ChowNow

FEBRUARY 28, 2025

Youre delivering a great dining experience, yet foot traffic remains inconsistent, online engagement is low, and new customers arent coming in as often as youd like. The next step to optimizing your online presence is to take advantage of SEO so more customers find you. Here are two ways to make a big impact on your local SEO.

2025 195

2025 Email Marketing Social Media Loyalty Program 195

Modern Restaurant Management

JUNE 6, 2025

Then, when they want to dine out, your restaurant is at the top of their mind. There are many ways you can encourage UGC from your diners, such as posing a challenge on social media to prompt guests to post reviews. Video marketing can be your secret weapon.

Marketing 221

Marketing SEO Influencer Events 221

Modern Restaurant Management

JUNE 20, 2023

One way to do this is by building social proof. Social proof in marketing leverages the fact that consumers trust the actions and opinions of other users to make decisions. Social proof in marketing leverages the fact that consumers trust the actions and opinions of other users to make decisions. Here are four strategies: 1.

Social Media 508

Social Media Email Marketing SEO Consumer Goods 508

ChowNow

FEBRUARY 13, 2025

You find one that looks promising, but theres no websitejust a few scattered social media posts. A common mistake among restaurant operators is thinking that a social media account alone will be enough to satisfy customersbut there are problems. A well-designed website does more than just make a good first impression.

Social Media 195

Social Media Online Ordering SEO Email Marketing 195

Modern Restaurant Management

NOVEMBER 22, 2019

While SEO is most-often associated with keywords and content, site design does play a role in searchability. While SEO is most-often associated with keywords and content, site design does play a role in searchability. Have a Logical, Fast and Mobile-Friendly Website. Create Unique Content. What does this mean for restaurant owners?

SEO 349

SEO Social Media Email Marketing Customer Experience 349

ChowNow

FEBRUARY 21, 2025

Leverage Local SEO and Direct Online Ordering When people are hungry and searching for a place to eat, they usually turn to Google. Thats where local SEO and direct online ordering come in. Promote Online Ordering Through Social Media and Email Marketing On social media, showcase your food in a way that makes people crave it.

Online Ordering 195

Online Ordering Ordering Email Marketing Mobile Ordering 195

Modern Restaurant Management

JANUARY 24, 2023

Many depend on social media reviews and posts about a particular restaurant before deciding whether they will dine there or not. Nearly half of your market depends on social media comments for their restaurant reviews. In the digital age, online reputation management is critical for business success.

Social Media 493

Social Media Website Management SEO Customer Experience 493

ChowNow

FEBRUARY 12, 2025

Today, customers rely on Google searches, online reviews, and social media to decide where to eat. Consumer insights: Beyond the basics, think about why people dine at your restaurant. 4 Reasons Why You Cant Ignore Restaurant Marketing in 2025 Restaurant marketing in 2025 isnt just a nice-to-haveits a necessity.

2025 195

2025 Marketing Email Marketing Operations 195

Modern Restaurant Management

NOVEMBER 24, 2020

With some outdoor dining pilot programs coming to an end as we head into the winter months, tens of thousands of restaurants across the country will be forced to operate at a fraction of typical capacity without added outdoor seating to supplement the loss. Does your dining room layout need a social distance inspired layout?

Cash Management 576

Cash Management Social Media Seasonal Menu Food Truck 576

7 Shifts

OCTOBER 28, 2024

For example, if you run a social media campaign or pay for online ordering integrations, all of these contribute to your overall marketing expenses. Instead of casting a wide net with generic ads, use targeted marketing to reach the people most likely to dine at your restaurant.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

Modern Restaurant Management

SEPTEMBER 16, 2020

Customers are going to be hesitant to dine indoors. That they can get coronavirus from someone sitting next to them while dining. Post a picture to Google My Business of “2020 Hours” Callers just want to know you’re open and what type of dining is available. That tables are too close.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

NOVEMBER 15, 2023

SEO is more than just a trend; it's a way to get potential customers to your website. These apps are a great way to reach new customers as virtual dining becomes more popular. Run Social Media Ads Social media is a huge part of people's lives today, so it's an important place for any virtual restaurant to be present.

