7 Shifts

NOVEMBER 9, 2022

As a restaurant owner, you know how difficult it is to win a customer's attention and make them keep coming back to your restaurant. Consumer-facing industries like food & beverage see more short-term purchases based on emotional triggers—which means maintaining a healthy bottom line becomes a challenge without a dedicated customer base.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

MARCH 25, 2022

As the impact of the pandemic wanes, restaurant owners should evaluate the contactless service options they implemented to keep customers and staff safe to see how they can help drive sales. To go contactless, customers scanned a small black and white square called a QR code on their mobile device to see a digital copy of the menu.

Social Media 216

Social Media Email Marketing Mobile Ordering Kitchen Safety 216

7 Shifts

MARCH 10, 2021

These may be traits that come naturally to the best restaurateurs, but they can also learn some valuable habits to help them efficiently and effectively run a business and meet their goals. A successful business plan covers everything from the food you’ll serve to how your restaurant will look and how you want your customers to feel.

Management 370

Management Management Small Business Email Marketing 370

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Which is where your restaurant marketing plan comes in. So, where do you start?

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Bingage

APRIL 16, 2024

Earning customer loyalty takes time and effort! but the first and most important step is to choose the best loyalty program which can help to gain customer loyalty, engagement, retention and of course revenue generation. Starting a Restaurant business is easy, but running a successful business is a tough task.

Loyalty Program 105

Loyalty Program 2024 Email Marketing Coupons 105

7 Shifts

OCTOBER 9, 2020

According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. After all, intuitive design and up-to-date information can turn a website visitor into a paying customer. Share your restaurant’s story on the about page.

Design 397

Design Social Media Mobile Ordering Online Ordering 397

Bingage

APRIL 16, 2024

Earning customer loyalty takes time and effort! but the first and most important step is to choose the best loyalty program which can help to gain customer loyalty, engagement, retention and of course revenue generation. Starting a Restaurant business is easy, but running a successful business is a tough task.

Loyalty Program 104

Loyalty Program 2024 Email Marketing Coupons 104

Social Hospitality

AUGUST 25, 2019

When it comes to digital marketing for restaurants , there are various avenues to explore. Restaurant Chatbots can converse with customers without the need for human labor. C ustomer interaction points can range from mobile apps, third-party food aggregator apps, social media, and chat apps. Showcase Your Menu.

Social Media 253

Social Media Mobile Ordering Email Marketing Website Management 253

Next Restaurants

JUNE 30, 2020

Owners are faced with the challenge of keeping their business alive even amidst limited gatherings, quarantines, curfews, and the fear of infection. carminesnyc reposted customer content on their Instagram Stories to highlight their charitable efforts during the pandemic. Advertise & Promote Your Restaurant on Social Media.

Social Media 160

Social Media Email Marketing Online Ordering Food Safety 160

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Day-to-day demands – coupled with all of the FOH and BOH duties – can be simply too overwhelming for many small restaurant owners. Can customers find you? Can they view your menu online?

Marketing 204

Marketing Social Media Mobile Ordering Website Management 204

Modern Restaurant Management

JANUARY 31, 2024

full service restaurants surveyed plan to introduce catering services. I think most of us know that now, more than ever, the dining experience starts long before the customer even walks through the door. Inventory : Generally, when food costs go up, operators will raise their menu prices by a small amount.

2024 204

2024 Online Ordering Website Management 2023 204

7 Shifts

FEBRUARY 26, 2021

While easy, this way ends up costing more in the short term, does not contribute to long-term growth, and can end up hurting your business. Native or first-party delivery doesn't rely on a separate service to take and send out orders. This comes with two huge advantages: high margins and owned customer data.

Online Ordering 341

Online Ordering Ordering Customer Service Food Order 341

Chowly

APRIL 17, 2024

Introduction In the dynamic realm of restaurant marketing, two industry leaders, Targetable and Chowly, are forging a united path forward. Their recent insights, shared on a Hospitality Hangout podcast episode, shed light on innovative strategies tailored to improve digital marketing for SMBs. The journey begins with discoverability.

Marketing 52

Marketing Social Media Email Marketing Online Ordering 52

SpotOn

MARCH 19, 2024

March 19, 2024 —  SpotOn , the top-rated software and payments partner for restaurants and small businesses, has been named to Fast Company’s prestigious list of the Most Innovative Companies for 2024. SAN FRANCISCO, Calif., The three new devices, a 15.6” ” Station, 10” Station, and 6.5”

2024 98

2024 Innovation Email Marketing Point of Sale 98

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Basant Baruah, Senior Content Marketer, Beaconstac. Keegan Brown, Marketing Manager Easy On Hold & Brand Music.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Modern Restaurant Management

JANUARY 8, 2024

QSRs Shift Focus from Slow-Paced Dining to Swift, Transactional Experiences Quick Service Restaurants (QSRs) are reimagining their dining spaces to prioritize speed, convenience, and personalization over traditional, slow-paced dining experiences. Read the first part, here. For the second part, click here.

2024 216

2024 Loyalty Program Cash Management Customer Experience 216

Modern Restaurant Management

FEBRUARY 9, 2021

Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. With the Marketing Rule of 7 , it takes an average of seven interactions with a brand before a purchase takes place.

Marketing 221

Marketing Email Marketing Website Management Social Media 221

Modern Restaurant Management

OCTOBER 28, 2021

Regardless of your restaurant’s chosen policies in response to the pandemic — and there are a wide range of approaches — your customers need to know what they can expect when visiting your establishment. Both owned and earned media are available to nearly every restaurant that promotes itself to the public.

