Modern Restaurant Management

FEBRUARY 9, 2021

This article includes some simple digital marketing strategies that restaurants can quickly implement ahead of the Valentine’s Day holiday. With the Marketing Rule of 7 , it takes an average of seven interactions with a brand before a purchase takes place. Give Your Website All of the Love.

Marketing 221

Marketing Email Marketing Website Management Social Media 221

ChowNow

FEBRUARY 27, 2024

Effective restaurant marketing means reaching diners wherever they are. To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. What’s mobile marketing? Why mobile marketing for restaurants? Not sure where to start? Learn more.

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Marketing Mobile Ordering Email Marketing Online Ordering 78

Modern Restaurant Management

DECEMBER 10, 2020

Digital marketing is a key ingredient that can help restauranteurs connect with customers to achieve both. Digital marketing strategies can be a force multiplier for bringing back loyal restaurant customers, attracting new customers and increasing brand awareness. Some of these strategies include: Optimizing the Website.

Marketing 225

Marketing Social Media SEO Website Management 225

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

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Social Hospitality

AUGUST 25, 2019

When it comes to digital marketing for restaurants , there are various avenues to explore. But many small restaurants haven’t yet adopted emerging restaurant technology for customer communication. Streamline Reservations and Order Management Restaurant employees devote a lot of time to reservation management and customer orders.

Social Media 253

Social Media Mobile Ordering Email Marketing Website Management 253

7 Shifts

MARCH 10, 2021

Invest in Technology Accounting and inventory management software are just a couple of the technologies that small business owners should invest in. The pandemic accelerated the rise of contactless solutions like mobile ordering and payment and self-ordering kiosks. Marketing is an integral part of every business plan.

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Management Management Small Business Email Marketing 370

Open for Business

NOVEMBER 21, 2022

Once upon a time, most restaurants operated on a patchwork of paper systems involving notebooks and back-of-the-napkin calculations, not to mention information owners and managers kept in their heads, hunches, and habits. Manage your team and costs. Communicate with guests. Online reservation system. Pre-shift reporting.

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Technology Front of House Back of House Online Ordering 147

7 Shifts

MARCH 27, 2020

Do you have accounts on online ordering sites like GrubHub and Uber Eats? What measures can you take to make customers feel more comfortable ordering from you? How to communicate your COVID-19 restaurant closure. Then share general updates with staff through your team communication tool.

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Social Media Restaurant Law Employee Relations Communication 312

Sling

JULY 24, 2023

Restaurant management software is a rapidly expanding niche of software development. Some of these apps are designed to solve specific problems, like shift scheduling or point of sale , while others boast all-in-one suites for every aspect of restaurant management.

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Modern Restaurant Management

FEBRUARY 2, 2022

For example, a handheld POS device will allow you to turn tables faster, improve order accuracy, and speed up service. A kitchen display system (KDS) can significantly improve your operations by digitally routing orders to the kitchen and then tracking them. And that's not all. Go Digital. Don't forget QR codes.

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Loyalty Program Online Ordering Social Media Mobile Ordering 197

Modern Restaurant Management

DECEMBER 21, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry insiders for their perspection on 2020: What lessons did you learn and what do you feel the restaurant industry learned this year? WSJ reported that more than half of ad spending is shifting to digital platforms as the pandemic caused shifts in marketing strategies.

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Ordyx

JANUARY 10, 2019

If your restaurant still hasn’t made the addition of online ordering, it’s possible you may not yet see the immediate need. That being said, online ordering can enable you the opportunity to place your order as you’re on the way to a restaurant so that your order is ready by the time you arrive.

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Deliverect

MARCH 4, 2021

In this interview JP Then, the founder of Slerp , an e-commerce platform and order management system for the UK hospitality sector, shares valuable tips and tricks for the modern omni-channel restaurant that wants to optimize their online sales channels. How has online and mobile ordering changed the restaurant industry?

