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‘Cookie-Cutter Marketing Doesn’t Work in this Industry.’

Modern Restaurant Management

” As the agency celebrates its 15th anniversary, Embark is unveiling a new logo, updated website , and a refreshed slogan: “For the industry, by the industry.” Today, we can pull POS data, website analytics, social media insights, and CRM reports to make data-backed decisions and track ROI in real-time.

Marketing 474
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How to Calculate and Improve Your Bar’s Profit Margin

7 Shifts

It just goes to show how important drink pricing and cost management are to maximizing profits. Bars that effectively manage their inventory and reduce waste tend to maintain higher margins. Review your inventory and spot areas where there’s over-ordering and spoilage, especially for perishable items like food and garnishes.

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Restaurant Profit Margin: 7 Ways To Actually Make Your Operation More Profitable

SpotOn

This is all the income from your food and beverage sales, catering, branded merchandise, packaged goods, venue hire, etc. Your Cost of Goods Sold are your food and beverage costs along with the cost of any merchandise you sell. Check with your kitchen manager or accountant for these numbers. Labor costs. Overhead costs.

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MRM Research Roundup: To-Go Trends, State of the Plate, and Black Market Reservations

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features trends in off-premise, coffee wars, the AI lifeline, the return of lunch, and how teens spend their dollars. More than 60 percent say they’re ordering off-premises more often than a year ago. Older adults still prefer in-person ordering.

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Publish Your Website with These Best Restaurant Website Builders

7 Shifts

Did you know that three in four customers will visit a restaurant's website before dining at that restaurant? In an era when enabling online ordering is essential to running a restaurant, having an online presence for your restaurant is critical. Restaurant website builders make your website easy to update and maintain.

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Reopening Your Restaurant? Here’s Your Digital To-Do List

ChowNow

With a contactless dine-in model, your customers can view your menu, place an order, and pay using their own devices. If you use ChowNow for online ordering, it’s simple to create a dine-in option that’s convenient and safe. Use all of the online ordering channels you have. TripAdvisor.

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Ultimate Restaurant Website Design Guide for Beginners

7 Shifts

Diners are turning to online ordering in increasing numbers because of COVID-19 pandemic restrictions on on-premise dining. According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic.

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