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Simple Restaurant Marketing Plan for 2020 [PDF Template]

7 Shifts

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. There are only 4 months of 2020 left where you can push your restaurant’s marketing hard and set yourself up for success going into 2021. Whereas takeouts could create fast-paced and mouth-watering videos of the burger-making process.

Marketing 418
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Restaurant Customer Experience 2020: What Customers Expect

Focus POS

Today’s diners are well-connected, tech savvy, and expect a high-quality restaurant customer experience—whether visiting a five-star restaurant, fast-casual, or the drive-through. In doing so, the opportunity to fast upsell and cross promote increases with all the menu options at their fingertips. Loyalty Perks.

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Restaurant Insiders on 2020 Lessons Learned, Part Two

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine asked restaurant industry insiders for their perspection on 2020: What lessons did you learn and what do you feel the restaurant industry learned this year? We’ve also noticed the increased importance of loyalty programs at times like this. Here are their responses.

2020 197
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MRM Research Roundup: Mid-April 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the dismal March restaurant sales, security, loyalty, trends and teen consumer behaviors. Fine dining and upscale casual were the worst performing segments during March based on same-store sales growth. March Sales Decline. percent in March.

2020 196
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MRM Research Roundup: End-of-September 2021 Edition

Modern Restaurant Management

Intriguingly, it appears fast casual restaurants have started taking back the customers they lost to quick serve restaurants since the pandemic, with consumers visiting fast casual restaurants more often, up to 24 percent from 21 percent in May. Loyalty programs yield repeat business. Fast Casual.

2021 170
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Be Nimble, Be Quick: What Consumers Want in 2021

Modern Restaurant Management

The old nursery rhyme, “Jack be nimble, Jack be quick” could sum up the actions of successful restaurant operators in 2020. QSRs and fast casuals are right to innovate and add to the drive-thru lane, but the investment is only as good as the execution, according to consumers. In other words, you have to be quick.

2021 195
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MRM Research Roundup: End-of-May 2021 Edition

Modern Restaurant Management

In addition to the emergence of indoor dining, it explores rising competition between fast food and fast casual restaurant brands with COVID restrictions loosening. “The data strongly signals long wait times are a vulnerability for fast food restaurants as they compete for customers. . Fast food reigns supreme.

2021 189