Marketing 492

Marketing SEO Social Media Mobile Ordering 492

ChowNow

FEBRUARY 7, 2025

Promotions, local SEO, and social media ads can help bring more people through your door. A strong social media presence, community partnerships, and local events can get your name in front of more potential customers. A well-planned budget helps you: Attract new customers by increasing visibility and awareness.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

ChowNow

MARCH 21, 2025

Key customer factors that influence dining preferences, from demographics to behavior. These are the people most likely to dine with you based on factors like their age, income, dining preferences, and lifestyle. Every successful restaurant has one thing in common: they know exactly who they are serving.

Marketing 195

Marketing Social Media Email Marketing Loyalty Program 195

ChowNow

JUNE 6, 2025

Maybe you’re running a second-generation Italian restaurant, staying true to your family recipes, or maybe after years of working in fine dining, you opened a spot that felt more true to you. Boosts SEO by Incorporating Relevant Keywords Including relevant keywords helps your restaurant website show up in local search results.

Social Media 195

Social Media Fine Dining Front of House Customer Experience 195

7 Shifts

OCTOBER 22, 2024

To do so, you must have an optimized website and engaging social media profiles. Local SEO strategies, like targeting location-specific searches, will help your site show up when people look for nearby dining options on search engines.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

MAY 28, 2021

Plus, using pictures of your restaurant and food on social media is a great way to get noticed and spark digital conversations. Consider the fact that nearly 50 percent of diners are influenced by social media. Optimizing your website and social media pages. Managing SEO.

Social Media 546

Social Media Website Management Mobile Ordering Food Order 546

Modern Restaurant Management

JUNE 24, 2021

Here are five additional benefits to outsourcing your restaurant’s digital marketing activities: Cost Savings : Instead of hiring an in-house digital and/or social media manager, outsourcing marketing efforts to an agency will ultimately be the better investment. Can customers find you? Can they view your menu online?

Marketing 508

Marketing Social Media Mobile Ordering Website Management 508

Social Hospitality: Restaurants

FEBRUARY 25, 2021

With the past year’s emphasis on contactless dining, it’s never been more important for restaurants to have an online menu that’s easy to find and simple to navigate on a mobile device. One of the best ways to get an accurate Online Menu easily is have it tied to your standard dine-in menu. Social Media. Delivery Apps.

2021 434

2021 Social Media Mobile Ordering Online Ordering 434

Modern Restaurant Management

OCTOBER 15, 2020

Even restaurants traditionally associated with their unique dine-in experiences, such as Benihana and Fogo de Chão, now have branded delivery programs. As marketplaces and your competitors continue to invest in SEM and SEO you may be losing upwards of 60 percent of search traffic and paying commissions on a larger percentage of orders.

Delivery 558

Delivery Social Media Loyalty Program Customer Service 558

7 Shifts

AUGUST 12, 2020

There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades. Make all touchpoints of your restaurant feel like the cool, casual, fusion, or fine dining establishment it is. Which is where your restaurant marketing plan comes in.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

ChowNow

JUNE 20, 2024

That’s where SEO for restaurants comes in and can be incredibly important. SEO can feel incredibly technical and overwhelming, especially if it’s new to you, but this beginner’s guide will help you get started. What is SEO? Why is SEO for restaurants so important?

SEO 195

SEO Social Media Website Management Mobile Ordering 195

Modern Restaurant Management

OCTOBER 10, 2023

Techniques like content marketing, SEO optimization, and social media campaigns can work wonders when applied correctly. Creating a Seamless Omni-channel Experience Modern customers interact with restaurants in multiple ways: in-person, online, through apps, or through social media.

Loyalty Program 486

Loyalty Program Franchise Franchising Social Media 486

7 Shifts

OCTOBER 22, 2024

89% of people do dining research on their phones, so if you’re not making the most of your online presence, you're missing out on a huge opportunity. If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Modern Restaurant Management

JUNE 18, 2020

Even as lockdown restrictions are eased, it's likely to be a long time before the dining experience returns to anything resembling the previous norm. ." Restaurants and the entire hospitality industry are at the forefront of this challenge. So, how can you shift your focus in more positive directions? Creativity.

