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MRM Research Roundup: 2022 Restaurant Trends

Modern Restaurant Management

71 percent rely on delivery for 11 percent or more of sales. 33 percent rely on delivery for more than 20 percent of sales. 65 percent rely on mobile ordering for 11 percent or more of sales. 25 percent rely on mobile ordering for more than 20 percent of sales. Investment in delivery and mobile ordering pays off.

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Restaurants with Strong Brand Identities Captivate Gen Z

Modern Restaurant Management

As one of the largest generations of consumers, they continually influence the ways restaurants innovate, and there are identifiable characteristics that differentiate Gen Z consumers from their older counterparts. Born between 1997 and 2012, Generation Z is a demographic known for being tech-savvy and socially conscious.

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Building the Value Equation as We Approach the Price Ceiling 

Modern Restaurant Management

To answer that question, Revenue Management Solutions (RMS) examined two factors: the impact of price increases on QSR sales performance and consumers’ perception of value. As indicated in the above chart, when price increases surpassed 10-13 percent, traffic started to decline severely, negating some or all of the net sales benefits.

Pricing 203
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What Trends Are You Seeing and What Can We Expect to See More of in 2022?

Modern Restaurant Management

We expect restaurants to place more emphasis on these things given increased competition in the space as operators aim to increase brand loyalty both internally and externally. Operators should gravitate towards technology to automate inventory and track costs and sales to determine the best course of action.

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MRM Franchise Feed: Church’s Goes Hybrid and Curry Up Incentives Now

Modern Restaurant Management

This program, piloted last year, is designed to help KFC team members build short-term savings and create lasting savings behaviors. “This program is a way to empower and equip restaurant employees with tools and resources to help them succeed and achieve their goals. . To be able to offer these types of resources means a lot.

Franchise 203
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MRM Franchise Feed: Frictionless QDOBA and Crisp & Greens Goes National

Modern Restaurant Management

“The concepts are designed with our consumer in mind and position our stores to grow sales within and outside the four walls, while reducing buildout costs for franchisees.” ” Many of the concepts are designed to grow off-premise sales, including ghost kitchen formats and smaller takeout footprints as low as 1,000 sq.

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How QR Code Ordering Can Increase Restaurant Revenue and Efficiency

Mad Mobile

A 2022 Deloitte Study found that consumers spend an incredible 20% more when ordering through technology like tableside ordering , online menus, and handheld POS devices. Welcome to the digital age of dining, where QR codes are becoming the cornerstone of a modern, efficient, and engaging restaurant experience. What is a QR code?