Remove Email Marketing Remove Leadership Remove Social Media
article thumbnail

Restaurant Failure Rate: Why Restaurants Fail And How To Make Yours Succeed

ChowNow

What the data doesnt show is just how many of these restaurant closures come down to preventable issues, like: Poor financial management No marketing plan Lack of clarity around the restaurants concept The key takeaway here is: failure is not inevitable. Lack of Marketing and Visibility The Issue: Hoping if you build it, they will come.

article thumbnail

86 Your Brand Issues: How to Build Cohesive, Memorable Brands that Resonate with Guests

Modern Restaurant Management

First, we seek a deep understanding of the restauranteur’s vision and values, as well as their target audience and market positioning. Finally, we look at the launch strategy and marketing plan. We want a new brand to hit the market with impact. We wanted it to feel high-end but also lively and social.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Condado Tacos overhauls its margarita lineup and drink sales spike by 20%

Restaurant Business

A few years ago, nobody knew what yuzu or dragon fruit was, but now it’s all over social media. The 20 puree flavor possibilities were eventually narrowed down to six that were test marketed in Michigan. Color was a deciding factor, too—the margaritas had stand out on Instagram and other social media platforms.

article thumbnail

Why Hospitality Still Matters: The Heart of Restaurant Success

Goliath Consulting

A warm welcome at the door, personalized follow-ups via email , and even thoughtful social media interactions can bridge the gap between technology and connection. Hospitality in a Digital World With online reservations, mobile ordering, and QR menus, its easy for the human touch to get lost.

article thumbnail

Private-equity firm acquires Shipley Do-Nuts

Restaurant Business

Since then, the company said that it has generated 18 straight quarters of same-store sales growth, expanded into new markets, developed new products and launched a marketing cooperative with its franchisees. The company had been owned by the founding family until 2021, when it was sold to the private-equity firm Peak Rock Capital.

article thumbnail

Farmer Boys mixes and matches its menu for a fresh take on the combo meal

Restaurant Business

The Farmstand as marketing tool Calling the made-to-order menu of value meals “Farmstand Fresh & Affordable” reinforces Farmer Boys’ farm-fresh roots. To amplify the message and promote the new boxes, the marketing team organizes events at select locations and sets up an actual farmstand filled with fresh produce. Sign up here.

article thumbnail

How this entrepreneur's bagel runs became a business

Restaurant Business

Jeff had nailed bagel making by then, and started selling his bagels online, using social media. “The That led to selling bagels at farmers markets. and Bruegger’s, Jeff sees a world of opportunity for bagels made better, especially in markets he sees as “bagel deserts.” We’d sell out.