Open for Business

MARCH 23, 2023

Restaurant marketing jobs are some of the most important roles in the hospitality industry. A solid marketing strategy will help you attract new guests and keep them coming back, but marketing duties often fall to the bottom of a busy restaurant owner or manager’s to-do list.

2023 78

2023 Marketing Social Media Email Marketing 78

Open for Business

MARCH 21, 2023

Word-of-mouth marketing and evangelism marketing are valuable parts of a restaurant’s marketing strategy. Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising.

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78

Perfect Daily Grind

APRIL 4, 2023

It’s fair to say that many specialty coffee brands base their marketing strategies around the idea that coffee consumers want to be more connected to farmers. You may also like our article on why more producers don’t market their own coffee. Kosta Kallivrousis is the Sales Manager at Algrano in the US.

Consumer Goods 144

Consumer Goods Sustainability Email Marketing Café 144

Indoor Media

JULY 22, 2020

You want to communicate with your customers throughout the entire process. Print marketing materials like business cards and brochures that display Yelp as your preferred site for online reviews. Link to your Yelp business page on your website and social media profiles. With Yelp Ads you get: Targeted Local advertising.

Consumer Goods 146

Consumer Goods Customer Service Email Marketing Advertising 146

Indoor Media

OCTOBER 28, 2021

A simple thank you note can also do wonders in terms of reputation management and customer retention. Customer appreciation plays a vital role in your online reputation management. If you want to make thanking your customers easier, try using text messages as one of your communication methods.

Social Media 78

Social Media Email Marketing Website Management Customer Service 78

Modern Restaurant Management

DECEMBER 28, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their opinions on what we can expect in 2021. And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond. Change management needs to be a top priority. Here are their responses.

2021 230

2021 Mobile Ordering Loyalty Program Kitchen Safety 230

Modern Restaurant Management

DECEMBER 21, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry insiders for their perspection on 2020: What lessons did you learn and what do you feel the restaurant industry learned this year? WSJ reported that more than half of ad spending is shifting to digital platforms as the pandemic caused shifts in marketing strategies.

2020 180

2020 Online Ordering Fast Casual Point of Sale 180

Modern Restaurant Management

MAY 21, 2020

Take the Flights restaurant , for example: Partnering up with the Los Gatos Chamber of Commerce, Flights started ‘Feed the Need Bay Area’ to leverage accounting support and marketing talent so that they could support the Bay Area community. Have a Marketing Plan for Reopening. Pick the Right Marketing Channels.

Social Media 215

Social Media Food Safety Cash Management Kitchen Safety 215

Modern Restaurant Management

APRIL 14, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. The National Restaurant Association-managed site also provides a direct connection to the industry’s grassroots engagement platform.

Online Ordering 212

Online Ordering Back of House Customer Service Small Business 212

The Restaurant Times

NOVEMBER 17, 2022

The market has changed regarding what people spend their money on in recent years. To have a successful endeavor, however, you must heavily implement extreme and exceptional marketing efforts to start and end your pop-up with a splash. . How To Successfully Do Pop-up Marketing. Start Marketing at Least 7 Months in Advance.

Marketing 52

Marketing 2023 Email Marketing Social Media 52

The Food Corridor

NOVEMBER 3, 2021

How Essential is Commercial Kitchen Marketing? If you’re not actively marketing your shared commercial kitchen, you are undoubtedly missing out on business that could help your business grow and thrive. There are many approaches to marketing online. Marketing Jargon Explained. ROI – Return on investment.

Marketing 52

Marketing Email Marketing Social Media Website Management 52

ChefMod

OCTOBER 6, 2021

But, how have they managed to stay up and running so far? Focus on Online Shopping For the last 15 years, the online shopping and ordering market has grown exponentially. Furthermore, the pandemic has eliminated the need for salespeople, forcing many operators to heavily rely on website/app focused shopping.

2021 52

2021 Email Marketing Front of House Cash Management 52

Sling

JULY 4, 2021

Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. Not sure how to get your website on page one?

