Modern Restaurant Management

SEPTEMBER 16, 2020

“The good ol’ days” is a strong sentimental feeling. Blaze Bullock, SEO Strategist, Blaze Digital Marketing. If they have outdoor dining and require all of their staff to wear masks and gloves, practicing social distancing in the restaurant, they should prominently display those things everywhere.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

NOVEMBER 24, 2020

Does your dining room layout need a social distance inspired layout? It’s a good time to make sure you’re accounting for potential effects of the pandemic as you create next year’s budget. Should you consider entering the food truck business?

Cash Management 576

Cash Management Social Media Seasonal Menu Food Truck 576

Modern Restaurant Management

JANUARY 10, 2023

Leverage SEO techniques so your restaurant shows up in search results on the app. Other social media platforms have rolled out vertical video formats to compete with TikTok, so you might as well use them. Developing a presence on multiple social apps helps users recognize your brand. How does it differ?

Marketing 532

Marketing Social Media Small Business Cash Management 532

Modern Restaurant Management

MAY 28, 2021

People like to share where they are, how good their food looks, and whether it lives up to the hype. Plus, using pictures of your restaurant and food on social media is a great way to get noticed and spark digital conversations. Consider the fact that nearly 50 percent of diners are influenced by social media.

Social Media 547

Social Media Website Management Mobile Ordering Food Order 547

Modern Restaurant Management

MAY 27, 2022

It doesn’t matter how good the food is at your restaurant, if your customers can’t see the quality through high-quality images, the email marketing won’t work. Bad photography can make good food look awful, so make sure you hire the right photographer to get the best results. Invest in High-Quality Pictures of Dishes.

Email Marketing 510

Email Marketing Marketing SEO Social Media 510

Modern Restaurant Management

JUNE 18, 2020

The good news is that, as a restaurant owner, you've probably had to build up your reserves of these qualities already. The rapidly-shifting cultural and social trends are challenging for all types of business, but it can be particularly frustrating for established businesses that were enjoying success up until recent events.

Marketing 568

Marketing Social Media Email Marketing Innovation 568

Social Hospitality: Restaurants

FEBRUARY 25, 2021

Now that restaurants and consumers have familiarized themselves with the technology, expect to see QR code usage expand and fill even more digital marketing needs for restaurants. More than simple access to an online menu, they can be used to: Follow your social media. Social Media. Redirect to your website.

2021 434

2021 Social Media Mobile Ordering Online Ordering 434

7 Shifts

AUGUST 12, 2021

In today's highly competitive environment, restaurant marketing requires precise, dependable, and complete consumer data. Data acquired about your actual consumers can be used in both online and offline marketing campaigns. For example, how do new consumers find your restaurant on the internet? Engagement on Social Media.

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

Modern Restaurant Management

JUNE 23, 2023

When the offering is perishable and consumers have seemingly infinite alternatives, why should they choose your restaurant versus another one down the street? Here’s a recipe for good brand stories: Authentic : Tell the story of why your brand exists. Memorable : Good stories elicit a reaction from your audience.

Franchise 451

Franchise Franchising Marketing Social Media 451

Modern Restaurant Management

OCTOBER 4, 2021

Because restaurants often thrive and grow based on their ability to appeal to the immediate appetite of the potential consumer. And color choice can directly impact that appeal — and even motivate the consumer to step in and order up. Manage Social Media. Start a Food Blog.

Marketing 476

Marketing Loyalty Program Social Media Online Ordering 476

7 Shifts

OCTOBER 22, 2024

Nowadays, running a successful restaurant takes more than great food and good service. To do so, you must have an optimized website and engaging social media profiles. Local SEO strategies, like targeting location-specific searches, will help your site show up when people look for nearby dining options on search engines.

Book 195

Book Marketing Email Marketing Social Media 195

7 Shifts

OCTOBER 22, 2024

72% of American consumers prefer to do business with companies that share their values both in the retail and restaurant industries. The good news is there are plenty of ways to engage in local marketing, both online and offline. Use local keywords in your social media posts, too.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

Modern Restaurant Management

MAY 18, 2021

We bought gift cards for future use, donated to employee relief funds, and shared our favorite spots on social media. Ghost kitchens require a healthy marketing budget, with many deploying successful social media campaigns and even partnering with food influencers to generate buzz. So what’s next?