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Online Ordering Mobile Ordering Email Marketing Website Management 145

Get Beyond

NOVEMBER 6, 2023

From perfecting your online shopping process to ensuring employee well-being during the busiest time of year, here’s how to make the most of the holiday season as a small business. Consult last year’s sales information, website data, and social media metrics to see if there’s anything you can immediately improve on.

Small Business 52

Small Business Point of Sale Email Marketing Online Ordering 52

Kounta

AUGUST 13, 2019

Communicating in person. Here are some tips on what to focus on when communicating with a customer in-person: Non-verbal communication: This includes tone of voice, voice quality, eye contact when talking (a big one!), Where people often go wrong is communicating one thing verbally, and another non-verbally.

Communication 49

Communication Hospitality Email Marketing Social Media 49

Ken Burgin

JULY 5, 2022

Every week in the Hospo Reset Newsletter, we share a product or service that’s caught our eye – for kitchen & beverage management, staffing, facilities management, marketing and overall productivity. Food, Menus and Kitchen Management. Coffee and Beverage Management. Design and Facility Management.

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Kitchen Safety Food Safety Website Management Online Ordering 78

Focus POS

SEPTEMBER 10, 2020

While it’s possible to get by on manual processes, these are outdated, and won’t give you proper tools you need in order to handle the competition. It can increase mobility within your restaurant, and more importantly, improve communication between systems and staff. Online ordering. Loyalty program.

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POS Loyalty Program Email Marketing Mobile Ordering 97

Modern Restaurant Management

APRIL 14, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. The National Restaurant Association launched an industry grassroots education and engagement resource available online at RestaurantsAct.com.

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Online Ordering Back of House Customer Service Small Business 212

Perfect Daily Grind

APRIL 4, 2023

It’s fair to say that many specialty coffee brands base their marketing strategies around the idea that coffee consumers want to be more connected to farmers. You may also like our article on why more producers don’t market their own coffee. Kosta Kallivrousis is the Sales Manager at Algrano in the US.

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Modern Restaurant Management

DECEMBER 28, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their opinions on what we can expect in 2021. And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond. Here are their responses. To read part one, click here.

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BNG Point of Sale

NOVEMBER 20, 2020

The answer lies in restaurant ordering systems. This easy add-on feature gives you the power to stay efficient while managing food orders, all the while providing a wealth of backend information to help you manage your restaurant teams for improved performance. What is a restaurant ordering system?

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POS Ordering Mobile Ordering Online Ordering 98

The Food Corridor

MAY 7, 2020

Two common themes are food businesses transitioning to online ordering for delivery or curbside pickup, and others turning to an ecommerce model. Whatever you decide to do, the first step is to activate communication channels with your customers to let them know what’s going on. Delivery Logistics.

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Modern Restaurant Management

MAY 21, 2020

Take the Flights restaurant , for example: Partnering up with the Los Gatos Chamber of Commerce, Flights started ‘Feed the Need Bay Area’ to leverage accounting support and marketing talent so that they could support the Bay Area community. Have a Marketing Plan for Reopening. Offer Safe and Contact-Free Services.

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Social Media Food Safety Cash Management Kitchen Safety 216

ChowNow

MARCH 26, 2021

Online orders for food and beverage grew an incredible 93 percent between 2019 and 2020. However, the economy in general has also seen an increase in another kind of service chargebacks: Those motivated by fraudulent contactless delivery and buy-online-pickup-in-store schemes. Entirely incorrect orders.

Operations 88

Operations Online Ordering Food Safety Mobile Ordering 88

ChowNow

DECEMBER 16, 2020

Since the start of the COVID-19 pandemic, roughly half of all consumers have ordered delivery from a restaurant, and delivery sales have increased by 120 percent. Keep your staff on-track by managing your restaurant delivery business’s zones and times. Keep an eye on delivery hours and order volume, too.

