Bingage

DECEMBER 5, 2019

Well, social media is a quite familiar term for everyone! When it comes to building a marketing strategy to increase restaurant business sales , social media and online marketing is an unavoidable element. and how to take photos that are customer-friendly and proper social media monitoring. Image Source.

Social Media 98

Social Media Marketing Consumer Goods Influencer 98

Modern Restaurant Management

JANUARY 24, 2023

In the digital age, online reputation management is critical for business success. Many depend on social media reviews and posts about a particular restaurant before deciding whether they will dine there or not. Nearly half of your market depends on social media comments for their restaurant reviews.

Social Media 197

Social Media SEO Website Management Audits 197

7 Shifts

JANUARY 20, 2023

It's hard enough to manage a higher workload without delivery. Next, promote your contest or giveaway through social media and other channels. Advertise on social media Social media is one of the most powerful tools at a restaurant's disposal. And best of all, they're easy to set up and manage.

Specials 195

Specials 2023 Social Media Email Marketing 195

Modern Restaurant Management

JANUARY 22, 2024

How do you manage your restaurant in a modern and efficient way? Engage consumers using social media, storytelling, and events to create a deep emotional tie that extends beyond the plate. Make sure your website is mobile-friendly, provide online reservations, and think about building a user-friendly mobile app.

Loyalty Program 181

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 181

Modern Restaurant Management

JUNE 24, 2021

Creating and deliver engaging content, maintaining customer communications, establishing an online presence, reviewing data-driven analytics, setting up paid advertising initiatives…all of these important steps take time. This often means marketing and advertising efforts are done on-the-fly or simply 86’d.

Marketing 203

Marketing Social Media Mobile Ordering Website Management 203

Open for Business

MAY 16, 2024

Diners are doing more research than ever and a restaurant website is a critical touchpoint of the guest experience. There’s a common misconception that building a restaurant website will incur significant expense or require advanced technical skills. Why is a restaurant website important?

Website Management 78

Website Management Email Marketing SEO Seasonal Menu 78

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. Where are they going after?

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

SEPTEMBER 21, 2023

When people search online to find a local business, they're usually ready to make a purchase and are more likely to become customers than those casually browsing the web or social media platforms. Verify your business to confirm that you are the owner or manager. More on this in the next topic!

SEO 203

SEO Website Management Email Marketing Online Ordering 203

Modern Restaurant Management

NOVEMBER 1, 2022

Restaurant guests in cost-saving mode are eating out less and more conscious of menu prices, according to Restaurants: Consumer Trends Fall 2022/Winter 2023 a report produced by Provoke Insights in collaboration with Modern Restaurant Management (MRM) magazine.

Fine Dining 189

Fine Dining Seasonal Menu Social Media 2022 189

Restaurant Engine

OCTOBER 11, 2023

1: Regularly Share Reviews on Social Media One of the best ways to leverage reviews to boost your online following is to post them regularly on your social media accounts. You can also direct people to your website to see more of your Google reviews. Are they on your website?

Social Media 110

Social Media Email Marketing SEO Website Management 110

Indoor Media

OCTOBER 4, 2021

Simply visiting your Google My Business dashboard and setting up your profile puts you on the (Google) maps, making you more visible to local searches and boosting your local advertising strategy. You must be the business owner or an authorized manager or representative.

Advertising 78

Advertising Social Media Website Management Email Marketing 78

7 Shifts

JULY 10, 2020

: A seating capacity goal (such as 100% of the allowed seating capacity) or a reservation booking goal A revenue goal—such as a volume number or percentage compared to pre-COVID A follower goal on social media from gaining new interest in your restaurant A return visit goal for diners who return to your restaurant after the grand opening 2.