Marketing 568

Marketing Social Media Email Marketing Innovation 568

Modern Restaurant Management

JUNE 23, 2023

Think about each of your customer audiences and what they’re seeking in their dining experience. Is your concept a fun dessert spot, do you provide an upscale dining experience, or do you specialize in authentic international cuisine? Yet, there is nothing common about your specific brand. business park or neighborhood shopping plaza).

Franchise 450

Franchise Franchising Marketing Social Media 450

The Rail

MAY 22, 2025

Tip #1: Creating a Signature Brand Voice that Matches Your Dining Experience The personality of your brand should reflect the experience you provide in-house. This covers everything from the language on your menu to the tone of your social media captioning. A brand that resonates does not get lost in the shuffle.

Social Media 130

Social Media Front of House SEO Uniforms 130

ChowNow

MARCH 14, 2025

Since 2014, these channels have grown 300% faster than dine-inand the trend isnt slowing down. Leverage local SEO and help customers find your restaurant. Local SEO (Search Engine Optimization) ensures your website ranks higher in local searches. Make mobile-friendliness a top priority.

Ordering 195

Ordering Mobile Ordering Online Ordering Email Marketing 195

Modern Restaurant Management

MAY 18, 2021

We bought gift cards for future use, donated to employee relief funds, and shared our favorite spots on social media. In envisioning how we evolve capabilities and solutions for the current dining landscape, we’ve identified three delivery trends that restaurants must know to thrive in the post-COVID era.

Delivery 422

Delivery Kitchen Safety Social Media Online Ordering 422

7 Shifts

OCTOBER 9, 2020

Diners are turning to online ordering in increasing numbers because of COVID-19 pandemic restrictions on on-premise dining. COVID-19 updates - Tell customers what you’re doing to keep them safe whether they dine in with you or get takeout. How to build your restaurant’s website. How to optimize your website with feedback.

Design 397

Design Social Media Mobile Ordering Online Ordering 397

7 Shifts

AUGUST 12, 2021

In that sense, make sure to double-check your NAP across the web to ensure its consistency and accuracy, as this directly influences your SEO ranking and search visibility. Engagement on Social Media. The key is in the way they handle their social media. Every stage of the client's journey should be examined.

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

Modern Restaurant Management

OCTOBER 4, 2021

Darker, richer colors work well for an upscale dining establishment, and bright, cheerful colors are ideal for a family restaurant. Manage Social Media. More consumers are looking to interact with brands on social media platforms. Accurate Brand Personality Representation. Fast food chain Carl’s Jr.

Marketing 474

Marketing Loyalty Program Social Media Online Ordering 474

The Rail

FEBRUARY 7, 2025

From sizzling dishes to a vibrant dining atmosphere, video content allows potential customers to experience the restaurants ambiance and imagine the sounds and aromas before the even set foot inside. You can encourage customers to share their dining experiences through videos to amplify your reach and credibility.

Marketing 130

Marketing Serving Loyalty Program Social Media 130

ChowNow

APRIL 25, 2025

With a restaurant email list, operators have a direct line of communication with guests that cant be blocked by third-party platforms that hide your customer data or social media algorithms that no one really understands. Theyve either dined with you, placed online orders, or want to hear about upcoming events and menu items.

Email Marketing 195

Email Marketing Marketing Loyalty Program Online Ordering 195

Web Diner

MARCH 21, 2025

Local SEO isn’t just another marketing buzzwordit’s the digital equivalent of having your restaurant on the most visible intersection in the neighborhood. Local SEO isn’t just another marketing buzzwordit’s the digital equivalent of having your restaurant on the most visible intersection in the neighborhood.

SEO 62

SEO Website Management Audits Mobile Ordering 62

7 Shifts

OCTOBER 22, 2019

In a social media-heavy world, the visual appeal of a restaurant has become more important than ever. With social media, we're able to reach people around the globe—it's so important. It's also important that what you put on social media is the same product you get [in person].

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. COVID-19 Consumer Dining Trends. Mixed take-out bag. Mixed take-out bag.

2020 493

2020 Mobile Ordering Loyalty Program Food Safety 493