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Advertising for the Hungry Consumer Digital channels are playing their greatest role in shopping to date, and it’s well known that many diners are looking up restaurant menus before visiting. It’s no wonder that advertisers are interested in using the latest ad products we’ve brought to market. in ROAS 4. The result?
Most restaurant operators consider technology a necessity for running their restaurants today. They rely on technology to help with day-to-day tasks like managing revenue and inventory, and to fill in labor shortage gaps. About 40% found that technology has improved customer satisfaction.
National chains bring with them the benefits of size: expansive advertising budgets, advanced technology, and nationwide name recognition. But with that scale often comes complexity: more layers, less flexibility, and a growing distance from the communities they serve.
News prices commodities Breakfast Joe Guszkowski is a senior editor with Restaurant Business covering technology and casual-dining chains. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here. Get today’s need-to-know restaurant industry intelligence.
News acquisitions technology Restaurant Business Editor-in-Chief Jonathan Maze is a longtime industry journalist who writes about restaurant finance, mergers and acquisitions and the economy, with a particular focus on quick-service restaurants. per share for the online ordering and payment company just four years after Olo went public.
Agentic AI is the next wave of the technology in which AI will be able perform tasks while more or less flying solo. There are already some restaurant applications for this technology , at least on the consumer side. Merriam-Webster You’ve likely heard of generative AI, or AI that can create content based on human input, like ChatGPT.
Toward the end of the quarter, the chain began advertising delivery on TV and elsewhere. News earnings casual_dining Joe Guszkowski is a senior editor with Restaurant Business covering technology and casual-dining chains. Its white-labeled delivery offering with Uber has become a significant sales driver, accounting for 3.5%
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09, 2025 Facebook Twitter LinkedIn Kraft Heinz Versatile, consistent, and built for culinary creativity, Philadelphia Cream Cheese is The Original that chefs trust to do it all.
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If technology can make everything quicker and simpler, why do businesses need to worry about adding a human touch to their digital experiences? They also adapted how they reach their customers by investing in restaurant and Instagram marketing, working with local influencers, and running targeted advertisements.
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Technology Investment Is Becoming Non-Negotiable Restaurant technology is no longer optional. TouchBistro found that 71 percent of restaurant operators plan to increase their technology spending in the next six months. Look for net-30 accounts with food, beverage, packaging and/or equipment vendors.
Service-based companies, like restaurants, often flourish by growing their workforce or modernizing technology. A small company loan offers the funds required to reach a larger audience, whether via digital advertising , content marketing, social media interaction, or search engine optimization.
And there will be more technology, including self-service ordering kiosks. O’Reilly added that he wants Ascent to become the technology leader in family dining. The company recently hired Brian Wallunas, former CTO at Smokey Bones, as its first chief technology officer. “I Beverages will also be a big part of Griddle & Go.
Premium Technology Olos restaurant tech odyssey will continue in private Tech Check: After a rocky few years on the public markets, the online ordering giant will continue its quest for “hospitality at scale” under a new owner. deals this week as fast-food pizza chains work to reverse stubbornly weak sales.
News franchising acquisitions finance Joe Guszkowski is a senior editor with Restaurant Business covering technology and casual-dining chains. Premium Technology Loyalty programs are growing. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.
Premium Technology Olos restaurant tech odyssey will continue in private Tech Check: After a rocky few years on the public markets, the online ordering giant will continue its quest for “hospitality at scale” under a new owner. That outsider has now left, leaving the company with more uncertainty.
Justin Sullivan/Getty Images Signage in a McDonalds restaurant advertises deals and loyalty rewards through the chains ordering app. McDonalds recently purchased a minority ownership stake in a mobile app development company for exclusive access to its technology.
Salad is rising as the next drive-thru concept Technology Tech supplier SpotOn launches a mobile app to compete with aggregators Food C-stores are stealing fast-food tactics. Premium Technology DoorDash wants to be everywhere Tech Check: The delivery company is gobbling up more of the restaurant tech ecosystem.
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Thats why 44% of restaurants are investing in restaurant technology tools to improve their business analyticsbecause customer data works. Third-Party Data : This comes from external sources, like delivery platforms or advertising networks. Lets break down the key benefits of leveraging your restaurants customer data.
The chain was able to get ahead on things like branding, packaging, relationships with distributors and, perhaps most importantly, technology. With Wetherill came infrastructure that Jeff and Danielle previously couldn’t afford: a team, the small family office, a designer and attorney.
News technology delivery finance Joe Guszkowski is a senior editor with Restaurant Business covering technology and casual-dining chains. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here. Get today’s need-to-know restaurant industry intelligence.
Our technology investments and ability to scale digital solutions at speed will continue to elevate the McDonald’s experience for customers, crew and our global system,” CEO Chris Kempczinski said in a statement. and internationally. and internationally.
How Technology is Making Supply Chains More Visible Supply chain transparency is an important competitive advantage for restaurants today, allowing restaurants to build customer loyalty, improve risk management, comply with ethical standards, and attract new markets. Advancing technologies are foundational to supply chain transparency.
Salad is rising as the next drive-thru concept Technology Tech supplier SpotOn launches a mobile app to compete with aggregators Food C-stores are stealing fast-food tactics. Premium Technology DoorDash wants to be everywhere Tech Check: The delivery company is gobbling up more of the restaurant tech ecosystem.
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The quicker businesses can feed that information back into operations, the better, whether for personalized dining, staffing optimization, or advertising and marketing. As technology continues to advance, restaurants that embrace these changes will be better positioned to thrive in a competitive landscape.
Both the SevenRooms and Symbiosys purchases are part of DoorDash’s transformation from a delivery company into an all-around technology supplier for restaurants. It builds upon DoorDash’s existing ads business, which reached a $1 billion annual revenue run rate last year. The pending deal for U.K.-based
Now, our challenges have evolved: Keeping Pace with Technology : From AI tools to social algorithms to customer data platforms, the pace of innovation is nonstop. Today, we can pull POS data, website analytics, social media insights, and CRM reports to make data-backed decisions and track ROI in real-time.
Photo: Shutterstock DoorDash is doubling down on its advertising business. It’s part of a major expansion of the company’s advertising business, DoorDash Ads, which currently allows restaurants to buy promotions and sponsored listings within the DoorDash marketplace. For Amazon, advertising has become a $50 billion annual business.
As Square research has previously shown , labor margins are steadily trending downward for both fast casual and quick-service concepts, indicating improved labor efficiency or cost reduction, likely enabled by investment in technology like self-serve kiosks. representing a wide range of titles, organizational sizes, and advertising budgets.
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Reach a wider audience with online advertising. Leveraging Technology for Enhanced Customer Experience Your marketing is workingyouve got a line out the door, and takeout and delivery orders are steadily rolling inbut first impressions dont stop here. Leveraging smart restaurant technology. Use in-house table technology.
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