Events 351

Events Social Media Kitchen Safety Seating 351

7 Shifts

OCTOBER 22, 2019

In a social media-heavy world, the visual appeal of a restaurant has become more important than ever. Instagram is influencing menu offerings, restaurant design, and marketing strategies. With social media, we're able to reach people around the globe—it's so important.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Modern Restaurant Management

NOVEMBER 19, 2020

By creating a social media presence, restaurant owners can utilize tools that these platforms offer such as localized advertising using demographic filters or using cookies and remarketing techniques to find repeating customers. This is key for collecting data, and enables the restaurant to create targeted advertising materials.

Social Media 215

Social Media Online Ordering Coupons Advertising 215

Modern Restaurant Management

DECEMBER 10, 2021

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. Promotion and advertising are what we call a restaurant’s “secret sauce.” Others tend to emphasize their cheaper menu options.

Marketing 226

Marketing SEO Front of House Website Management 226

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Create a contactless experience via QR Codes with a contactless menu and contactless check-ins. 'Safety' Keegan Brown, Marketing Manager Easy On Hold & Brand Music.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Modern Restaurant Management

MAY 14, 2020

With social distancing guidelines specifying six feet of distance between customers in essential businesses, and most states ordering stay-at-home and shelter-in-place mandates, many restaurants that previously focused only on exceptional dine-in experiences, or those that thrived on foot traffic, have been forced to shutter.

Customer Experience 223

Customer Experience Online Ordering Social Media Mobile Ordering 223

7 Shifts

NOVEMBER 9, 2022

You can use a newsletter to update them about a new location opening , special offers, menu upgrades, or food-based events. Restaurants often use social media to target users. Don't let your customers leave your website without offering value. Recommended Resources: Free Restaurant Management Excel Templates.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Indoor Media

JULY 19, 2021

So you’ve decided to start creating advertisements for your business. You know exactly what channels you’re going to leverage — maybe Yelp, Cartvertising, billboard advertising, and some Facebook ads. Now, the only thing you have to do is create, store, and manage those marketing materials. You’ve done all the research.

Marketing 78

Marketing Management Management Advertising 78

Restaurant Engine

FEBRUARY 28, 2024

You want to create a list of all the food trucks in your area along with the type of menu they offer and where they generally are located. Does anyone have a menu like yours? Bottom line – you want to know if there is demand for your particular menu, or if you can create demand because no one else is offering anything like it.

Food Truck 52

Food Truck Food License Website Management 52

Modern Restaurant Management

OCTOBER 4, 2021

But the advertising and marketing also sells a snarky sense of humor , elevating the simplistic brand design to create a funky, unique personality that appeals to the target market. Experts suggest calming, fresh greens for a restaurant that focuses on a healthy menu, for instance. Manage Social Media.

Marketing 189

Marketing Loyalty Program Social Media Online Ordering 189

Restaurant Engine

OCTOBER 5, 2022

Restaurant owners and managers realize the importance of making their restaurant and their food shine on Instagram. Some restaurant owners go as far as picking out their table décor, so it looks good with their menu items when they photograph them for Instagram. Diners want to feel connected to you through your social media photos.

Social Media 72

Social Media Food Website Management Consumer Goods 72

Restaurant365

APRIL 9, 2020

Keep in mind how different groups respond to different advertising. Local Search Engine Optimization (SEO) is optimizing your local restaurant website to rank highly on Google pages for the keywords that local area users will search about your city or state (like “best pizza Chicago”). Optimize your menu engineering.

Marketing 88

Marketing Social Media SEO Email Marketing 88

Open for Business

MARCH 21, 2023

Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising. Social media: Word-of-mouth marketing includes organic social media mentions.

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78

Next Restaurants

DECEMBER 18, 2019

As stated by experts at the Timmerman Group , proactive marketing “is marketing or advertising that places your product or service in the places where people are not already looking. Social media ads as well as display advertising are great proactive marketing channels and have the potential to reach hundreds of customers.

Social Media 103

Social Media 2020 Influencer Website Management 103

Modern Restaurant Management

MAY 21, 2020

However, as long as you keep the spotlight on food safety – sanitization, employee health monitoring and personal hygiene, and social distancing – your restaurant won’t be a hub of contagion. High-end restaurants that tend to have a pricier menu should look to add more affordable items. Publicize Your Reopening.

