ChowNow

FEBRUARY 12, 2025

Whether youre an independent operator or part of a small chain, visibility is everything. Between online reservations, third-party delivery apps, and direct ordering from your website, digital interactions often happen before a guest ever steps through your doors. Even if your food is incredible, youre not operating in a vacuum.

2025 195

2025 Marketing Email Marketing Operations 195

Modern Restaurant Management

DECEMBER 23, 2024

Reviews are a key to ensuring new customers keep walking through your doors and legions of SEO experts are focused on ranking your website higher on Google Search Results and becoming Local SEOs to rank your Restaurant higher on Google Maps. You need to actively manage your reviews as a cornerstone of your business strategy.

2025 308

2025 SEO Social Media Front of House 308

Modern Restaurant Management

DECEMBER 10, 2020

Some of these strategies include: Optimizing the Website. Optimizing restaurant websites is an important part of driving sales in any business climate but is critical in the pandemic environment. Optimized websites have a clean, uncluttered, navigable design and, most importantly, are Google-friendly. Focusing on local SEO.

Marketing 563

Marketing Social Media SEO Website Management 563

ChowNow

JUNE 6, 2025

That’s a significant amount of lost business tied to something you can improve on your own, but the problem is that most operators have no idea where to begin fixing the issue. Website and SEO Your restaurant website should be mobile-friendly, load quickly, and super easy to navigate. Here’s what to focus on.

Social Media 195

Social Media Online Ordering Email Marketing Website Management 195

ChowNow

FEBRUARY 21, 2025

Youll learn how to: Make your website easier to use Improve your restaurants online visibility so more customers find you Offer rewards to create more repeat customers Leverage third-party apps to drive more customers to your direct ordering system And so much more. The first step is making sure your website is mobile-friendly.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

Modern Restaurant Management

FEBRUARY 25, 2022

Having a website, learning even a little about search engine optimization (SEO), and filling out your Google My Business (GMB) template should all be something you already have in place. Build and Optimize Your Website. If you do already have a website, you need to ensure it loads quickly and is easy to navigate.

2022 531

2022 Marketing Email Marketing Social Media 531

Modern Restaurant Management

DECEMBER 10, 2021

You can then use these photos on your menu, Instagram and Facebook page, website, and other listing platforms that feature your restaurant. Make Use of Local SEO and Content Marketing. How much do you spend on creating your website and promoting it online? Let the pictures speak a thousand words. Create a Conversation Trigger.

Marketing 567

Marketing SEO Front of House Website Management 567

Modern Restaurant Management

JANUARY 24, 2023

In the digital age, online reputation management is critical for business success. This creates the necessity for restaurant reputation management strategies to amplify positive reputation while downplaying negative criticism. ORM increases your website’s authority. Here’s how you can hit the ground running.

Social Media 493

Social Media Website Management SEO Customer Experience 493

Modern Restaurant Management

NOVEMBER 7, 2023

The landscape of digital marketing is constantly evolving, presenting both challenges and opportunities for restaurant operators. If you’re not marketing yourself online or devising a powerful local search engine optimization (SEO) strategy, how are they going to find you? In many cases, trends are a good thing.

Marketing 508

Marketing Social Media SEO Front of House 508

ChowNow

JUNE 20, 2024

Aside from making sure everything is up and running properly and customers are happy, owning and operating a restaurant often means you work as your own marketing machine, and oftentimes, you have to get creative. That’s where SEO for restaurants comes in and can be incredibly important. What is SEO?

SEO 195

SEO Social Media Website Management Mobile Ordering 195

Modern Restaurant Management

JUNE 24, 2021

Here are five additional benefits to outsourcing your restaurant’s digital marketing activities: Cost Savings : Instead of hiring an in-house digital and/or social media manager, outsourcing marketing efforts to an agency will ultimately be the better investment. Think for a moment about your restaurant’s current online presence.

Marketing 508

Marketing Social Media Mobile Ordering Website Management 508

Modern Restaurant Management

FEBRUARY 12, 2024

Beyond the brick and mortar, there are many digital assets to manage during the transition phase. If a domain name is lost, the valuable search engine optimization (SEO) associated with it is erased. The same applies to websites on other platforms like WordPress or Drupal.