Delivery 423

Delivery Kitchen Safety Social Media Online Ordering 423

The Rail

FEBRUARY 7, 2025

Consider launching social media challenges encouraging customers to post reviews or create branded hashtags that motivate your diners to become brand advocates. Then, you can share customer-created videos to diversify your content and provide social proof. Special events make for good video content as well.

Serving 130

Serving Marketing Loyalty Program Social Media 130

7 Shifts

OCTOBER 22, 2019

In a social media-heavy world, the visual appeal of a restaurant has become more important than ever. Instagram is now reshaping the way diners consume their food, and in return restaurants have changed to accommodate the need for “ Instagrammable ” experiences. Source: [link] No wonder Instagram has the impact it does.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Web Diner

MARCH 21, 2025

Local SEO isn’t just another marketing buzzwordit’s the digital equivalent of having your restaurant on the most visible intersection in the neighborhood. Our expertise in restaurant-specific local SEO has made them the go-to partner for businesses seeking to dominate their local digital landscape.

SEO 62

SEO Website Management Audits Mobile Ordering 62

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. COVID-19 Consumer Dining Trends. Mixed take-out bag. Restaurants vs. delivery services. Supporting local.

2020 495

2020 Mobile Ordering Loyalty Program Food Safety 495

7 Shifts

MAY 31, 2024

Best restaurant marketing tools, software, and platforms for your business We rounded up and categorized various restaurant marketing tools by type, including email marketing, SEO, SMS, and social media tools. According to McCormick, their own SEO strategy even brings in a whopping 250,000 users to their website monthly.

2024 221

2024 Marketing Email Marketing SEO 221

Modern Restaurant Management

JANUARY 31, 2025

The research found that businesses worldwide – particularly restaurants – intend to experiment more in 2025, especially with customer retention programs like loyalty, as they face the triple challenge of sustained high inflation, shrinking consumer wallets and the need to raise prices across the board.

Marketing 221

Marketing Loyalty Program 2024 2025 221

7 Shifts

OCTOBER 9, 2019

It’s important to get their attention during these consumer micro-moments as it increases the chance that you will win the customer. If you have the budget for an awareness campaign, it’s a great way to create a good relationship with the community your restaurant is located in. The graph trend speaks for itself.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

7 Shifts

NOVEMBER 1, 2022

Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. What social media platforms do they use? Maybe it's great food, a good happy hour, or an attractive atmosphere. What is a restaurant marketing plan, and why do you need one?

Seating 221

Seating Email Marketing Marketing SEO 221

7 Shifts

AUGUST 18, 2024

Buying into a franchise can be a good option because it provides support and brand recognition. This could be a good choice if you find a business that is already established and has a loyal customer base. This will give you a good idea of their product and service. An alternative is to buy an existing bar that is up for sale.

Bar 370

Bar License Email Marketing Customer Service 370

ChowNow

SEPTEMBER 9, 2024

It all comes down to marketing, whether it’s a social media post or an email blast. From a Sprout Social survey , 68% of consumers say they use social media to learn about products and brands. That includes having a social media presence and showing up on web searches.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

7 Shifts

MAY 23, 2024

Offer smaller portions as options Large and generous food servings are usually welcomed by customers who love a good deal, as they can get more food by paying less. In this digital age, good plating can serve as your marketing tool if customers love what they see, snap a photo, and upload it to social media.

Social Media 195

Social Media Loyalty Program Email Marketing Seasonal Menu 195

Indoor Media

AUGUST 1, 2020

Creating and claiming auto repair local listings can have a significant impact on your shop’s local SEO. In just one week, you can put your business on the map (literally and figuratively) by tackling the online directories that pack the most local SEO punch. Your NAP plays an essential role in your local SEO strategy.

