7 Shifts

OCTOBER 22, 2024

With 90% of diners checking a restaurant online before visiting, you also need a strong online presence to attract and boost reservations. Let’s explore 26 proven online marketing strategies to help your restaurant thrive. A smooth mobile experience keeps people engaged and leads to more online bookings.

Book 195

Book Marketing Email Marketing Social Media 195

7 Shifts

AUGUST 12, 2020

But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book. What are they ordering? One key aspect of your website is search engine optimization (SEO).

Marketing 418

Marketing 2020 SEO Loyalty Program 418

ChowNow

APRIL 25, 2025

Building a restaurant email marketing list might be the single most underrated move an operator can make to grow their business. Countless studies have shown that email marketing campaigns deliver one of the highest ROIs ( $42 for every $1 spent ) of any marketing channel, often beating out paid ads, social media, and even SEO.

Email Marketing 195

Email Marketing Marketing Loyalty Program Online Ordering 195

7 Shifts

OCTOBER 9, 2020

Diners are turning to online ordering in increasing numbers because of COVID-19 pandemic restrictions on on-premise dining. According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. Online ordering - Ditto.

Design 397

Design Online Ordering Social Media Website Management 397

Modern Restaurant Management

SEPTEMBER 16, 2020

Below are a few examples of small and big F&B chains applying unique marketing techniques. What’s working right now: Hours should be updated everywhere: Facebook, google my business, yelp, your website, etc. Pizza chains still getting orders via phone 70 percent of the time. Burger King putting a QR Code in the VMAs.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

7 Shifts

OCTOBER 22, 2024

89% of people do dining research on their phones, so if you’re not making the most of your online presence, you're missing out on a huge opportunity. When a restaurant participates in local events or partners with local businesses, it becomes part of the neighborhood’s fabric.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Modern Restaurant Management

AUGUST 17, 2020

Thirty-nine percent of those in the US and 36 percent in the UK ordered more frequently from their local restaurant than before the crisis. "Throughout Ninety-five percent of Americans and 87 percent of those in the UK noted they often ordered take-out before stay-at-home orders began. Mixed take-out bag.

2020 493

2020 Mobile Ordering Loyalty Program Food Safety 493

Modern Restaurant Management

OCTOBER 4, 2021

Setting aside the fact that giant character costumes may occasionally make small children cry from fear, on the whole it’s a fun way to appeal to the family demographic and make the brand personality even more clear. This is true for any type of business, but especially for restaurants. Keep Your Online Menu up to Date.

Marketing 474

Marketing Loyalty Program Social Media Online Ordering 474

Modern Restaurant Management

MAY 18, 2021

When COVID-19 forced restaurant shutdowns more than a year ago, foodies sprung into action to help our favorite businesses survive what we thought would be a slow few weeks. By August 2020, Americans reported ordering takeout 2.4 times a week, spending a total of $67 weekly since the start of the pandemic.

Delivery 422

Delivery Kitchen Safety Social Media Online Ordering 422

Modern Restaurant Management

JANUARY 31, 2025

The research found that businesses worldwide – particularly restaurants – intend to experiment more in 2025, especially with customer retention programs like loyalty, as they face the triple challenge of sustained high inflation, shrinking consumer wallets and the need to raise prices across the board.

Marketing 221

Marketing Loyalty Program 2024 2025 221

7 Shifts

NOVEMBER 1, 2022

Your marketing plan is the cornerstone of your restaurant's success and business plan. Their business grows by word of mouth—one of the best marketing tools in the book. A great marketing plan starts with a deep knowledge of what makes your business your business and not anyone else's. Your mission statement should be.

Seating 221

Seating Email Marketing Marketing SEO 221

ChowNow

SEPTEMBER 9, 2024

A restaurant marketing plan is a critical component of your overall business plan. It outlines your marketing strategy and helps both new and established restaurants to: Attract new diners Obviously, more customers are better for your business! Drive repeat business Loyal, repeat customers are hugely important.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book. What are they ordering? One key aspect of your website is search engine optimization (SEO).

