7 Shifts

OCTOBER 22, 2024

To do so, you must have an optimized website and engaging social media profiles. Use data from your POS system, online ordering platform, or loyalty program to divide your customers based on factors like their dining frequency, preferences, or location. Segmenting your email list is essential for sending targeted offers.

Book 195

Book Marketing Email Marketing Social Media 195

7 Shifts

OCTOBER 28, 2024

For example, if you run a social media campaign or pay for online ordering integrations, all of these contribute to your overall marketing expenses. Many restaurants use POS systems that can differentiate between new and existing customers based on payment methods or loyalty program sign-ups.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

Modern Restaurant Management

MAY 17, 2023

Born between 1997 and 2012, Generation Z is a demographic known for being tech-savvy and socially conscious. Then, utilizing social media to differentiate your brand and showcase your identity to customers can help your brand stand out. Loyalty rewards don’t have to include discounts and coupons anymore.

Loyalty Program 474

Loyalty Program Mobile Ordering Social Media Online Ordering 474

ChowNow

MARCH 21, 2025

Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one. Lifestyle Choices: Do they prefer fast, casual meals or long, social dining experiences? Behavioral Factors: How Do Your Customers Dine?

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

ChowNow

FEBRUARY 12, 2025

By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door. Today, customers rely on Google searches, online reviews, and social media to decide where to eat.

2025 195

2025 Marketing Email Marketing Operations 195

ChowNow

MARCH 7, 2025

Every online order, email sign up, and reward program interaction generates valuable insightsbut if that data just sits there, youre missing a major opportunity. Similarly, tracking buying trends allows you to reduce food waste by ordering only what you needsaving money while ensuring you always have the right ingredients on hand.

Loyalty Program 195

Loyalty Program Email Marketing Online Ordering Point of Sale 195

ChowNow

FEBRUARY 21, 2025

Mobile ordering has become the preferred method for customers, with 71% saying they would rather use a restaurants branded mobile app over third-party platforms because its more affordable, easy to use, and personalized due to loyalty programs. Here is an example of a restaurants branded app.

2025 195

2025 Loyalty Program Mobile Ordering Online Ordering 195

Modern Restaurant Management

JANUARY 31, 2023

5 Use social media and email marketing to promote Super Bowl specials and gift card promotions to attract customers. Create a loyalty program that rewards customers for repeat visits during the Super Bowl. Between social media, loyalty programs, apps and email/text, restaurants have a built-in database of loyal customers.

Loyalty Program 461

Loyalty Program Social Media Email Marketing Online Ordering 461

Modern Restaurant Management

JUNE 12, 2024

Additionally, digital inventory management systems provide real-time stock updates, helping maintain optimal inventory levels, reduce waste, and ensure the availability of ingredients. AI-driven predictive analytics, for instance, help forecast demand, manage inventory, and reduce food waste.

Loyalty Program 473

Loyalty Program Mobile Ordering Dietary Restrictions Customer Experience 473

Modern Restaurant Management

JANUARY 8, 2024

– Jaime Bettencourt, SVP of Revenue Growth & Brand Strategy, Mood Media Over the coming years, we can expect technology to play an increasingly pivotal role in the restaurant industry. To capture their attention and loyalty, businesses, including restaurants, must prioritise easy access and convenience.

2024 539

2024 Loyalty Program Cash Management Customer Experience 539

Modern Restaurant Management

JANUARY 22, 2024

Using technology to facilitate contactless payments, online ordering, and quick table rotation can increase consumers’ satisfaction and loyalty. Implement personalized suggestions, loyalty programs, and special incentives to make each diner feel appreciated and understood.

Loyalty Program 453

Loyalty Program Mobile Ordering Dietary Restrictions Social Media 453

Modern Restaurant Management

OCTOBER 6, 2022

Data reveals that bars with happy-hour programs had an average increase in revenue of 26 percent during happy hours. Happy hour promotions can help build brand loyalty and create a sense of community around your business. Since happy hours are also about socializing , make sure to include plenty of shareable items.

Loyalty Program 508

Loyalty Program Social Media Point of Sale Customer Experience 508

Modern Restaurant Management

JUNE 12, 2023

For restaurant owners or franchise managers, the importance of brand purpose and social responsibility can’t be overstated, especially when attracting the Gen Z demographic. This tech-savvy, socially conscious generation has distinct preferences and values that can significantly shape the success of your establishment.

