7 Shifts

DECEMBER 17, 2020

The ideal customer for your business is the one who comes back time and time again. Growing a loyal customer base is a key to growing your business and keeping it profitable year-over-year. Customer retention is one of the most cost-efficient ways to grow your business. The coffee shop where the baristas seem happy to serve you.

Loyalty Program 370

Loyalty Program Social Media Email Marketing Customer Service 370

Touch Bistro

MAY 18, 2021

Few marketing channels are as effective as restaurant email marketing. A whopping 59% of people say that marketing emails influence their purchase decisions. And, email has proven to generate the highest return on investment of any marketing channel at $38 for every $1 spent. Download Now.

Email Marketing 97

Email Marketing Marketing Loyalty Program Mobile Ordering 97

7 Shifts

MARCH 10, 2021

These may be traits that come naturally to the best restaurateurs, but they can also learn some valuable habits to help them efficiently and effectively run a business and meet their goals. A successful business plan covers everything from the food you’ll serve to how your restaurant will look and how you want your customers to feel.

Management 370

Management Management Small Business Email Marketing 370

Bingage

APRIL 16, 2024

In this blog, we are uncovering the top 5 most trusted Loyalty programs in India for restaurants and small businesses. Starting a Restaurant business is easy, but running a successful business is a tough task. Businesses will get options to send personalised communication through SMS, Whatsapp marketing and Emails.

Loyalty Program 105

Loyalty Program 2024 Email Marketing Coupons 105

Bingage

APRIL 16, 2024

In this blog, we are uncovering the top 5 most trusted Loyalty programs in India for restaurants and small businesses. Starting a Restaurant business is easy, but running a successful business is a tough task. Businesses will get options to send personalised communication through SMS, Whatsapp marketing and Emails.

Loyalty Program 104

Loyalty Program 2024 Email Marketing Coupons 104

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Day-to-day demands – coupled with all of the FOH and BOH duties – can be simply too overwhelming for many small restaurant owners. Think for a moment about your restaurant’s current online presence.

Marketing 203

Marketing Social Media Mobile Ordering Website Management 203

Social Hospitality

AUGUST 25, 2019

When it comes to digital marketing for restaurants , there are various avenues to explore. C ustomer interaction points can range from mobile apps, third-party food aggregator apps, social media, and chat apps. Why Do Chatbots Play a Role for Restaurant Businesses? Why Do Chatbots Play a Role for Restaurant Businesses?

Social Media 253

Social Media Mobile Ordering Email Marketing Website Management 253

Modern Restaurant Management

JANUARY 31, 2024

To delve more into the results, Modern Restaurant Management (MRM) magazine reached out to Matt Zibell, VP Technology at TouchBistro. I think I was most surprised by the fact that 72 percent of FSR operators said they had a dedicated website – I thought this would be higher. What results did you find surprising and why?

2024 203

2024 Online Ordering Website Management 2023 203

Modern Restaurant Management

FEBRUARY 9, 2021

Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. With the Marketing Rule of 7 , it takes an average of seven interactions with a brand before a purchase takes place.

Marketing 221

Marketing Email Marketing Website Management Social Media 221

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

7 Shifts

FEBRUARY 26, 2021

While easy, this way ends up costing more in the short term, does not contribute to long-term growth, and can end up hurting your business. These fees, when not managed, cut deep into razor-thin margins, and in some cases, can contribute to a restaurant closing for good. Without existing apps, this lives on your restaurant’s website.

Online Ordering 341

Online Ordering Ordering Customer Service Food Order 341

ChowNow

FEBRUARY 27, 2024

Effective restaurant marketing means reaching diners wherever they are. To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. What’s mobile marketing? Why mobile marketing for restaurants? In today’s world, that means their mobile devices.

Marketing 78

Marketing Mobile Ordering Email Marketing Online Ordering 78

RGU

SEPTEMBER 29, 2019

Ironistic ​As a small business owner, your day-to-day activities require wearing many hats. One of the most important, but overlooked, hats that you wear is marketing your product or service. There are so many high-quality free tools available on the internet to keep any small business growing.