SEO 147

SEO Social Media Website Management Customer Service 147

The Rail

AUGUST 23, 2022

The restaurant business is one of the most competitive destinations in search engine optimization (SEO). Any differences should be reflected in the semantic core, meaning the site structure will differ from the main version to get good search visibility. The menu is focused on the preferences of local consumers.

SEO 130

SEO Social Media Customer Service Customer Experience 130

7 Shifts

JUNE 16, 2024

How do you create a good restaurant marketing strategy? These strategies can combine traditional restaurant advertising techniques like pamphlets, billboards, and radio promotions with modern ideas like running paid ads, advertising on social media, and collaborating with influencers.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Social Hospitality: Restaurants

FEBRUARY 25, 2021

Now that restaurants and consumers have familiarized themselves with the technology, expect to see QR code usage expand and fill even more digital marketing needs for restaurants. Familiarize yourself with general and local SEO to learn how to optimize your site for these users.

2021 150

2021 Social Media Mobile Ordering Online Ordering 150

Bingage

JULY 18, 2020

Their target consumer base is tech-savvy and stays energetic on social media platforms. In this post, we are going to discuss how the cloud kitchen can leverage the power of Social media. Do Register Locally (Basic SEO). Have an SEO Friendly Website. Tips for making an SEO friendly website – 1.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Bingage

JULY 18, 2020

Their target consumer base is tech-savvy and stays energetic on social media platforms. In this post, we are going to discuss how the cloud kitchen can leverage the power of Social media. Do Register Locally (Basic SEO). Have an SEO Friendly Website . Tips for making an SEO friendly website – .

Delivery 98

Delivery Marketing Social Media Email Marketing 98

Open for Business

APRIL 25, 2023

Earned media value is a critical metric for any restaurant owner looking to understand their total marketing ROI. Earned media—when your restaurant appears on local news or OpenTable puts you on a list of best restaurants—always gives an owner the warm fuzzies but it may be worth more in hard dollars than you realize. You deserve it.

Social Media 78

Social Media SEO Email Marketing Influencer 78

Restaurant Engine

APRIL 9, 2025

According to one survey , more than 71% of consumers read online reviews when researching a business (that includes your restaurant), and around 70% say reviews frequently influence their purchase decisions. Use social media: Encourage happy customers to share their experiences using a branded hashtag.

Management 52

Management Management Website Management Email Marketing 52

The Restaurant Times

DECEMBER 21, 2021

Why Are Dark Kitchens A Good Idea? . Dark kitchens have a lot of benefits over traditional kitchens, and given below are the reasons why investing in a dark kitchen is a good idea: 1. Dark kitchens do not have to worry about ambience, and hence, can focus more on providing good quality food at low prices.

Online Ordering 98

Online Ordering Social Media Food Order Website Management 98

Lavu

APRIL 17, 2020

With revenue and profits down for most restaurants, it’s time to get creative with content marketing campaigns, social media, and the free tools available to business owners for no-cost advertisement. Location Tagging and Hashtag Campaigns in Social Media Posts. Go Live on Social Media.

Marketing 97

Marketing Email Marketing Social Media Loyalty Program 97

Lavu

MARCH 6, 2020

Identifying top-selling and underperforming items to customer menu based on consumer preferences. Among the most important tactics used to keep the customers engaged include posting status, photos and videos on social media platforms. The most common digital restaurant marketing ideas include posting on social media.

Technology 78

Technology Marketing Social Media Loyalty Program 78

Indoor Media

APRIL 5, 2018

Use design as emphasis: Your website needs to look good, but it also needs to provide value for your customers. Also known as your NAP, these three pieces of information can reap major SEO benefits when used consistently and kept up-to-date. Our recommendation is to use SEO tools to help you with your optimization.

SEO 78

SEO Mobile Ordering Social Media Small Business 78

Aaron Allen & Associates

MARCH 3, 2022

The cost of goods sold (COGS) has a significant impact on profitability, so it’s critical to get inventory levels right. Facility Management can be a time consuming task when trying to keep lists of equipment and infrastructure to repair. Restaurant Inventory Management. Restaurant Repairs & Maintenance Software.

Management 120

Management Management Mobile Ordering Point of Sale 120