Social Media 419

Social Media Loyalty Program Communication Website Management 419

Modern Restaurant Management

JUNE 15, 2021

By improving customer loyalty and increasing revenue through the smart use of technology from the public-facing part of the business all the way to the back-of-house prep, sourcing, and staffing. By optimizing inventory to meet demand and menu offers, restaurants can also minimize costs and waste.

Technology 508

Technology Loyalty Program Front of House Online Ordering 508

Modern Restaurant Management

APRIL 11, 2024

Brands find themselves at a pivotal juncture, where they have the opportunity to both captivate customers and secure their loyalty through a thoughtful blend of innovation and tradition. Focus on Sustainability The impact of food waste is staggering, with U.S.

2024 473

2024 Customer Experience Compost Loyalty Program 473

ChowNow

MAY 9, 2025

This includes your social media ads, loyalty programs , printed flyers, local event sponsorships, discounts, and PR. The real question isnt if you should marketits whether youre spending those dollars in ways that actually bring people in and build long-term loyalty.

Operations 195

Operations Email Marketing Food Supply Seasonal Menu 195

ChowNow

MARCH 14, 2025

Without a strong system in place, even the best restaurants in the world will struggle with unhappy customers, high turnover rates, wasted inventory, and razor-thin profit margins. A strong marketing strategywhether through social media, email campaigns , or loyalty programs helps bring in new customers and keep existing ones coming back.

Operations 195

Operations Management Management Front of House 195

7 Shifts

JULY 30, 2021

You may have the finest ingredients, the friendliest staff, and a picture-perfect venue, but if your restaurant isn't getting noticed, all that hard work will go to waste. From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! Social Media.

Social Media 370

Social Media Email Marketing Loyalty Program Website Management 370

Cheetah

JANUARY 13, 2022

Restaurants, retailers and airlines have been using loyalty programs to drive revenue for nearly three centuries. From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools.

Loyalty Program 148

Loyalty Program Mobile Ordering Airlines Merchandise 148

The Rail

MARCH 31, 2025

Standardized Training Programs: Newbies get uniform training with digital training tools across multiple locations. It reduces waste, alerts managers when stock is low, and helps staff to follow good practices. Loyalty programs connect customers and drive repeat business.

Technology 130

Technology Management Management Operations 130

The Rail

MAY 30, 2025

A significant part is also played by tech integration ; loyalty programs, app-based ordering, and QR code menus are not innovations but necessities. Building a Brand That Connects with Emotion and Drives Loyalty Branding goes much beyond typography and logos.

2025 130

2025 Loyalty Program Seasonal Menu Front of House 130

Modern Restaurant Management

FEBRUARY 18, 2020

” Their answers touched on a variety of subjects including AI, virtual reality, virtual kitchens, staffing and retention, social media marketing, sustainability and third-party delivery. The restaurants of the future will disrupt the industry with: specialization, availability, exclusivity and speed and, media engagement.

Mobile Ordering 539

Mobile Ordering Front of House Customer Service Customer Experience 539

Modern Restaurant Management

AUGUST 5, 2020

TouchBistro acquired Boston-based TableUp, a provider of loyalty and marketing solutions for the restaurant industry. and will enable TouchBistro to fully integrate customer loyalty and guest marketing into its all-in-one point-of-sale (POS) and restaurant management platform. TouchBistro Acquires TableUp.

Food Safety 527

Food Safety Mobile Ordering Online Ordering Kitchen Safety 527

Modern Restaurant Management

OCTOBER 26, 2020

Alternatively, you can create a dinner-for-one promotion so that university students and the like can enjoy a meal without having to grocery shop or worry about food waste. On social media, you can give away a gift card and ask followers to like the post, follow your account and tag three friends in the comments.

Social Media 547

Social Media Events Food Safety Small Business 547

Modern Restaurant Management

JUNE 1, 2021

As an added benefit, this can free up time that restaurant staff may have previously wasted taking orders via phone, while simultaneously increasing order accuracy. These solutions work in tandem, making it easier than ever for customers to order and pay.

Ordering 450

Ordering Technology Mobile Ordering Online Ordering 450

7 Shifts

JULY 12, 2024

Train your staff to use ingredients efficiently and plan your menu to minimize waste. As for marketing, focus on cost-effective strategies such as social media and email marketing. Upselling and creating loyalty programs can help coffee shops boost profit margins. Constantino writes.

