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MRM EXCLUSIVE: The Tipping Point Is Now

Modern Restaurant Management

They are less likely to tip consistently at fast- food locations and ice cream parlors. Tipping is now encouraged at all types of food establishments beyond traditional sit-down restaurants to combat menu price increases. They particularly do not like tipping when purchasing at food trucks, fast food, and ice cream shops.

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The Ultimate Guide To Restaurant Marketing: Strategies for Restaurant Operators In 2025

ChowNow

By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door. Customers have more choices, higher expectations, and countless ways to discover (or overlook) your restaurant.

2025 195
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MRM Research Roundup: Experimentation, Valentine’s Vibe Shift, and Wine Cork Market

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features news of dramatic Valentine's Day shift, best food scenes, and the evolution of c-store foodservice. ” A Year of Challenges U.S.

Marketing 221
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How to Turn Your Menu into a Marketing Tool

Modern Restaurant Management

Optimize Menu Design for Customer Behavior A menu is often one of the first things a guest interacts with when entering a restaurant, right after taking in the atmosphere and interior. This shows how a well-designed menu impacts a customer's behavior. check the restaurants’ menu online before deciding where to eat.

Menu 221
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Building a New Customer Base for Your Restaurant

Modern Restaurant Management

Quality food and top tier service with the incentivization of loyalty programs and a good location should be enough to get a good share of local customers. Society Insurance has compiled three tips to help find new customers for your restaurant and bar. But what happens when you hit your local ceiling?

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Tyga Bites and Sushi with an Attitude

Modern Restaurant Management

TouchBistro acquired Boston-based TableUp, a provider of loyalty and marketing solutions for the restaurant industry. and will enable TouchBistro to fully integrate customer loyalty and guest marketing into its all-in-one point-of-sale (POS) and restaurant management platform. TouchBistro Acquires TableUp.

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MRM Research Roundup: Labor Struggles, Holiday Habits, and Food Truck Trends

Modern Restaurant Management

The survey was conducted in January 2024 among 522 US-based Food and Beverage professionals, including owners and managers from single-site establishments and small multi-site chains with fewer than 20 restaurants. Hardee’s offered an LTO this summer, leading to a boost in loyalty among the chain’s visitors.