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11 Restaurant Marketing Strategies That Work in 2021 & 2022

7 Shifts

Is your website optimized, and does it provide a good user experience? Assume a customer discovers your website but cannot identify where you are located or how to contact you. If we consider Google, having such information on your website helps it appear in geo-targeted searches. Loyalty Rewards. Try 7shifts for Free.

Marketing 397
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How Customer Loyalty Programs Can Supercharge Your Restaurant in 2021

Goliath Consulting

The benefits of having loyalty programs—particularly mobile programs—have become more noticeable due to the pandemic. Customers are prioritizing value, convenience and speed more than ever, and loyalty programs that are able to provide these perks are reaping the benefits from growing sales to more return customers.

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How Customer Loyalty Programs Can Supercharge Your Restaurant in 2021

Goliath Consulting

The benefits of having loyalty programs—particularly mobile programs—have become more noticeable due to the pandemic. Customers are prioritizing value, convenience and speed more than ever, and loyalty programs that are able to provide these perks are reaping the benefits from growing sales to more return customers.

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Restaurant Experts’ 2021 Outlook, Part Two

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their opinions on what we can expect in 2021. And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond. Here are their responses. To read part one, click here.

2021 230
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MRM Research Roundup: Mid-September 2021 Edition

Modern Restaurant Management

Uncovering consumer confidence and preferences in an ever-shifting market as a result of COVID-19 restrictions, Restaurants Canada is shining a light on what restaurateurs and chefs can expect with the release of the 2021 Discerning Diner Report. 78 percent of Canadians have ordered delivery within six months prior to the survey.

2021 178
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MRM Research Roundup: End-of-May 2021 Edition

Modern Restaurant Management

In addition to the emergence of indoor dining, it explores rising competition between fast food and fast casual restaurant brands with COVID restrictions loosening. The data finds consistent consumer behavior across both restaurant categories signalling the distinctions between fast food and fast casual restaurants are quickly evaporating.

2021 189
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The Complete Guide to Creating a Winning Restaurant Newsletter (+Real Examples)

7 Shifts

Consumer-facing industries like food & beverage see more short-term purchases based on emotional triggers—which means maintaining a healthy bottom line becomes a challenge without a dedicated customer base. When done right, email marketing works wonders—you stay top of mind and increase order values. Increase online orders?