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Restaurant365

DECEMBER 17, 2019

Marketing costs are also variable and controllable. However, the biggest factor in controlling food costs is improving your inventory management. Investing in restaurant management technology is an essential part of restaurant costs. Marketing Costs. Restaurant Food Costs. Technology Costs.

Point of Sale 120

Point of Sale License Insurance Employee Relations 120

Restaurant Clicks

NOVEMBER 5, 2017

Whether your restaurant is opening soon or has been open for some time, you’ll need to make some decisions on hiring an internal marketing team. Too many people applying for marketing jobs believe posting on instagram and snap chat qualifies them as a marketing director. Website blog posts and updates. Email Marketing.

Marketing 61

Marketing Email Marketing SEO Social Media 61

The Restaurant Times

SEPTEMBER 22, 2021

In a pandemic-affected world, a restaurant website is critical for your restaurant. A website is a tool for branding, expanding business opportunities, effectively engaging customers, and other stakeholders. Your restaurant website acts as an online storefront and defines your online identity. . Social Media Integration .

Social Media 59

Social Media SEO Website Management Online Ordering 59

Cheetah

SEPTEMBER 23, 2020

Restaurant reservation systems help solve one of the biggest challenges of the foodservice industry – managing the constant influx of reservations and customers. reservation Table management Pre-payments Waitlist Partnership network POS integration. OpenTable charges $1 per cover book on the website and $0.25

Reservations 78

Reservations Website Management Online Ordering Mobile Ordering 78

Cheetah

SEPTEMBER 23, 2020

Restaurant reservation systems help solve one of the biggest challenges of the foodservice industry – managing the constant influx of reservations and customers. reservation Table management Pre-payments Waitlist Partnership network POS integration. OpenTable charges $1 per cover book on the website and $0.25

Reservations 78

Reservations Website Management Online Ordering Mobile Ordering 78

Restaurant365

JULY 24, 2020

market for online food delivery. According to Statista, a provider of market and consumer data, the market for online food delivery in the U.S. Revenue is expected to show an annual growth rate (CAGR 2020-2024) of 5.1%, resulting in a projected market volume of $32,325m by 2024. Size of U.S. You’ll have to package.

Front of House 147

Front of House Online Ordering Kitchen Safety Customer Service 147

Sling

MAY 9, 2021

In this article, the restaurant-management experts at Sling discuss some of the best ideas and give you tips for making your restaurant loyalty program great. The option to skip the line is also an effective advertisement for non-members — they’ll see program members walk right in and want to get that advantage, too.

Loyalty Program 78

Loyalty Program FOH Customer Service Website Management 78

ChowNow

JANUARY 17, 2020

As you cross items off your checklists and get ready for the big day, you’ll also need to prepare to market your business and connect with your guests. They also withhold critical marketing data from the restaurants they work with , which will prevent you from building a solid customer base. Get an app.

Online Ordering 78

Online Ordering Mobile Ordering Email Marketing Food Order 78

Restaurant365

DECEMBER 4, 2020

To prepare for the new year, restaurant owners, operators, and managers need to start planning now. This includes enforcing health requirements with your employees, and also making sure to communicate your policies to customers. Managing rotating inventory. Managing rotating inventory.

2021 78

2021 Operations Mobile Ordering Social Media 78

Touch Bistro

MAY 26, 2021

A restaurant reservations system helps you manage all your bookings digitally so you can reduce those dreaded no-shows and ensure you’re maximizing all your available tables – something that’s especially important on a busy holiday like July 4th. Marketing and Promotions. The Ultimate Guide to Restaurant Marketing. Download Now.

Specials 111

Specials 2021 Merchandise Mobile Ordering 111

Next Restaurants

MAY 26, 2020

If you want to familiarize with the new restaurant marketing landscape post-COVID-19, PosterMyWall is hosting a webinar with Daniel Woodman , a senior marketer with a knack for helping small businesses flourish, to talk about what restaurants can do stay relevant on re-opening, and to tackle the many novel challenges they will face.