Social Media 454

Social Media SEO Online Ordering Website Management 454

ChowNow

MARCH 14, 2025

Operators who ignore this opportunity risk losing significant revenue to their competitors while missing out on the chance to build a stronger connection with their customers. Many restaurants struggle with high third-party app fees, low website traffic, and clunky ordering experiences that drive customers away.

Ordering 195

Ordering Mobile Ordering Online Ordering Email Marketing 195

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Keegan Brown, Marketing Manager Easy On Hold & Brand Music. What’s working right now: Hours should be updated everywhere: Facebook, google my business, yelp, your website, etc.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Next Restaurants

JULY 23, 2021

As a restaurant business owner, it is sometimes difficult to juggle operating and marketing your restaurant all at once. Hence, here are the five tips to write an SEO plan for your restaurant’s website. #1 The first and probably most important rule of creating a great SEO plan is research. By Nancy Howard, Contributor.

SEO 179

SEO Website Management Email Marketing Social Media 179

Perfect Daily Grind

JUNE 15, 2025

Current market challenges mean it’s never been harder to operate a coffee business – and this includes marketing and branding. High and volatile green coffee prices , along with increasing operational costs, are creating a more competitive market. The impact of AI on SEO is most notable.

Marketing 110

Marketing Email Marketing Social Media SEO 110

7 Shifts

OCTOBER 28, 2024

You can also integrate your restaurant's POS system with customer relationship management (CRM) software to better understand your customer base. Social media, SEO, and word-of-mouth are powerful tools for attracting new customers without spending a fortune. Reduce your overall operational costs even further with 7shifts.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

Modern Restaurant Management

AUGUST 28, 2024

Modern Restaurant Management (MRM) magazine connected with Kim Lawton, founder and CEO of New York City-based marketing agency Enthuse to discuss social media accountability, safeguarding a brand, best practices and more. Lawton has 25 years of experiential operations and marketing experience spanning branded consumer products.

Social Media 442

Social Media Loyalty Program Customer Service Customer Experience 442

Web Diner

MARCH 21, 2025

Local SEO isn’t just another marketing buzzwordit’s the digital equivalent of having your restaurant on the most visible intersection in the neighborhood. Our expertise in restaurant-specific local SEO has made them the go-to partner for businesses seeking to dominate their local digital landscape.

SEO 62

SEO Website Management Audits Mobile Ordering 62

Modern Restaurant Management

NOVEMBER 3, 2022

To help you out, here's what this SEO expert has to say. Reviews On My Website’s Google Review Widget does a great job of this. Collect Reviews via Your Website. If you’re selling a product or service online, collecting reviews through your website itself can be very effective.

Email Marketing 508

Email Marketing Customer Service Website Management Customer Experience 508

7 Shifts

OCTOBER 22, 2024

To do so, you must have an optimized website and engaging social media profiles. Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices. If your website isn’t optimized for mobile, you could be losing out on potential customers.

Book 195

Book Marketing Email Marketing Social Media 195

Restaurant365

MARCH 4, 2022

Don’t leave it to chance that search engines will automatically return your website when a search is conducted. Search Engine Optimization, or SEO, is a great way to increase your revenue by growing your customer base with patrons who may not have otherwise found your restaurant. By increasing your SEO.

SEO 156

SEO Email Marketing Website Management Consumer Goods 156

Chowly

APRIL 30, 2025

SEO for Independent Restaurant Operators How to Increase Online Orders and Get Found First If youve ever Googled how do I increase online orders for my restaurant?youre Top SEO Challenges for Restaurants Most independent restaurant operators dont have the time, tools, or bandwidth to manage SEO the right way.

SEO 40

SEO Operations Website Management Online Ordering 40

Social Hospitality: Restaurants

MARCH 27, 2020

Hilton Hotels had to furlough much of its staff and has set up a website for those employees to find work. Develop a flexible operating procedure when everything reopens. Take advantage of campaign management software to schedule these posts ahead of time and keep your messaging aligned. Putting it All Together.

Hospitality 454

Hospitality Marketing Travel Hotels 454

7 Shifts

MAY 31, 2024

Let’s be honest - you’re a restaurant operator, not a marketing expert. But the revenue restaurants get from digital channels like their mobile apps and websites surpasses the 32% of revenue they generate onsite and 26% over the phone. You got into this business because of your passion for food and hospitality.

