The Restaurant Coach University

MARCH 2, 2017

When business is slow, many restaurants turn to discounts and coupons in order to get more people through the door. We spoke to Donald Burns (aka The Restaurant Coach™) to learn why loyalty programs are a much wiser path to success than giving away your product. There are all kinds of loyalty programs.

Loyalty Program 126

Loyalty Program Coupons Seating Customer Experience 126

7 Shifts

OCTOBER 9, 2019

That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. Engage your Customers with Loyalty Programs Restaurant loyalty programs have come a long way from the days of the “10 stamps on a business card = 1 free beverage” system.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Modern Restaurant Management

DECEMBER 28, 2020

And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond. Restaurant owners are as busy as they’ve ever been, so they will look for marketing platforms that allow them to efficiently and effectively set their marketing campaigns, to drive traffic and growth without added effort.

2021 230

2021 Mobile Ordering Loyalty Program Kitchen Safety 230

Modern Restaurant Management

FEBRUARY 2, 2022

A vast, community-wide event like Restaurant Week can be the perfect push to start 2022 successfully. For example, a handheld POS device will allow you to turn tables faster, improve order accuracy, and speed up service. A direct digital online ordering platform can help boost efficiency in several ways. And that's not all.

Loyalty Program 197

Loyalty Program Online Ordering Social Media Mobile Ordering 197

The Rail

NOVEMBER 10, 2023

By Viktoria Arsenteva, Contributor In the hyper-competitive restaurant industry, effective marketing can be the difference between a bustling dining room and a quiet one. LinkedIn Ads: Not traditionally used for restaurants, but it can be an avenue if you're targeting corporate events or business lunches.

Advertising 59

Advertising Loyalty Program Email Marketing Mobile Ordering 59

Indoor Media

NOVEMBER 4, 2021

You can try these restaurant marketing ideas to spread the word about your takeout business and reach more potential customers. 3 Marketing Basics for Your Takeout Business As a restaurant owner, you can rely on a guide to restaurant marketing to help you. You can also use them on your receipts.

Loyalty Program 78

Loyalty Program Email Marketing Social Media Advertising 78

The Rail

MARCH 21, 2023

They help with everything from always have an updated menu, to faster service, to direct in-house marketing, and even less stressful staff! By scanning the code, customers can access the restaurant's digital menu and place orders without physical contact or interaction with staff. This reduces the risk of spreading germs and viruses.

Social Media 111

Social Media Email Marketing Front of House Customer Experience 111

Open for Business

NOVEMBER 21, 2022

Today’s tools are high-tech, user-friendly, and mobile so you don’t have to be physically in the restaurant to stay on top of the business. Better yet, it can send email and text confirmations without restaurant staff ever picking up the phone. It can sync with a loyalty program. Restaurant owners can save time and money.

Technology 147

Technology Front of House Back of House Online Ordering 147

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Ninety-five percent of Americans and 87 percent of those in the UK noted they often ordered take-out before stay-at-home orders began.

2020 198

2020 Loyalty Program Mobile Ordering Fast Casual 198

The Restaurant Times

DECEMBER 28, 2020

Loyal customers tend to order and spend more and are good for the business. POS integrated CRM also tells you about your customers’ preferences and their revenue potential, which you can use to run marketing campaigns. Using Loyalty Programs and Offers. Effective Online Marketing. Gathering Customer Feedback.

Loyalty Program 98

Loyalty Program Email Marketing Social Media Customer Service 98

Mad Mobile

FEBRUARY 16, 2024

A 2022 Deloitte Study found that consumers spend an incredible 20% more when ordering through technology like tableside ordering , online menus, and handheld POS devices. Implementing QR code ordering is one of the fastest ways to quickly implement digital ordering. Make it clear, easy to read, and mobile-device friendly.

Ordering 40

Ordering Loyalty Program Social Media Mobile Ordering 40

Modern Restaurant Management

JANUARY 13, 2020

Pricing events for happy hours and special occasions. Deploying marketing campaigns. Other areas that are easy to automate with the right software solutions include: Online ordering with POS integration. Mobile phone manager alerts for voids and pricing event approvals. Deployment of marketing campaigns.

2020 190

2020 Website Management Online Ordering Point of Sale 190

Mad Mobile

FEBRUARY 29, 2024

Restaurant POS systems rely on table-side ordering directly communicating from the server to the kitchen and bar. We’ll walk you through the bells and whistles and show you why CAKE is the best bar POS system on the market. During peak service, they don’t have to wait to get their orders in the queue.

