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10 Tips To Make Your Franchise Feel Local

Modern Restaurant Management

Many people make the mistaken assumption that franchises are not local businesses. Fortunately, there are steps you can take to make your franchise restaurant a mainstay of your community. Unfortunately, many people do not equate a franchise with a locally owned business. New mover marketing. by the end of 2022.

Franchise 492
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Deals Over Disses: QSR Marketing Post-COVID

Modern Restaurant Management

Faced with the stark reality of closed dining areas, people working from home, and home-cooked meals, COVID-19 will force a radical rethinking of Quick Service Restaurant (QSR) marketing. Best Marketing Practices for QSR During and post pandemic. Deal or No Deal : The coupon, the freebie, the buy one/get one.

Marketing 443
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7 Issues that Threaten the Franchisor and Franchisee Relationship

7 Shifts

Clever marketing and strong branding from a restaurant’s corporate offices can boost sales for franchised restaurants. A lack of communication can take a serious toll on franchise owners, particularly in the realm of finances. Restaurants that franchise tend not to own many locations as a company.

Franchise 435
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Back to the Future: Why New Mover Direct Mail Still Outperforms Digital/Social/Email Marketing

Modern Restaurant Management

Direct Mail Marketing has been around just about as long as mailbox service to homes has been. That doesn’t mean, of course, that you need to use it to get the word out about your restaurant. However, once soldiers started returning home from the war, home building became more common, giving direct marketers new customers.

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MRM Franchise Feed: Krystal Refranchising and Pieology in China

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine's Franchise Feed offers a glimpse at what's new in the restaurant franchise and MUFSO environment. Coolgreens just turned 10 and is looking towards its future: the company has a goal of opening a total of 150 corporate and franchise locations within the next five years.

Franchise 217
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Owning a Bar: Everything You Need to Know

7 Shifts

You'll have late nights and have to work on weekends and public holidays The market is saturated with loads of competition. Buying into a franchise can be a good option because it provides support and brand recognition. You also need to be prepared to deal with any challenges that come with taking over an existing business.

Bar 370
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MRM Research Roundup: Mid-August 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. The survey found that 59 percent of US and 47 percent of UK consumers plan to dine-out as soon as they are able. Mixed take-out bag.

2020 493