Communication 203

Communication Social Media Menu Loyalty Program 203

Modern Restaurant Management

MAY 21, 2020

The news may raise concerns for both customers and operators alike because it’s no secret just how contagious COVID-19 can be in public places. Here’s a quick checklist to help you make safe choices while ensuring business continuity: Redesign Your Offerings. Offer Safe and Contact-Free Services.

Social Media 216

Social Media Food Safety Cash Management Kitchen Safety 216

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. So, where do you start?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

RGU

JANUARY 1, 2020

Debra Murphy As I was working on my content audit , I came across a couple of posts on small business marketing trends for the years 2013 and 2014. Each trend became a marketing must-have for small businesses. 8 small business marketing trends essentials1.

Small Business 52

Small Business Marketing Email Marketing Mobile Ordering 52

Modern Restaurant Management

MARCH 10, 2021

Customer segmentation should be a fundamental aspect of maintaining relationships and growing your customer base. Understanding Customer Segmentation. Technology and data are continually changing the landscape of the restaurant industry, altering how and where customers eat and how the industry operates at its utmost potential.

Email Marketing 158

Email Marketing Communication Small Business Customer Service 158

RGU

SEPTEMBER 29, 2019

Ironistic ​As a small business owner, your day-to-day activities require wearing many hats. One of the most important, but overlooked, hats that you wear is marketing your product or service. There are so many high-quality free tools available on the internet to keep any small business growing.

Small Business 40

Small Business Marketing Email Marketing Social Media 40

Culinary Cues

DECEMBER 30, 2019

I have the privilege of working with many different restaurants and food businesses. Some are owned by individuals who have the knowledge and the wisdom of seasoned business people, while others struggle to find a path to survival. We should never underestimate the importance of customer perceptions, expectations, and new ideas.

Cash Management 269

Cash Management Point of Sale Leadership Website Management 269

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing, the business can’t receive its greatest rewards.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Ordyx

AUGUST 2, 2019

For many small businesses, figuring out the best approach to finding new customers and keeping the current ones can be a stressful task that must be repeated again each day. Keep reading for tips on how to make sure your business has the right tech to suit your needs.

Small Business 52

Small Business Email Marketing Customer Service Website Management 52

SpotOn

FEBRUARY 27, 2024

After the austerity and hibernation of the first couple months of the year, the spring season brings ample opportunities to fill tables and reach new customers. Advertise your egg hunt ahead of time through social media and email marketing, as well as in your restaurant's entryway so diners know to look out for pastel-colored surprises.

Social Media 52

Social Media Seasonal Menu Email Marketing Online Ordering 52

Modern Restaurant Management

MAY 20, 2020

This is especially true in terms of how we do business, as the pandemic is already having a negative impact on restaurants in particular across the board. First, create a page dedicated to your unique response to COVID-19 as a business. You should also link to all of your various social media channels so that people can stay connected.

Mobile Ordering 234

Mobile Ordering Email Marketing Online Ordering Point of Sale 234

Modern Restaurant Management

MARCH 19, 2020

Food bloggers and influencers are modern-day critics that can wield enough persuasive power to make or break a hospitality business. Any restaurant or F&B business can leverage this form of marketing to their benefit, it just requires a little know-how in the realm of digital networking. Find Bloggers in Your Niche.

Influencer 213

Influencer Marketing Social Media Online Ordering 213

Cheetah

JANUARY 13, 2022

From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. 3 rd party delivery apps, ghost kitchens and privately owned franchises are all fighting for the same market share.

Loyalty Program 148

Loyalty Program Mobile Ordering Airlines Merchandise 148

SpotOn

MARCH 5, 2024

Kim Dieu knows marketing. Before she opened the modern Vietnamese concept Mi' N Tea , alongside her brother, Troy, and parents, Kim Tran and Dan Dieu, she worked in product marketing and graphic design, helping build brands.   When they first opened, third-party platforms helped Mi' N Tea find potential customers.

Email Marketing 52

Email Marketing Loyalty Program Online Ordering Front of House 52

Modern Restaurant Management

APRIL 14, 2020

This new site is a one-stop hub of critical information for restaurants, employees, customers and industry partners. Hundreds of restaurants are already taking advantage of this offer in Cox markets nationwide, with presence in ads similar to this one from Pensacola that is running today.

Online Ordering 212

Online Ordering Back of House Customer Service Small Business 212

Modern Restaurant Management

OCTOBER 4, 2021

The findings have offered insight into consumer expectations to support restaurant brands as they work to navigate ongoing operating, social, and economic shifts over the past year and a half. According to the data, consumers deleted restaurant apps if menu items were missing or if there was limited ability to customize orders.

2021 171

2021 Fast Casual Mobile Ordering Social Media 171

The Restaurant Times

DECEMBER 28, 2020

Customer retention plays a crucial role in the success of a restaurant. Loyal customers tend to order and spend more and are good for the business. It has been seen that a mere 5% increase in repeat customers increases profits exponentially. How to Increase the Customer Retention Rate in Your Restaurant in the UAE.

Loyalty Program 98

Loyalty Program Email Marketing Social Media Customer Service 98

The Restaurant Times

NOVEMBER 17, 2022

When it comes to restaurants, especially, guests search for locations that offer unique food, a comfortable ambiance, and only the best customer service. Additionally , 20% of customers who shop at pop-ups decide to do so to share experiences. . The market has changed regarding what people spend their money on in recent years.

Marketing 52

Marketing 2023 Email Marketing Social Media 52

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing business can’t receive its greatest rewards. Let’s start – .

Delivery 98

Delivery Marketing Social Media SEO 98

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 4) Become A Master Of Social Media.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78