POS 40

POS Bar Brewery Customer Service 40

Next Restaurants

OCTOBER 9, 2019

Otherwise, you’ll miss out on a huge market and wind up with disappointed guests. If it’s time to upgrade to a modern point-of-purchase system that improves your guests’ experiences, consider these key features: Mobility Streamlined ordering Refined business workflow Customer and management metrics. Staff Mobility.

Customer Experience 61

Customer Experience POS Mobile Ordering Point of Sale 61

Lavu

NOVEMBER 27, 2019

A Mobile Point-of-Sale System. Mobility is central to a food truck business, and your point of sale should support that. Using a handheld device like an iPad to run credit cards, manage inventory, and place orders streamline operations and fit into the limited space of a food truck. Where are you now?

Food Truck 78

Food Truck Technology Food Mobile Ordering 78

BNG Point of Sale

OCTOBER 8, 2021

Mobile POS For Retail: How Retail Businesses Boost Sales with Mobile Devices. It’s called Mobile POS. As a shopper, you’ve likely already seen Mobile POS used in stores, such as the Apple store, and how it facilitates a smooth ordering process. What is Mobile POS? What is Mobile POS?

Retail 52

Retail POS Mobile Ordering Cash Management 52

Restaurant Engine

AUGUST 9, 2023

Have employee events. Upgrade your marketing strategy and tactics to next level your restaurant. Tip #4: Unleash Your Website Your website is your most powerful marketing feature. You can unleash its potential by harnessing its speed, refreshing it if needed, and making sure your online ordering system is up to par.

Compost 52

Compost Recycling Website Management Employee Relations 52

Modern Restaurant Management

DECEMBER 21, 2020

We have also learned that our guests are willing to try new things and have really embraced our touchless ordering system as well as our new takeout offerings. We realized how important transparency and communication were this year, both with our staff and our customers, in order to make everyone feel comfortable and feel safe.

2020 198

2020 Kitchen Safety Food Safety Loyalty Program 198

Touch Bistro

APRIL 27, 2021

This is crucial because 77% of diners report visiting a restaurant’s website before they dine in or order takeout or delivery from an establishment. Email Sign-Up Forms: Even if you don’t have a loyalty program, collecting customer emails is a great way to stay in touch with your guests.

Design 92

Design 2021 Online Ordering Website Management 92

Modern Restaurant Management

JANUARY 22, 2021

“This new model will allow our franchisees to go-to-market quicker than ever before, while reducing the overall development and operational costs,” said Jim Stevens, president of Golden Chick. INAA will develop 10 restaurants in the Dallas-Fort Worth market, with the first location scheduled to open this year.

Franchise 204

Franchise Franchising 2020 2021 204

7 Shifts

FEBRUARY 8, 2024

The ripple effects of the pandemic continue: the National Restaurant Association finds that off-premises dining continues to happen much more frequently than before, with 66% of consumers more likely to order takeout in 2023 than they were before the pandemic. ChowNow ChowNow is a customized online ordering app for restaurants.

Operations 367

Operations Management Management Mobile Ordering 367

7 Shifts

FEBRUARY 8, 2024

The ripple effects of the pandemic continue: the National Restaurant Association finds that off-premises dining continues to happen much more frequently than before, with 66% of consumers more likely to order takeout in 2023 than they were before the pandemic. ChowNow ChowNow is a customized online ordering app for restaurants.

Operations 352

Operations Management Management Mobile Ordering 352

24/7 Waiter

MAY 5, 2017

However, getting into the food truck business and being successful at it takes work and planning, particularly when it comes to marketing and management. Whatever it is that makes you unique needs to be a major part of your marketing message. The website should be easy to navigate, and it should be easy to use from mobile devices.

Food Truck 28

Food Truck Marketing Management Management 28

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Modern Restaurant Management

FEBRUARY 10, 2023

Why You Need a Restaurant Website Digital marketing is crucial to restaurant growth because most diners aren’t just looking up information on your website, they’re also examining your menu online. Clickable phone numbers and email make it easier to convert a visit into an inquiry or a reservation booking. Yes, you do.

Social Media 197

Social Media Mobile Ordering Email Marketing Online Ordering 197

BNG Point of Sale

OCTOBER 15, 2021

Mobile POS For Retail. What Is A Mobile POS System For Retail? A mobile point of sale is a system in which POS software is installed on handheld, mobile devices, such as an iPad or Android tablet or smartphone. The device functions as a mobile cash register and terminal to process sales transactions.