Small Business 40

Small Business Marketing Email Marketing Social Media 40

Modern Restaurant Management

OCTOBER 28, 2021

Both owned and earned media are available to nearly every restaurant that promotes itself to the public. These media should be leveraged to communicate in a style and voice that is authentic to your business and your policies so there is no guesswork on the part of your customers. Today’s Pandemic Special.

Communication 202

Communication Social Media Menu Loyalty Program 202

RGU

JANUARY 1, 2020

Debra Murphy As I was working on my content audit , I came across a couple of posts on small business marketing trends for the years 2013 and 2014. Each trend became a marketing must-have for small businesses. 8 small business marketing trends essentials1.

Small Business 52

Small Business Marketing Email Marketing Mobile Ordering 52

Modern Restaurant Management

MARCH 19, 2020

Food bloggers and influencers are modern-day critics that can wield enough persuasive power to make or break a hospitality business. Any restaurant or F&B business can leverage this form of marketing to their benefit, it just requires a little know-how in the realm of digital networking. Find Bloggers in Your Niche.

Influencer 213

Influencer Marketing Social Media Online Ordering 213

Modern Restaurant Management

MAY 21, 2020

However, as long as you keep the spotlight on food safety – sanitization, employee health monitoring and personal hygiene, and social distancing – your restaurant won’t be a hub of contagion. Here’s a quick checklist to help you make safe choices while ensuring business continuity: Redesign Your Offerings.

Social Media 215

Social Media Food Safety Cash Management Kitchen Safety 215

Culinary Cues

DECEMBER 30, 2019

I have the privilege of working with many different restaurants and food businesses. Some are owned by individuals who have the knowledge and the wisdom of seasoned business people, while others struggle to find a path to survival. Some are very successful, while others are hanging by a thread.

Cash Management 269

Cash Management Point of Sale Leadership Website Management 269

Ordyx

AUGUST 2, 2019

For many small businesses, figuring out the best approach to finding new customers and keeping the current ones can be a stressful task that must be repeated again each day. Keep reading for tips on how to make sure your business has the right tech to suit your needs.

Small Business 52

Small Business Email Marketing Customer Service Website Management 52

Indoor Media

OCTOBER 4, 2021

Google My Business (GMB) is a free Google service intended for local businesses. This free tool offers numerous advantages for business owners looking to become more visible on the world’s largest search engine. What is a Google My Business Listing?

Advertising 78

Advertising Social Media Website Management Email Marketing 78

The Restaurant Times

NOVEMBER 17, 2022

The market has changed regarding what people spend their money on in recent years. To have a successful endeavor, however, you must heavily implement extreme and exceptional marketing efforts to start and end your pop-up with a splash. . How To Successfully Do Pop-up Marketing. Start Marketing at Least 7 Months in Advance.

Marketing 52

Marketing 2023 Email Marketing Social Media 52

Perfect Daily Grind

APRIL 4, 2023

It’s fair to say that many specialty coffee brands base their marketing strategies around the idea that coffee consumers want to be more connected to farmers. And while many coffee businesses believe that consumers also want to know the same information, is this really an accurate assumption?

Consumer Goods 144

Consumer Goods Sustainability Email Marketing Café 144

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 4) Become A Master Of Social Media.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Indoor Media

JULY 19, 2021

So you’ve decided to start creating advertisements for your business. Now, the only thing you have to do is create, store, and manage those marketing materials. Creating Marketing Materials Back in the days of Mad Men , everything happened manually. You’ve done all the research.

Marketing 78

Marketing Management Management Advertising 78

Indoor Media

APRIL 9, 2018

Digital advertising has become a practically mandatory element of marketing. If you’re like most small business owners (myself included), getting started with digital marketing can be overwhelming. Organic social media is free, but takes time to build a following. Create a website.

Advertising 78

Advertising Social Media Website Management Email Marketing 78

Modern Restaurant Management

APRIL 14, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. The National Restaurant Association-managed site also provides a direct connection to the industry’s grassroots engagement platform.