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Delivery Email Marketing Mobile Ordering Online Ordering 78

ChowNow

AUGUST 26, 2021

Online orders for food and beverage grew an incredible 93 percent between 2019 and 2020. However, the economy in general has also seen an increase in another kind of service chargebacks: Those motivated by fraudulent contactless delivery and buy-online-pickup-in-store schemes. Entirely incorrect orders.

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Operations Online Ordering Food Safety Mobile Ordering 78

Ken Burgin

FEBRUARY 29, 2020

I wrote a fairly lengthy article back in 2001 , with advice on how to manage the effects on small businesses – it still holds up well. Plus some thoughts last month on the need for a 2020 Plan B. Now we can see another recession unfolding in front of us. Renewal and innovation can’t stop during a slowdown.

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Perfect Daily Grind

APRIL 17, 2023

However, thanks to the growing prevalence of technology and online platforms in the coffee industry, it is now easier and more streamlined than ever to buy green coffee. However, in order to understand how, we first need to look back at the history of the global coffee industry. Phil Schluter is the Managing Director at Covoya Europe.

Technology 114

Technology Transportation Online Ordering Small Business 114

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video.

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Marketing Social Media Loyalty Program Food Truck 78

Restaurant365

JULY 24, 2020

Shelter-in-place orders, dine-in restrictions and diners’ hesitation to eat out have combined to prompt restaurants to shift their focus to takeout and delivery. Sometimes called a virtual restaurant, virtual kitchen or cloud kitchen, a ghost kitchen is a food-service business that serves customers exclusively through online orders.

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Front of House Online Ordering Kitchen Safety Customer Service 147

The Restaurant Times

SEPTEMBER 22, 2021

No business can be successful without going online these days. In a pandemic-affected world, a restaurant website is critical for your restaurant. A website is a tool for branding, expanding business opportunities, effectively engaging customers, and other stakeholders. Must-have Features For A Successful Restaurant Website.

Social Media 59

Social Media SEO Website Management Online Ordering 59

Lavu

MARCH 6, 2020

At the heart of restaurant technology for marketing is customer analytics. This way, restaurant owners and managers can unlock insights into such data and turn the insight into action. Gathering vital customer information to launch marketing outreach program and establish a repeat customer base. Restaurant CRM communication.

Technology 78

Technology Marketing Loyalty Program Social Media 78

Cheetah

MAY 1, 2020

Before the COVID-19 pandemic, restaurants that could afford it enjoyed the additional marketing and new customers outreach service these apps provided. Encourage Customers to Order Food Directly from Your Restaurant Customers are eager to support their favorite mom-and-pop restaurant by ordering takeout food.

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Delivery Food Mobile Ordering Insurance 109

ChefMod

OCTOBER 6, 2021

But, how have they managed to stay up and running so far? Focus on Online Shopping For the last 15 years, the online shopping and ordering market has grown exponentially. Even a small vegetable vendor can take orders via some kind of online ordering platform.

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Modern Restaurant Management

OCTOBER 21, 2019

At the current pace, you might even think that apps have replaced the more traditional processes for placing takeout orders, making reservations or asking menu questions, right? There are now phone solutions that allow owners and managers to see what their customers are calling about, the frequency at which they're calling and more.

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Customer Experience Online Ordering Customer Service Reservations 119

Next Restaurants

OCTOBER 9, 2019

Otherwise, you’ll miss out on a huge market and wind up with disappointed guests. If it’s time to upgrade to a modern point-of-purchase system that improves your guests’ experiences, consider these key features: Mobility Streamlined ordering Refined business workflow Customer and management metrics. Online Ordering.

Customer Experience 61

Customer Experience POS Mobile Ordering Point of Sale 61

Cheetah

SEPTEMBER 23, 2020

Restaurant reservation systems help solve one of the biggest challenges of the foodservice industry – managing the constant influx of reservations and customers. Pricing (monthly) $89 - $899 $199 $248 $199 - $699 Online. reservation Table management Pre-payments Waitlist Partnership network POS integration.

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