Retail 98

Retail POS Point of Sale Cash Management 98

Modern Restaurant Management

MARCH 20, 2020

If you’re like me, chances are you’ve probably ordered food online or through an app at least once in the last couple of weeks. We’re not alone — market research company Frost & Sullivan projects that online/mobile ordering will be a $200 billion dollar industry by 2025.

Email Marketing 216

Email Marketing Online Ordering Franchise Franchising 216

Mad Mobile

MARCH 8, 2024

In the Mobile POS Payments market, the number of users is expected to amount to 101.10m users by 2028. Giving your servers access to iPad-based ordering systems is one of the most effective ways to streamline workflows on the floor. Your team needs to have a clear view of orders coming in so they can fulfill them accurately.

POS 40

POS 2024 Mobile Ordering Loyalty Program 40

Modern Restaurant Management

SEPTEMBER 30, 2020

More than half of survey respondents said they will order more than usual, with only one in 10 saying less than usual. Followed (not surprisingly) by restaurants and delivery drivers following proper safety protocols, price, and ease of ordering from the restaurant. Most Important safety initiatives.

2020 190

2020 Mobile Ordering Guest Recovery Customer Service 190

Modern Restaurant Management

MAY 27, 2020

With thousands of restaurants forced to close their dining rooms, and millions of Americans facing sudden unemployment, GroupRaise saw an opportunity to mobilize its 10,000+ restaurant partners along with their communities to offer those who are able a chance to support both local business and food distribution to at-risk families.

Food Safety 177

Food Safety Kitchen Safety Mobile Ordering Guest Recovery 177

Lavu

NOVEMBER 13, 2019

Restaurant loyalty programs have gotten a bad rep in recent years. Many people have advised restaurants not to use these programs at all, as most programs fail. Instead of skipping over the entire rewards concept, create a refined program your customers will love – we will show you how.

Loyalty Program 60

Loyalty Program Point of Sale Customer Service Email Marketing 60

Next Restaurants

SEPTEMBER 3, 2020

Optimize Your Restaurant’s Website for Mobile Access. Failure to fully optimize a website for mobile access is one of the biggest mistakes a web designer can do when it comes to eCommerce presentation. Mobile access recently overtook the computer and that gap is only going to grow as the years roll by. Simple Website Navigation.

Design 179

Design Loyalty Program Mobile Ordering Online Ordering 179

Modern Restaurant Management

MAY 12, 2020

Since its inception in mid-March, more than 500 restaurants around the world have joined the program and are reporting sales ranging from several thousand dollars to up to $60,000. "The program is inventive and very attractive to our guests."

Mobile Ordering 151

Mobile Ordering Online Ordering Food Order Recycling 151

Mad Mobile

FEBRUARY 5, 2024

43% of operators choose POS systems like tablets for functionality Tablet systems alleviate restaurant turnover Conquering the dinner rush with faster ordering Reduced walkouts with 3X faster service More easily satisfy picky preferences with menu mods The menu. Tablet ordering systems designed for restaurants can transform your operations.

Dietary Restrictions 52

Dietary Restrictions Mobile Ordering Front of House Customer Service 52

Apicbase

FEBRUARY 6, 2023

By 2030, it is estimated that the cloud kitchen market will bring in $112.7 Everyday more and more people are using their phones and other devices to order food for delivery or pick-up. Their setup, layout and location [lean, focussed and near the target audience] make them better suited to handle online orders.

Delivery 52

Delivery Management Management Online Ordering 52

RGU

NOVEMBER 6, 2019

By: Adam Guild Editor's note: While this article focuses on email marketing for restaurants, the information, links to resources, and tips and advice are easily applied to other industries. In today's hyper-visual world of social media, it may seem like email marketing is a little old-fashioned. Not necessarily!

Email Marketing 40

Email Marketing Marketing Mobile Ordering Social Media 40

Modern Restaurant Management

SEPTEMBER 14, 2021

She moved to information technology in 1994 where she was instrumental in putting in the first network and email system for SBCI. Bill formally served on the Great Lakes Franchise Association Board, Del Taco’s Franchise Marketing Advisory Council and the Finance Excellence Advisory Council for Burger King.

Food 173

Food Tip Distribution Guest Recovery Food Safety 173