Marketing 195

Marketing 2021 SEO Loyalty Program 195

7 Shifts

MAY 31, 2024

You got into this business because of your passion for food and hospitality. Best restaurant marketing tools, software, and platforms for your business We rounded up and categorized various restaurant marketing tools by type, including email marketing, SEO, SMS, and social media tools. Let’s go over each category.

2024 221

2024 Marketing Email Marketing SEO 221

7 Shifts

MAY 23, 2024

This proves that any restaurant business owner who wants to survive in this economy should be open to trying unconventional sales strategies to attract customers and continue making a profit. That said, we've compiled some of the best techniques for increasing restaurant sales and taking your business to new heights.

Social Media 195

Social Media Loyalty Program Email Marketing Seasonal Menu 195

Indoor Media

MAY 13, 2021

Let’s face it, a lot of work goes into running a business. Small business owners are asked to wear a lot of hats and manage many projects simultaneously. Tap into Specialized Knowledge If you’re running a salon, restaurant, or dry cleaning business, there’s no need to master the world wide web.

Small Business 78

Small Business Hiring Advertising Website Management 78

The Restaurant Group

NOVEMBER 20, 2024

Enhance Your Online Presence Create a User-Friendly Website In today’s digital age, your website is your storefront. Optimize for Search Engines (SEO) Use relevant keywords and keep your content updated to climb the search engine ranks. Leverage Online Reviews Monitor platforms like Google and Yelp for honest customer feedback.

Loyalty Program 78

Loyalty Program Customer Experience Social Media Customer Service 78

The Rail

AUGUST 8, 2024

But the average monthly revenue for a restaurant that’s been in business for less than a year is $111,860.70. Boosting revenue is a top business priority for most restaurants these days, but how exactly can you do that? Boosting revenue is a top business priority for most restaurants these days, but how exactly can you do that?

Loyalty Program 130

Loyalty Program Website Management Social Media Online Ordering 130

7 Shifts

AUGUST 26, 2024

Google remains the top platform to search for local businesses and services. 62% of consumers use the search engine to find restaurants, while 51% cite it as the best tool to get more information on a dining establishment, so you should maximize your online presence. What’s a good Google Ad CTR for restaurants?

Customer Service 195

Customer Service Seasonal Menu Website Management Online Ordering 195

Bingage

JULY 18, 2020

Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing, the business can’t receive its greatest rewards. Do Register Locally (Basic SEO). Be easy to find out by your local audience, register your business on Google my business, and increase your searchability on Google.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Next Restaurants

AUGUST 7, 2020

When you’re trying to market your restaurant and your brand, the first things that likely come to mind are improving SEO , creating unique campaigns to draw attention, and perhaps even holding special events to draw customers into your space. That can have a huge impact on business marketing.

Marketing 177

Marketing Social Media SEO Customer Experience 177

7 Shifts

JUNE 16, 2024

Restaurant marketing strategies combine online and offline techniques to help managers create a strong brand identity, attract new customers, retain old diners, promote their restaurants, and ultimately increase revenue. Before implementing the marketing ideas, you must understand how to create a perfectly-tailored strategy for your business.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Bingage

JULY 18, 2020

Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing business can’t receive its greatest rewards. Do Register Locally (Basic SEO). Be easy to find out by your local audience, register your business on Google my business, and increase your searchability on Google.

Delivery 98

Delivery Marketing Social Media Email Marketing 98

Restaurant Engine

MAY 28, 2025

. #3: Update Your Website and Google Business Profile When customers visit your website and view your online menu , its often the first interaction they have with your restaurant. Update the Menu section on your Google Business profile and any third-party platforms like Yelp or TripAdvisor. Use eye-catching icons like New!

Menu 52

Menu Marketing Email Marketing Social Media 52

SpotOn

MAY 1, 2024

Getting your business discovered by potential customers is a challenging task. Small businesses can use paid ads, social media promotion, and other clever tactics to lure curious local customers to try a new food spot. But we all know how tedious this process can be, especially if your business wants to save more than it spends.

SEO 52

SEO Definition Online Ordering Website Management 52

Restaurant Engine

JUNE 14, 2025

If you find that your revenue drops are persistent, and you have fewer reservations, or even take out orders, it may be a sign that your restaurant isn’t what people are looking for. Talk to your staff, loyal customers, and even online reviewers to get honest feedback. Make small tweaks based on how people react.

