Remove 2024 Remove Equipment Remove Loyalty Program
article thumbnail

Customer Experience in the Restaurant Industry: Reflections and Predictions through an AI Lens

Modern Restaurant Management

2024 was a year of experimentation with AI, with restaurants testing it on customer-facing interactions, like AI drive-thru ordering, with varying degrees of success. Restaurants succeed or fail based on loyalty, which is a direct result of customer experience. One answer to the brand loyalty challenge is to improve personalization.

article thumbnail

2025 Outlook: Experts Weigh In on Restaurant Trends and Challenges, Part One

Modern Restaurant Management

– Frenchie Audette, VP of Food Service at Divert In 2024, the restaurant industry continued to adjust to changes sparked by 2020. After a challenging 2024, it’s promising to see restaurant operators looking ahead to 2025 with optimism.

2025 419
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

From Garnish to Secret Sauce: How Loyalty Has Become the Real Revenue Driver

Modern Restaurant Management

For years, loyalty building was treated like a garnish that operators sprinkled on top of the “entrees” of bigger promotional strategies like traffic, advertising, and limited-time offers. Loyalty is proving to be the secret sauce — the flavor that ties the whole dish together and keeps guests coming back for more. .=

article thumbnail

MRM Research Roundup: AI Investment Heating Up and Summer Dining Dos and Don’ts

Modern Restaurant Management

percent in 2024 — falling short of the 4.1 Restaurants must now navigate a razor-thin margin between maintaining customer loyalty and managing escalating costs. Meanwhile, Chili’s, which saw average unit volumes increase 16 percent in 2024 , experiences a 3 percent satisfaction drop to 78. At the same time, U.S.

article thumbnail

‘AI Has the Potential to Truly Become the Brain of the Restaurant.’

Modern Restaurant Management

.” How AI is Revolutionizing Restaurants , a Deloitte report based on a survey of 375 global restaurant executives in 11 countries fielded during Q4 2024, explores how operators are using AI. Looking ahead, we do expect to see AI applications for customer loyalty and employee experiences to gain traction.

article thumbnail

Restaurant Giants Declare War on Digital Chaos

Modern Restaurant Management

Reliable experiences build brand loyalty, and systemic processes lead to reliable profit margins. The 2024 State of the Restaurant Industry report revealed that 22 percent of restaurant operators plan to invest in technology like POS software, back-of-house systems, and data analytics in the near future.

article thumbnail

Lessons from the Pandemic: What Restaurants Need to Know Now

Modern Restaurant Management

Loyalty programs and app-exclusive deals. According to RMS’s 2024 survey, Dining in the Digital Age , millennials rank app-only promotions as the most valuable app feature, while Gen X and Boomers favor loyalty-based incentives. Digital transactions now make up 18.6 What drives app usage?