Webinar 89

Webinar Social Media Food Safety Cash Management 89

Sling

OCTOBER 26, 2020

For example, in response to a decrease in market share, management may institute KPIs that demand your team keep costs low while still maintaining (or even increasing) output. This can range from employees surfing their favorite websites to spending time on social media or shopping. 5) Maintain Communication.

Employee Relations 78

Employee Relations Social Media Small Business Communication 78

7 Shifts

FEBRUARY 8, 2024

Restaurants turned to restaurant management apps to navigate this change, and it appears there’s no going back. 7shifts Most managers are familiar (and frustrated) with traditional paper scheduling techniques. 7shifts Most managers are familiar (and frustrated) with traditional paper scheduling techniques. Try 7shifts for free.

Operations 367

Operations Management Management Mobile Ordering 367

7 Shifts

FEBRUARY 8, 2024

Restaurants turned to restaurant management apps to navigate this change, and it appears there’s no going back. 7shifts Most managers are familiar (and frustrated) with traditional paper scheduling techniques. 7shifts Most managers are familiar (and frustrated) with traditional paper scheduling techniques. Try 7shifts for free.

Operations 352

Operations Management Management Mobile Ordering 352

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Limited-service restaurants continue to be the clear winners in the market share battle within the leisure category.

2020 197

2020 Loyalty Program Mobile Ordering Fast Casual 197

Indoor Media

SEPTEMBER 23, 2020

If your website isn’t converting visitors into leads, then it’s not doing its job. You start with Google, click on a search result that looks promising, and when you get to the website, you can’t find the information you’re looking for. Plus, online customers prefer to use chat as a communication tool! and a person responds.

Website Management 148

Website Management Email Marketing Advertising Customer Service 148

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Modern Restaurant Management

APRIL 2, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. Customers can also sign up on the website to receive email updates as new information is posted on the site. ” The BOHA! ” The BOHA!

Healthcare 206

Healthcare Employee Relations Online Ordering Customer Service 206

EATER

JANUARY 25, 2023

Or as Swanson says on its website: “Our chicken stock is made as you would at home, only on a much larger scale.” Kenji López-Alt told me over email. Costco, when I sent a media inquiry, replied, “Management has no comment at this time.” Per its website, Kerry is “creating a world of sustainable nutrition.”

Email Marketing 110

Email Marketing Kitchen Safety Food Safety Consumer Goods 110

Gourmet Marketing

SEPTEMBER 22, 2021

We’re a Restaurant Marketing Agency that’s worked with restaurants for over a decade. Each time you choose an applicant who doesn’t work out, you lose a lot of money because you have to advertise, interview, hire and train a replacement. The second is to advertise the position that you want to fill on a restaurant job board.

Hiring 52

Hiring Website Management Advertising Social Media 52

Gourmet Marketing

SEPTEMBER 23, 2021

We’re a Restaurant Marketing Agency that’s worked with restaurants for over a decade. Restaurant Marketing Ideas. As such, it’s important to use unique marketing ideas in order to truly stand out from other restaurants. Save the digital image of your poster so that you can use it for online marketing as well.

Marketing 61

Marketing 2021 Social Media Website Management 61

Restaurant365

FEBRUARY 11, 2021

For instance, if you are hiring a part-time, flexible role, are there local college or university job boards on which you could advertise? Finally, don’t forget the potential to attract applicants through your own website. A custom career page on your website can be an important tool, and yet it is often underutilized.

Recruiting 78

Recruiting Hiring Website Management Social Media 78

Modern Restaurant Management

DECEMBER 23, 2019

Who can blame you for wanting a small slice of such a big market? Customers should experience your brand consistently whether they’re on social media, a mobile delivery app, your website or in your restaurant. Make it easy to communicate with your business through various channels.

Social Media 173

Social Media Customer Experience Customer Service Small Business 173

EATER

AUGUST 12, 2021

in May, and on June 7 I picked up my first batch (ordered off a website) from a middleman in New Jersey. Over the past three years, I’ve spoken to the customers, middlemen, and scientists so hungry for the fruit that they’ve managed to create an American fruit subculture unlike any other. Pakistani mangoes began arriving in the U.S.

2010 145

2010 Agriculture Food Truck Email Marketing 145