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How to write a restaurant marketing plan that puts butts in seats [Ideas and Strategies]

7 Shifts

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan.

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The Complete Guide to Creating a Winning Restaurant Newsletter (+Real Examples)

7 Shifts

As a restaurant owner, you know how difficult it is to win a customer's attention and make them keep coming back to your restaurant. Consumer-facing industries like food & beverage see more short-term purchases based on emotional triggers—which means maintaining a healthy bottom line becomes a challenge without a dedicated customer base.

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Simple Restaurant Marketing Plan for 2020 [PDF Template]

7 Shifts

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Which is where your restaurant marketing plan comes in. So, where do you start?

Marketing 418
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If You Want Free Advertising, Optimize Your Google MyBusiness Page

Indoor Media

Google My Business (GMB) is a free Google service intended for local businesses. This free tool offers numerous advantages for business owners looking to become more visible on the world’s largest search engine. What is a Google My Business Listing?

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Five Benefits of Outsourcing Your Restaurant’s Digital Marketing Efforts

Modern Restaurant Management

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Day-to-day demands – coupled with all of the FOH and BOH duties – can be simply too overwhelming for many small restaurant owners. Can customers find you? Can they view your menu online?

Marketing 203
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Welcome to the Digital Advertising 101? Series!”

Indoor Media

Digital advertising has become a practically mandatory element of marketing. If you’re like most small business owners (myself included), getting started with digital marketing can be overwhelming. Measuring the success of advertising relies heavily on your expectations. Claim your local listings.

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The Difference Between Groupon and Coupon Advertising

Indoor Media

Groupon was a commercial darling in the early 2010s, and though its popularity has cooled over the years, it remains a consideration for restaurants and other local businesses that are looking to increase their customer base. Coupon advertising’s goal is the same: Offer value to draw customers. How Each Works.

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