Online Ordering 212

Online Ordering Back of House Customer Service Small Business 212

Indoor Media

JULY 15, 2021

Yelp is a great tool and a major annoyance for modern business owners, especially for restaurateurs. Long gone are the days when all a restaurant needed to do was set up shop, hope for a review in a local paper, some foot traffic, and word-of-mouth recommendation to drive business. The platform just kept multiplying from that point on.

Advertising 78

Advertising Website Management Email Marketing Social Media 78

Open for Business

NOVEMBER 21, 2022

Others need an all-in-one platform that helps with every area of the hospitality business. In fact, restaurants use an average of 3 technology tools to manage their back offices alone. It can take a lot of mistakes, miscommunications, data entry, and drudgery out of running a small business. Agorapulse.

Food Safety 78

Food Safety Email Marketing Mobile Ordering Website Management 78

Ken Burgin

JULY 5, 2022

Every week in the Hospo Reset Newsletter, we share a product or service that’s caught our eye – for kitchen & beverage management, staffing, facilities management, marketing and overall productivity. This is not an endorsement, please do your own assessment of suitability for your business. Helpful people.

Kitchen Safety 78

Kitchen Safety Food Safety Website Management Online Ordering 78

The Restaurant Times

MAY 10, 2021

This means restaurant owners and managers need to adopt various strategies to attract new customers if they wish to stay in business. Promote Yourself on Social Media. Many restaurants have begun promoting themselves on social media. Social media marketing is a huge field in itself.

Social Media 52

Social Media Email Marketing Online Ordering Customer Service 52

The Food Corridor

NOVEMBER 3, 2021

But there’s always that nagging feeling that you could be doing more to spread the word about your space and get more business through the door. If you’re in the position where you want to grow your business, but you’re not sure where to best place your money and resources to get the most from your efforts, we’re here to help.

Marketing 52

Marketing Email Marketing Social Media Website Management 52

Indoor Media

JULY 22, 2020

With an average of 35 million monthly mobile users , Yelp is one of the most popular online review sites, with the auto industry being 6% of its reviewed business categories. Potential customers will decide whether or not to give you their business based on what others are saying about you. Set Up Your Yelp Profile and Claim Ownership.

Consumer Goods 146

Consumer Goods Customer Service Email Marketing Advertising 146

Sling

AUGUST 9, 2023

March 2023 13 Expert Tips for Effective Employee Communication March 2023 11 Types of Job Shifts Managers Should Know March 2023 What Is Incentive Pay and How Does it Work? March 2023 What Is a Human Resource Management System (HRMS)?

Article 78

Article 2023 2022 2021 78

Touch Bistro

APRIL 27, 2021

The best restaurant websites all have one thing in common: they make it incredibly easy for online visitors to find what they’re looking for. This is crucial because 77% of diners report visiting a restaurant’s website before they dine in or order takeout or delivery from an establishment. Elements of Great Restaurant Websites.

Design 92

Design 2021 Online Ordering Website Management 92

Ken Burgin

FEBRUARY 29, 2020

I wrote a fairly lengthy article back in 2001 , with advice on how to manage the effects on small businesses – it still holds up well. Plus some thoughts last month on the need for a 2020 Plan B. Now we can see another recession unfolding in front of us. Renewal and innovation can’t stop during a slowdown.

2020 88

2020 2001 2007 2009 88

Restaurant Clicks

NOVEMBER 5, 2017

Whether your restaurant is opening soon or has been open for some time, you’ll need to make some decisions on hiring an internal marketing team. How do you hire the right person to help your business grow? Too many people applying for marketing jobs believe posting on instagram and snap chat qualifies them as a marketing director.

Marketing 61

Marketing Email Marketing SEO Social Media 61

Modern Restaurant Management

OCTOBER 21, 2019

A recent study found that 60 percent of consumers prefer to pick up the phone to get in touch with local businesses instead of emailing them or contacting them via social media. Enterprise features that have previously been cost-prohibitive to small, independent restaurants are now available at an affordable cost.

Customer Experience 119

Customer Experience Online Ordering Customer Service Reservations 119