Food Truck 397

Food Truck Customer Service Seasonal Menu Loyalty Program 397

Modern Restaurant Management

APRIL 14, 2020

In addition to the latest resources on COVID-19 restaurant and employee recovery programs, RestaurantsAct.com offers a brand new, industry-first interactive map of each state, District of Columbia and Puerto Rico. "Cox Media has been very supportive to us during this difficult time. . "In

Online Ordering 530

Online Ordering Back of House Small Business Customer Service 530

Modern Restaurant Management

AUGUST 19, 2020

PopID accounts also tie to loyalty programs for automatic credit with every purchase. launched US Foods Ghost Kitchens, a program designed to guide restaurant operators every step of the way when opening their own operation, helping them easily add a new revenue stream. They both went through a management training program.

Kitchen Safety 515

Kitchen Safety Loyalty Program Delivery Customer Service 515

Harbor Touch

MARCH 18, 2025

Restaurant Business Online reports top managers cut waste by 15% with tight trackingon a $50,000 food budget, thats $7,500 saved annually. Elevate Service with Personal Touches Service builds loyalty. Build Loyalty with Smart Programs Loyalty comes from strategy. Loyalty perks keep customers coming back.

Management 148

Management Management Seasonal Menu Cash Management 148

Modern Restaurant Management

SEPTEMBER 15, 2021

The biggest thing that all Canadians miss about table-service dining is socializing and connecting with friends and family (72 percent). Word of mouth continues to be the most important factor for Canadians to try a restaurant for the first time, but the power of social media shouldn’t be overlooked.

2021 447

2021 Retail Online Ordering Loyalty Program 447

Modern Restaurant Management

MAY 31, 2024

In terms of loyalty, The Keg Steakhouse and Bar, HuHot Mongolian Grill, Texas Roadhouse, Longhorn Steakhouse, and Cheddar's Scratch Kitchen top the Customer Loyalty Index, underscoring a strong consumer preference for steakhouse brands. Similarly, 28 percent of companies have requirements around food waste reduction.

Online Ordering 391

Online Ordering Ordering Hiring 2024 391

Modern Restaurant Management

OCTOBER 22, 2020

Together, they are launching the Pathways to Black Franchise Ownership program, an innovative personal development training initiative that equips potential business owners to operate high-performing businesses. The program’s goal is to create 100 Black-owned franchise restaurants by the end of 2022 and to continue growing that number.

Franchising 385

Franchising Franchise Kitchen Safety Loyalty Program 385

7 Shifts

JULY 25, 2024

For example, you can take orders from your social media profiles, like Facebook and Instagram, using a form or direct message. This way, you reduce food waste and generate revenue from products that would otherwise go unused. Encourage attendees to share their experiences online social media for word-of-mouth marketing.

2024 243

2024 Loyalty Program Point of Sale Online Ordering 243

7 Shifts

FEBRUARY 8, 2024

You’ll also gain powerful data into your guests’ behavior and preferences, which you can feed back into your marketing efforts or your loyalty program. Speakap Speakap is a branded employee app that brings staff together in a social media-like tool that provides onboarding, task management, and workplace messaging features.

Management 367

Management Management Operations Mobile Ordering 367

Modern Restaurant Management

MARCH 11, 2020

To make this role easier, US Foods is introducing new enhancements to its Tipping Point program, specifically designed to help operators introduce new menu items and train staff on how to more effectively drive sales for Scoop products on the menu. Two-Hens Growth Fueled by Accelerator Program. A comprehensive training program.

Bar 386

Bar Cash Management Loyalty Program Point of Sale 386

Modern Restaurant Management

APRIL 2, 2020

Timer is an easy to use application to create timers for any activity that requires time tracking from cooked and cooled food, to non-food items that require tracking such as routine cleaning and waste removal. ” The platform includes tools like email marketing, coupons, and a loyalty program that are built-in and ready to go.

Healthcare 516

Healthcare Employee Relations Online Ordering Customer Service 516

7 Shifts

FEBRUARY 8, 2024

You’ll also gain powerful data into your guests’ behavior and preferences, which you can feed back into your marketing efforts or your loyalty program. Speakap Speakap is a branded employee app that brings staff together in a social media-like tool that provides onboarding, task management, and workplace messaging features.

Management 352

Management Management Operations Mobile Ordering 352