Social Media 52

Social Media Email Marketing Website Management Uniforms 52

RGU

JANUARY 1, 2020

Debra Murphy As I was working on my content audit , I came across a couple of posts on small business marketing trends for the years 2013 and 2014. Each trend became a marketing must-have for small businesses. 8 small business marketing trends essentials1. 8 small business marketing trends essentials1.

Small Business 52

Small Business Marketing Email Marketing Mobile Ordering 52

Aaron Allen & Associates

MARCH 3, 2022

So whether you’re just starting out or you’ve been in the business for years, here’s the software that will help you increase productivity in your restaurant. . The POS simplifies record keeping and cash flow accountability as well as operations by sending the orders to the kitchen directly. Kitchen Display Systems.

Management 120

Management Management Mobile Ordering Point of Sale 120

Indoor Media

APRIL 5, 2018

William has been thinking about establishing his company’s presence online, and thinks that creating a website would be the best way to accomplish that. Your website is as important to the success of your business as the employees you hire and the product or service you offer. You need one. Website Builder. No, seriously.

SEO 78

SEO Mobile Ordering Social Media Small Business 78

SpotOn

AUGUST 12, 2024

Whether we like it or not, how customers find a business on the Internet can have a lasting effect on its overall reputation. In this guide, you’ll learn how your business can connect and supercharge your business profile pages on Google, Yelp, and Facebook. What is local SEO?

SEO 98

SEO Social Media Website Management Customer Service 98

Indoor Media

JULY 27, 2017

But, how can you find time to incorporate all of this helpful information for growing your business into your day to day routine? Breaking news is important in the restaurant business and Nation’s Restaurant News can help give you clever marketing tips to blow away the competition. Look no further! Modern Restaurant Management.

Blog 88

Blog Marketing SEO Website Management 88

Restaurant Engine

APRIL 23, 2025

Did you know Nations Restaurant News found that nearly 55% of millennials and 38% of all age groups have visited a restaurant or ordered food online after seeing the restaurant on TikTok? tweet this) Start small and test the water. Influencer partnerships are key to your 2025 restaurant marketing strategy.

Influencer 52

Influencer 2025 Website Management Email Marketing 52

Restaurant Clicks

NOVEMBER 5, 2017

How do you hire the right person to help your business grow? Before we get into the questions you need to ask when hiring a marketing position, let’s talk about all the areas of expertise you’ll need to cover in order to have a solid restaurant marketing plan. Online ads – creating, writing and designing campaigns.

Marketing 76

Marketing Email Marketing SEO Social Media 76

Lavu

DECEMBER 4, 2019

But the unique nature of a food truck requires different ways of doing business, and with it, a unique set of challenges. . Your website is a mirror of your business—if it looks a mess, you can be sure that a potential client will think your food truck is the same. Don’t let your site scare off customers.

Food Truck 78

Food Truck Catering Book Social Media 78

Gourmet Marketing

SEPTEMBER 10, 2021

If restaurant businesses have learned one thing from the COVID-19 pandemic, it’s that having an effective online presence is critical to surviving in a world dominated by e-commerce. Maybe the text is too small or the clickable elements are too close together. Good headers can also improve your SEO score.

Design 85

Design 2021 SEO Mobile Ordering 85

Restaurant Clicks

FEBRUARY 7, 2020

Restaurant profit margins are typically lower than those of other types of businesses. The gross revenue of your business is not the same as your profits – profit refers to what amount of money you netted after subtracting the total costs. They consist of your business’s sales volume and its cost of operation.

Point of Sale 84

Point of Sale Online Ordering Customer Experience Customer Service 84

Restaurant365

NOVEMBER 19, 2019

Restaurant inventory management involves a large number of moving pieces, many of which are “temporary” compared to other retail businesses. Automating tools like recipe costing, or using software like smart prep to reduce waste, can help streamline the business and adapt to food cost fluctuations.

2020 92

2020 Operations Mobile Ordering Social Media 92