email Marketing Social Media Website Management 52

Restaurant365

DECEMBER 4, 2020

Some restaurants were forced to pivot quickly to off-premise channels to deal with local business restrictions, changing menus toward a delivery focus. No one knows exactly what will happen in 2021, but if you are a restaurant owner or operator, it’s certain you are thinking ahead to what’s next for your business.

2021 78

2021 Operations Mobile Ordering Social Media 78

EATER

AUGUST 10, 2023

The smell comes from Grasmere Gingerbread Shop, located in a small white stucco cottage next door that was originally built as a schoolhouse in 1630. But the truth is, the cottage is so small — the retail space is only large enough to fit one customer at a time — the kitchen needs a fan to keep the room at a reasonable temperature.

Front of House 96

Front of House Back of House Small Business Customer Experience 96

Squirrel Systems

FEBRUARY 24, 2021

Whether you are a large multi-location operation or a small independent restaurant, Squirrel can help make sure the shift results in a hassle-free and safe experience for both your staff and customers. Tip: Get a separate online ordering website up and running. Keep it Clean!

Operations 52

Operations Online Ordering Mobile Ordering Website Management 52

Restaurant Clicks

NOVEMBER 5, 2017

How do you hire the right person to help your business grow? Website blog posts and updates. Social Media Marketing. Optimizing your website pages. Building links to your site from other reputable websites. Google my business page. Citations and business directory listings. There is a big list!

Marketing 61

Marketing Email Marketing SEO Social Media 61

Restaurant365

NOVEMBER 19, 2019

To prepare for the new year, restaurant owners, operators, and managers need to start planning now. New training methods focus on thorough cross-training, an emphasis on company mission and values, and solid management team structures. Managing complex, rotating inventory. Finding and training staff.

Operations 92

Operations 2020 Mobile Ordering Social Media 92

The Restaurant Times

MAY 10, 2021

This means restaurant owners and managers need to adopt various strategies to attract new customers if they wish to stay in business. Promote Yourself on Social Media. Many restaurants have begun promoting themselves on social media. Social media marketing is a huge field in itself.

Social Media 52

Social Media Email Marketing Online Ordering Customer Service 52

Modern Restaurant Management

DECEMBER 28, 2023

2023 Trends at a Glance Persistent Planners : When life gets busy, DoorDash’s schedule ahead feature makes it even easier to check everything off your list and ensure it arrives right when you need it. Dash From the Past: A Decade Delivered In 2013, things started off small, with a simple idea. million in February 2020.

2024 189

2024 2023 Food Order 2013 189

Next Restaurants

MAY 26, 2020

However, as long as you keep the spotlight on food safety – sanitization, employee health monitoring and personal hygiene, and social distancing – your restaurant will remain safe from the contagion. Here’s a quick checklist to help you make safe choices while ensuring business continuity: Redesign Your Restaurant’s Offerings.

Webinar 89

Webinar Social Media Food Safety Cash Management 89

EATER

MARCH 22, 2022

And while the legions of GarfieldEats obsessives have mostly moved on, social media is littered with fascinating detritus from the restaurant’s 18 months in business. This is a problem that only exists because you chose to play a WAV file on this website, a f **g 1996 decision that nobody would do nowadays.”.

License 105

License Social Media Website Management Food Order 105

ChefMod

OCTOBER 6, 2021

Although these regulations are ever-changing, there are several ways that restaurant owners and stakeholders can continue to run a successful restaurant business. But, how have they managed to stay up and running so far? Even a small vegetable vendor can take orders via some kind of online ordering platform.

2021 52

2021 Email Marketing Front of House Cash Management 52

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. ” Branding and rebranding in view of the social justice movement. COVID-19 Consumer Dining Trends. Generational divides.

2020 197

2020 Loyalty Program Mobile Ordering Fast Casual 197

Lavu

APRIL 1, 2020

Every dream starts with a vision-and turning that dream into a solid business plan with a clear concept is the first step in your preparation process. Once you get past the initial hurdle of the dream-phase, it’s time to craft your business plan. Creating a Business Plan for your Bar. Preparation. Scott Perez, Walkers.

Bar 78

Bar License Social Media Point of Sale 78

The Restaurant Times

APRIL 19, 2021

Food truck business in the UAE has been around for almost ten years. They are part of a relatively new type of mobile business which caters to customers at various locations. Colourful trucks with decorated exteriors serving niche food items have a lot of potential in terms of generating advertising revenue and tapping new markets.

Food Truck 52

Food Truck Kitchen Safety Front of House Food 52