Social Media 215

Social Media Food Safety Cash Management Kitchen Safety 215

Sling

NOVEMBER 24, 2021

1) Build Buzz With Social Media. Social media is one of the best ways to reach a large audience for your grand opening. Spread the word via mainstays like Twitter, Facebook, Pinterest, and Snapchat, but don’t forget local social media apps as well. 5) Don’t Neglect Traditional Media Channels.

Small Business 148

Small Business Social Media Advertising Events 148

Apicbase

JANUARY 12, 2023

It takes fewer resources than social media. Fluctuating reach on social media can be detrimental to marketing. Email is the best way to reach customers wherever they may be—without paying for advertising space. Brand new seasonal menu? Include appetizing photos of menu items. Latest chef’s special?

Email Marketing 52

Email Marketing Marketing Tip Distribution Social Media 52

Apicbase

AUGUST 5, 2022

When you’re a local eatery with a long-standing presence in the area, you can get away with social media and a couple of good reviews. Even before potential customers try your food, they should get a feel for the kind of dining experience you offer by just walking past your restaurant or glancing at your website.

Marketing 97

Marketing Operations Social Media Email Marketing 97

The Restaurant Times

MAY 31, 2020

Optimize Your Website. Setting up a website with the option to order food online is a must for a delivery-only restaurant business. Having a proper website in place widens the scope of new revenue streams and offers wonderful customer engagement opportunities. Harness The Power Of Social Media.

Social Media 91

Social Media Online Ordering Mobile Ordering Website Management 91

Restaurant Engine

JUNE 10, 2020

Like all social media platforms, Instagram is free to use, unless you decide it’s time to advertise on the platform. All you’ve spent is your time, if you are doing the posting, or what you’d pay a social media manager. You can start with your website , email marketing, and even in your restaurant.

Social Media 99

Social Media Influencer Website Management Email Marketing 99

The Restaurant Times

SEPTEMBER 22, 2021

In a pandemic-affected world, a restaurant website is critical for your restaurant. A website is a tool for branding, expanding business opportunities, effectively engaging customers, and other stakeholders. Your restaurant website acts as an online storefront and defines your online identity. . Social Media Integration .

Social Media 59

Social Media SEO Website Management Online Ordering 59

Lavu

NOVEMBER 18, 2022

Sample Menu: Put together a listing of the food and drink options you want to offer at your pizzeria. For tips on creating your menu, download Lavu’s free guide: How to Create a Successful Restaurant Menu. Team and Management: Introduce your team, and share a brief bio about each member of your leadership team.

Loyalty Program 78

Loyalty Program Download Document Point of Sale 78

Sling

JULY 4, 2021

Post it on every social media channel you can think of. Then, like the video you shot, display them on all your social media channels, on your website, and in your blog posts. 4) Become A Master Of Social Media. Social media is everywhere these days because billions of people are using it.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Modern Restaurant Management

DECEMBER 28, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their opinions on what we can expect in 2021. Just Salad was the first national restaurant chain to label its entire menu with carbon emissions similar to how brands like Allbirds had done in the retail sector. Here are their responses.

2021 230

2021 Mobile Ordering Loyalty Program Kitchen Safety 230

Modern Restaurant Management

JUNE 15, 2021

Plus, 43 percent of consumers told business news and insights website The Manifest that they prefer to order delivery from restaurants directly rather than from a third-party service. As its menus adapt to consumer behavior, this technology could drive larger and faster orders – and higher revenue.

Technology 203

Technology Loyalty Program Front of House Online Ordering 203

The Restaurant Times

OCTOBER 5, 2021

Your Website Is Your Brochure. Do you have your website? Before you dive into this world, make sure you have a simple yet engaging website for your restaurant business. Your website is your business card. People visiting your website are potential customers. People visiting your website are potential customers.

Email Marketing 64

Email Marketing Marketing Social Media SEO 64