2024 221

2024 Marketing Email Marketing SEO 221

Modern Restaurant Management

OCTOBER 4, 2021

Manage Social Media. But just as important as starting your own social media account is claiming and managing the pages for the restaurant on Yelp, Google, and other similar sites. This means making sure there are links to the website and menu, and ensuring that the phone numbers and address information are all up to date.

Marketing 474

Marketing Loyalty Program Social Media Online Ordering 474

7 Shifts

AUGUST 18, 2024

Specialty bars focus on a particular type of drink or theme, such as wine bars or cigar bars, but can be much more expensive to manage. Setting up an LLC requires filing paperwork with your state government and drafting an operating agreement that outlines the LLC's rules and regulations. So what do you do?

Bar 370

Bar License Email Marketing Customer Service 370

7 Shifts

NOVEMBER 1, 2022

Restaurant owners and operators wear a lot of hats. They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. Creating an SEO-optimized website. Anyone can create a sleek, multifunctional website these days.

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

JULY 20, 2022

The right partner should be able to employ all the local search-specific tools and content management solutions that exist today. This starts with the basics—are your hours up to date, menus and address correct, and website driving to the correct URL? Ensure you have a good content partner in place.

Advertising 474

Advertising Consumer Goods Transportation 2022 474

Modern Restaurant Management

OCTOBER 9, 2024

In fact, according to a recent report from ezCater, 97 percent of restaurant operators expect to see year-over-year growth. But business catering is a different beast requiring different menus, operations, and technology. So, how can operators best invest in their businesses to meet the needs of local businesses?

Catering 221

Catering Dietary Restrictions Seasonal Menu Tip Distribution 221

7 Shifts

AUGUST 26, 2021

The fast-paced nature of the restaurant industry makes it difficult for owners and managers to sit down, let alone read reports, restaurant magazines and blog posts to gain industry knowledge. podcast website. podcast website. podcast website. podcast website. The solution is simple: Podcasts! The Garnish by Toast.

Coaching 195

Coaching Website Management Email Marketing Retail 195

7 Shifts

MAY 23, 2024

In fact, 45% of restaurant operators expect their competition to be much more intense in 2024 than last year. This is a restaurant revenue management strategy that can help ensure optimal ingredient usage and prevent over-portioning. It can also be a great step to creating more accurate inventory management!

Social Media 195

Social Media Loyalty Program Email Marketing Seasonal Menu 195

Chowly

JUNE 18, 2025

But if you're an independent restaurant operator trying to increase margins, drive more direct orders, and track real-time performance, branding alone won’t cut it. Independent restaurant operators don’t just need return on investment (ROI). 5 Questions Every Operator Should Be Able to Answer Are your ads driving first-party orders?

Marketing 40

Marketing SEO Mobile Ordering Email Marketing 40

The Rail

AUGUST 8, 2024

However, implementing advanced tools can provide a competitive edge, helping restaurants optimize operations and improve profitability. These tools can automate sales processes, shorten the workflow, and capture and manage data. Plus, advanced sales operations tools also incorporate customer relationship management (CRM) functionality.

Loyalty Program 130

Loyalty Program Website Management Social Media Online Ordering 130

Next Restaurants

SEPTEMBER 4, 2024

However, it’s not just about collecting reviews; it’s also about managing them. A well-maintained blog can drive organic traffic to your website by providing engaging content such as recipes, cooking tips, and behind-the-scenes stories. This content improves your SEO and positions your restaurant as an industry authority.

SEO 122

SEO Online Ordering Website Management Customer Experience 122

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Landlords remain supportive but are taking steps to protect their legal rights as they look to pay operating costs and taxes.

2020 493

2020 Mobile Ordering Loyalty Program Food Safety 493

Restaurant365

NOVEMBER 19, 2019

Becoming successful in the restaurant industry is difficult but staying ahead of operational challenges is even harder. To prepare for the new year, restaurant owners, operators, and managers need to start planning now. Here are the top 10 operational challenges restauranteurs should expect in 2020: 1.

2020 92

2020 Operations Mobile Ordering Social Media 92